Anne Marie Santos Email & Phone Number

New York, United States

Greater New York City Area

YuktaMedia is an automated data aggregation and reporting platform for publishers and ad agencies helping to increase revenue and maximize reach. YuktaMedia adds machine learning to futurize ad ops and bring rapid real-time decision making to enhance your bottom-line numbers.My role is to help publishers- Increase Inventory Sell through and get top dollar for every impression- Nurture demand partner relationships- Deliver campaigns on time and stay on top of revenue and profitability metricsMy role is to help brands and agencies to- Maximize Reach and ROI and compare performance- Nurture Supply Partner Relationships- Deliver Campaign Commitments on time and stay on top of spendOur team automates and uses design principles of robotic process automation to move Ad Ops to an always learning and continuously improving operations functions increasing bottom-line numbers

Brentwood Tn

-- Traffic campaigns via Dart for Publishers (DFP), Ad Marvel and Dart for Mobile -- Manage delivery and performance optimizations using Direct Sales Manager (DSM)-- Maintain constant communication with the sales department to provide the best ad strategy to facilitate delivery and performance optimizations-- Website and Ad tags quality assurance to guarantee proper implementation of campaigns-- Troubleshoot campaign issues-- Manage and provide training to the ad operations outsourced team in India

Tampa/St. Petersburg, Florida Area

Executed media buys for direct response television on a timely basis based on clients needs and established metric.Represented the client/agency in negotiations, client meetings and conference callsDemonstrated complete understanding and ability to evaluate budgets/results data effectively.Utilized sound analytical skills, as well as strong oral and written communications.Monitored and evaluate media environment for opportunities.Encouraged team cooperation, promote enthusiasm and foster strategic thinking.