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Publication Management – Conceived, developed and launched seven start-up publications; editor of 12 monthly or bi-monthly publications; copy edited more than 40 scholarly books; defined publication annual operating budgets; managed editorial, design and printing schedules; conducted editorial meetings; set editorial calendars; developed style guides; created Editorial Boards; reported to the Board of Directors and/or CEO; supervised staff of up to 20; and researched and established magazine distribution drop points.Project Management – Generated detailed production schedules for each project; assigned tasks and budgets to project stakeholders; conducted weekly progress meetings to manage schedule performance; and managed overall costs. Entrepreneur/Business Owner – Started and ran two companies; wrote business plans; researched and registered companies with state; researched and registered product trademarks; secured funding for companies and publications; performed ROI analysis; identified vendors and negotiated contracts; and negotiated and sold publishing company.Budgeting and Vendor Negotiation – Wrote and executed contracts with vendors, advertisers, sales force, and freelancers; developed and reviewed annual operating budgets; sent out periodic RFQs to vendors to ensure competitive pricing; networked with area businesses to keep abreast of new technologies that could benefit the company’s bottom line. Strategic Marketing/Public Relations – More than 25 years of experience assisting clients and employers with marketing collateral, from conceptualizing new publications to producing video testimonials; became the voice of the products and people I represented.
Hcsc
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Proposal WriterHcsc May 2023 - PresentChicago, Illinois, United StatesI am now working directly for HCSC, the company I was providing consulting services for since May 2022. Excited to be part of the HCSC Proposal Team!
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Proposal ConsultantOnce Upon An Rfp May 2022 - May 2023RemoteWorking on an extended contract with Health Care Service Corporation in the Enterprise Proposal Development Department. Write, edit, and project manage proposals for Blue Cross and Blue Shield of Illinois. -
Assistant Vice President, Senior Proposal WriterPnc Jun 2021 - Jul 2022Pittsburgh, Pennsylvania, United States -
Senior Proposal, Marketing, And Communications SpecialistWexford Health Sources Apr 2016 - Jun 2021Greater Pittsburgh AreaAwarded EMPLOYEE OF THE QUARTER (Q4 2019)Project manager on multi-million dollar county and statewide proposals; provide content development, compilation, editing, and submission of proposals for healthcare services; work across the organization to develop subject matter expert (SME) responses and turn them into project-specific, technically accurate content; and support RFP, RFA, and RFI response projects.Won or reached the oral presentation stage on 15 out of the past 19 proposals written.Develop marketing and communications collateral, including brochures, newsletters, advertisements, and flyers; conduct competitive analyses and maintain competitor dossiers; write articles and press releases; and compile fact sheets, PowerPoint presentations, and talking points for senior staff presentations. Develop strategic advertising plan for industry publications; design, format, and/or resize artwork for publications; write articles and advertorials; and assist with industry events and conference booths. -
Freelance Communications Consultant/Project ManagerSelf-Employed Oct 2013 - Mar 2016Greater Pittsburgh Area/Copenhagen, DenmarkAward-winning writer, editor and marketing consultant available for freelance projects. Career highlights include: internal/external communications (press releases, newsletters, social media); publication management; project management; editorial content development; website development and maintenance; webcast development and coordination; budgeting and financial planning; marketing and public relations strategic planning; special events/promotions management; and entrepreneurial expertise/attitude. My motto ... "How hard can it be!" Let me get your job done right!
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Communications EditorSmc Business Councils Aug 2011 - Feb 2014Pittsburgh, PaWINNER OF A 2013 APEX AWARD (Award for Publication Excellence) in the following category:New Publication.WINNER OF A 2012 APEX AWARD (Award for Publication Excellence) in the following category: One to Two Person Produced Magazine.• Managed, wrote, edited and designed two bi-monthly magazines ... Dynamic Business and Working PArts, Dynamic Business had a readership of nearly 20,000 and Working PArts (a brand new publication launched in December 2012) had a readership of approximately 15,000 manufacturers. For both magazines I assigned articles and columns to writers; designed advertisements for publication; managed sales executive’s ad sales efforts; and oversaw proofreading efforts by staff.• Created marketing collateral for the organization, including brochures and booklets for specific events and services that were provided to SMC members. • Conducted media relations and public relations efforts for SMC, including writing press releases, securing media interviews and acting as the organization’s representative.• Wrote, updated and maintained stats on SMC’s blog (www.SmallBizBeat.com) on a daily basis.• Utilized social media outlets (Facebook, LinkedIn, Twitter, TweetDeck) to market SMC events and news to the public.• Updated and maintained company website by posting videos, writing content, creating banners and adding recent publications as needed.• Served as the organization’s photographer at all events. Pictures were used in marketing collateral, publications, social networking and on the website for promotions.• Facilitated monthly Communications Committee Meetings with SMC members and provided reports to the organization’s Board of Directors on progress.
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Editorial Consultant/MarketingLegend Financial Advisors, Inc. Feb 2008 - Aug 2011Coordinated editorial workflow, created marketing collateral (e.g., feature articles, newsletters advertisements, columns, fact sheets, email advertisements, e-blasts, website content, brochures, webcast content and promotional material, DVD/CDs, videos, and other promotional material), coordinated weekly webcasts including scheduling and e-marketing the events, maintained content on the website, continuously updated and maintained the corporate style guide for editorial consistency across all corporate material. (Legend Financial Advisors, Inc. is a full-service financial advisory firm.) -
Owner/PublisherSail & Anchor Publishing, Llc Jun 2003 - Jan 2008Served as the editor of the company's monthly publication, marketing consultant, and business owner of the company. From September 2003 until January, 2008, Sail & Anchor Publishing produced Kidz 'n Communities Magazine, a 40-page, monthly, four-color publication that was delivered to homes, schools, and businesses in northern Pittsburgh. Sail & Anchor Publishing also provided marketing/public relations consulting services to a broad base of clients in the area.
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Owner/Editorial/Marketing ConsultantTeko Communications, Llc Apr 1989 - Jun 2003Provided editorial expertise as a freelance editor for a number of top publishers across the country, including: McGraw-Hill, Inc.; American Medical Association; Liberty Hall Press; Paul H. Brookes Publishing Company; Fisher-Scientific; and TAB Books. Also provided marketing, public relations, and advertising consulting to a broad base of clients from Washington, DC to Chicago, IL. (Members of TeKo Communications merged with other business associates to form Sail & Anchor Publishing in June of 2003.)
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Production CoordinatorPaul H. Brookes Publishing Company Jan 1988 - May 1990Worked as a copyeditor initially and was promoted within a year to Production Coordinator in charge of the editorial department. Managed the in-house staff and freelancers; continued through maternity leave as a freelance editor for another year. (Paul H. Brookes Publishing Company was a medium-size textbook publisher that produces medical books on mental retardation and developmental disabilities.)
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EditorInternational Brotherhood Of Teamsters Oct 1986 - Jan 1988Editor of the Teamsters' monthly, four-color corporate magazine with a circulation of 1.8 million; managed the magazine and freelance staff; and assisted the Communications Department with corporate communication pieces, such as brochures, catalogs, news releases, newsletters, and other public relations collateral. -
Editorial Assistant/Associate Editor70001 Training & Employment Institute Jun 1985 - Oct 1986Wrote, edited and laid-out the corporate bi-monthly magazine; wrote news releases and brochures; edited monthly newsletter; facilitated workshops; and served as purchasing liaison.
Annette Testa Skills
Annette Testa Education Details
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Elizabeth-Forward High School
Frequently Asked Questions about Annette Testa
What company does Annette Testa work for?
Annette Testa works for Hcsc
What is Annette Testa's role at the current company?
Annette Testa's current role is Proposal Development/Project Management.
What is Annette Testa's email address?
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What is Annette Testa's direct phone number?
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What schools did Annette Testa attend?
Annette Testa attended Duquesne University, Elizabeth-Forward High School.
What skills is Annette Testa known for?
Annette Testa has skills like Proofreading, Blogging, Editorial, Feature Articles, Magazines, Newsletters, Public Relations, Marketing Communications, Press Releases, Social Media, Marketing, Content Development.
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Annette Testa
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United States2venturesalesgroup.com, acosta.com -
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