Senior Vice President Franchise Marketing
Continuation of consultant position based in Hong Kong and overseeing Greater China.
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@oracle.com
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Anne Wong previously worked as Senior Vice President Franchise Marketing at Universal Pictures and Head of Franchise Marketing China at Universal Pictures.
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23 years’ broad marketing experience at Disney and Universal, plus 10+ years’ news marketing and ad agency experience in US, UK, China and Asia Pacific. Focused on results-driven innovation and understanding consumers from diverse cultures, age groups and life stages. Energetic, creative, proactive and collaborative; strong leadership skills and ability to drive enterprise-wide solutions across multiple departments, Specialties: China Marketing, Entertainment Marketing and Media Marketing. Tentpole event creation. Building groundbreaking strategies and big ideas. Evolving consumer insights into effective marketing. Building and reshaping brands and driving organisation culture change. Building passionate teams. Developing and nurturing strong alliance partnerships. Operating synergistically in a matrix organization with sister business units. Hands-on effective project management and implementation. Prudent budget management.
Listed skills include Advertising, Marketing Strategy, Digital Marketing, Marketing, and 39 others.
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China
Continuation of consultant position based in Hong Kong and overseeing Greater China.
Hong Kong, Beijing
Oversee franchise strategy and brand management across all Universal businesses in Hong Kong and China.
Beijing City, China
Responsible for Theatrical Marketing for all Universal movies in China
Hong Kong
Specialising in strategic brand evolution, initiating effective creative ideas and 360 degree project implementation, Strategem Consulting provides fresh and incisive marketing solutions and hands-on support for marketing organisations.June 2014 - October 2014 (4 months) Managing the creative design and consumer experience development for The Hong Kong.
Hong Kong
Supporting local NGO dedicated to improving the lives of women and girls in Hong Kong through research, community programmes, education, media engagement and advocacy. Responsible for website development, fundraising and the production of She Objects, a documentary about negative gender stereotyping scheduled for release in March 2015.
Provide executive guidance and hands on marketing support primarily to ensure successful completion of the Celebrating Hong Kong campaign, a broad, multi-faceted marketing initiative. Additional role as the senior PR and Corporate Communications executive for the SCMP Group.
Chief marketing officer reporting to CEO and COO for Hong Kong's leading English language newspaper. Role encompasses all aspects of Brand strategy and management, Product marketing, Digital marketing, Advertising, Creative and Design, Promotions, Partnerships and Events. Responsible for SCMP Group PR and Corporate Communications, Research and CSR.
Drive visitation growth for The Disneyland Resort through strategic media and partner promotions.
Mid to long term marketing strategy development for Disney parks worldwide
Drive innovative and compelling marketing of 20+ movies per year for Walt Disney Pictures, Touchstone Pictures, Pixar Animation Studios, Hollywood Pictures plus acquisitions and co-productions. Manage marketing teams in 12 countries within Asia Pacific and regional head office team.
Regional Account management for MCI Telecoms, Volkswagen, Henkel China. Gained expertise in developing markets.
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AeroLeads has found 1 work email signal at @oracle.com for Anne Wong.
Anne Wong is based in Hong Kong, Hong Kong SAR, Hong Kong.
Anne Wong has worked for Universal Pictures, Universal Pictures International China, Strategem Consulting Ltd, The Women'S Foundation, and South China Morning Post Scmp.
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Anne Wong is listed with skills including Advertising, Marketing Strategy, Digital Marketing, Marketing, Product Marketing, Digital Media, Integrated Marketing, and Digital Strategy.
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