Data driven and performance focused marketing executive with 12+ years of success leading and developing winning marketing teams. B2B & B2C expert in executing impactful campaigns that support growth and engagement for global brands and clients. Demonstrated ability to collect and analyze competitive intelligence to develop and drive strategy delivering revenue generating results.Strategic leader, motivated by empowering teams and individuals to achieve their growth aspirations and provide measurable, meaningful business impact.CONTACT INFORMATIONEmail: 1asweeney@gmail.comPhone: 630.240.6848CORE COMPETENCIES• Project Management• People Management | Coaching & Development | Succession Planning• Leadership | Teamwork• Communications | Presentations | Storytelling• Digital & Physical Marketing Strategy• Brand Development | Content Marketing | Email Marketing• Technology• Critical Thinking | Problem Solving | Data Analysis• Adaptability | Organization | CreativityACCOMPLISHMENTS• Lead Expedia Group's Global Partner Marketing division in restructuring from a regional team to a global team focused on audience segment• Developed brand strategies & world-class teams delivering $60M+ revenue growth• Redesigned the onPeak brand, winning 200 new clients in 24 months• Catapulted market share to 65% via integrated campaigns & strategic go to market client strategies• Cross functional leadership resulting in a successful acquisition by a $1 billion public company
Listed skills include Marketing, Event Management, Event Planning, Leadership, and 16 others.