Anne Torregrossa Email & Phone Number

Leading a team of direct and indirect reports to support a portfolio of B2C and B2B clients in the food, beverage and hospitality industries. Clients include Butterball Foodservice, Campbell's, Visit Maryland, Discover Baltimore County, Nestle Professional, Vulcan Equipment, and more.

Client experience includes: Campbell's North American Foodservice, Advanced Food Products and Arctic Glacier

Columbia, Maryland

Client experience included: Campbell's Foodservice, Plastics Industry Association and Vulcan Equipment

Sparks, Md

I managed client relationships and lead agency teams to ensure projects are completed on strategy, on time, and on budget. The project types I oversaw, from inception to implementation, included brand strategy, market research, logo design, package design, menu design, in-store POP, trade show signage and collateral, website design and development, video production, and digital media planning and management, all of which aligned with clients' business goals and objectives. Client experience included: McCormick for Chefs, McCormick Custom Flavor Solutions, McCormick Science Institute, Glory Days Grill, Flying Dog Brewery, Manischewitz, and Schmidt.

In this role I was able to expand my marketing knowledge outside of the hospitality industry. I was able to design logos and branded materials for a start-up IT company and a high-end educational coaching client. My graphic design experience has grown beyond print and email marketing to include website design, digital ads, large format print, direct mail and mobile apps. I have also been happy to design marketing materials for various non-profit client events that have increased their donations by 50%.

Edgewater, Md

In my role as the Director of Marketing I managed the national advertising and regional co-operative advertising funds, maintaining open and amicable relationships with franchisee owners, media partners, area sports teams, agencies and vendors. I was an integral part of many TV commercials and radio spots from concept to implementation. I successfully increased the email marketing membership by 50% through in-store initiatives and social media integration. While working with the the Vice President of Franchise Development we were able to create innovative marketing initiatives that attributed to a 60% increase in franchise business sales expanding brand exposure across the Mid-Atlantic region.

Edgewater, Md

In my role as Business Development Coordinator I was responsible for multiple areas of the business. I successfully led 2 main menu and 10 limited time menu development projects. My role in these projects included menu idea concepts, menu design, product availability & inventory, training materials and implementation. During this time I worked closely with our Sysco Account Executive to manage the system-wide food and non-food inventory. I was also the lead on the conversion of an inefficient POS system to an Enterprise Management system. I was responsible for compiling 18 individual databases and merging them into one large database, then handled all new programming after the new system was implemented. In this role I was also part of a pre-opening development team that successfully opened 17 new restaurants. I was able to collaborate with the Corporate Training Manager to develop and introduce a new training program and materials.

Laurel, Md

Towson, Md

Laurel, Md

Baltimore, Md

This role was in conjunction with my roles at The Greene Turtle. We had a sponsorship opportunity to have a branded concession stand on the walkway between Camden Yards and M&T Bank Stadium, commonly referred to Ravens Walk. I was responsible for obtaining and supervising a staff of 3 during each of the Baltimore Ravens home games. This position, among many other responsibilities, required the ability to multi-task and be able to create immediate solutions to unexpected problems.