Global Cross-border Network / Global China Business Network - Program Lead + Responsible for strategy, goal setting and execution activities + Key liaison with over +25 global china business network teams + Engage with marketing and media teams on promotion and branding activities

Key Project Accomplishments• Initiated, organized, planned agendas, and set up bi-annual Multinational Executives breakfast sessions in North China.• Developed and launched Priority Clients Program with Advisory Markets leader; increased line of practice revenue 20%.• Launched and managed PwC Silicon Valley Alumni network and related programs for over 1,000 alumni.• Organized and supervised the annual International Tax Service seminar with 200+ attendees.

Marketing Management Accomplishments• Planned and executed quarterly Outbound Salons targeted to SOE and POE clients and targets.• Initiated, organized, planned agendas, and set up bi-annual Multinational Executives breakfast sessions in North China.• Led discussions with corporate marketing team on strategic plans for Pharma, Industrial Products, and other sectors.• Conceived, coordinated content development of, oversaw graphic design for, and launched 50+ thought leadership pieces.• Key member of the project team during annual Global Chairman visits to China; managed all client meeting arrangements and follow up correspondence.

Strategy & Project Management Accomplishments• Collaborated with China/Hong Kong Markets Leader to develop and improve firm-wide Clients Key Accounts Program, Industry program, and strategic initiative programs.• Developed the Outbound Program strategic plan with firm-wide Outbound Leader to build the PwC China Outbound program; worked with key accounts on marketing, thought leaderships, and media planning. • Took role of “Chief of Staff” to oversee, develop, and implement Beijing-focused North Regional Markets strategy plan with North China Markets Leader.• Participated and supported strategic proposals for global priority account, cross-border bid for the European Commission, and for priority industry sector such as Food Safety

Management & Coaching Accomplishments• Grew core Clients & Markets team in Beijing and Shanghai from 3 to 12 members to provide better customer service to the regional markets leaders and external clients.• Provided career coaching to 6 direct reports, including collaborating on annual development plans and reviews.Member of the China/HK Clients & Markets team leader council.

key accounts management including training and sales, consulting services, product development, sales material development

At OnVantage, I oversaw large-scale event logistics, managed cross-departmental product releases, implemented company-side communications initiatives, oversaw strategic web content development, and spearheaded market research initiatives. I worked closely with product development, sales and engineering to develop and provide product solutions to clients and provided necessary on-site training to ensure sustainable success for clients and internal departments. Key Accomplishments• Owned patent on 10+ software features from software version 6.0 to version 8.0 (i.e. Ad Hoc reporting, event data permission access, address book enhancement & etc.)• Managed close to $100K annual marketing budget designed to retain and convert users. • Created targeted monthly e-newsletters for audience of 400k+ users.• Managed the development of patented product features from initial conception, product development, QA and review on 10-12 product release cycles.• Managed a $4Million annual online adverting budget resulting in 200% increase of site page views and 300% increase in number of registered users.• Optimized corporate website search engine position through vendor selection, negotiation and production

managed the development of patented product features from initial conception to complete product development & release cycle, worked with marketing team on market research and analysis,

At CNET I honed my digital marketing skills while managing multi-million dollar budgets. I was a key liaison with both external and internal stakeholders and was responsible for developing and executing media plans for several core CNET services.Key Accomplishments• Managed an annual advertising barter budget of $6MM+ to increase traffic to the CNET network.• Worked closely with online agency on a $5MM+ advertising campaign in 4th quarter 1999 that included strategic planning and creative development.• Developed and negotiated barter advertising agreements with ten+ high-impacts sites to bolster CNET’s digital profile.• Created and launched editorial calendar covering six major CNET sites on company intranet.• Organized editorial content for CNET weekly newsletter distributed to one million+ subscribers.