- Leading Wavemaker's European Colgate Palmolive team since Jan 2023- Leading Wavemaker's global Mondelez team July 2018 - Dec 2022- Led and won Huawei WEU media consolidation pitch for Wavemaker across 9 markets in Q4 2017, securing the first ever long-term media agency appointment with this client and Wavemaker's first multi-market new business win

Clients: Huawei, L’Oréal, Sky Team, Tyrrells - Joined Maxus to set the global digital agenda for their rapidly growing Huawei account. - Role quickly evolved to take on full responsibility for a portfolio of Maxus multi-market clients.- P&L responsibility for client portfolio. - Led the Maxus Global client team during the transition to Wavemaker

• P&L responsibility for Global Client portfolio: Diageo, Kellogg's, Mondelez, adidas, Tommy Hilfiger, Michael Kors. Grew revenue growth across my portfolio 3-fold since joining iProspect. Achieved via organic upsell and cross sell as well as new business wins• Member of UK Exec Board and advisor to the Global Steering Board. • Responsible for ensuring service excellence from insights-driven digital strategy development to data architecture, plan implementation, optimisation and reporting through to billing and finance management process• Direct man management responsibility for a team of two Client Partners, one Client Director and five Account Directors. Indirect management of channel specialist teams working on Global Client portfolio • Structured team to build specialism in two focussed areas: FMCG and multi-market Retail • Co-developed and evangelised FMCG diagnostic content model which is now being implemented across Diageo, Mondelez and Kellogg’s• Collaborated with iProspect local market CEOs, Dentsu Aegis sister companies and external agency partners to drive Global Client business• Designed and led integrated digital performance service structures spanning Paid and Organic Search, Programmatic, Display, Paid Social Media, Affiliates, Content and Analytics• Led international new business pitches – latest wins: Kellogg’s US integrated search, Tommy Hilfiger eCommerce Europe, Michael Kors eCommerce Europe• Organised client events – co-hosted iProspect Global Client roundtable bringing senior clients together to discuss and compare their global digital challenges

European client lead on Johnson & Johnson and Global lead on Mattel. Heading up a team of Strategic Planners, Digital Specialists and Account Directors

Responsible for the day-to-day running of Visa Europe, Richemont and Swiss Re accounts internationally

Setting up the APAC regional structure, systems and process for running the Richemont account across 10 APAC markets

Established and launched Carat Interactive (APAC). Won digital assignments from Coca Cola, Samsung, BUPA. Also responsible for global media management of the Manadarin Oriental Hotel Group account

Progressed to International Account Director over a 5 year period. Worked on accounts including: Diageo, LEGO, Bang & Olufsen