Annie R.

Annie R. Email and Phone Number

Social Media Manager @ Handsome Brook Farms
New York, NY, US
Annie R.'s Location
New York, New York, United States, United States
About Annie R.

Communications professional with experience developing campaigns that surpass their advocacy goals; a multilingual creative thinker who aims to use her skill set to promote social good. Background in Spanish literature and international relations from McGill University.

Annie R.'s Current Company Details
Handsome Brook Farms

Handsome Brook Farms

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Social Media Manager
New York, NY, US
Annie R. Work Experience Details
  • Handsome Brook Farms
    Social Media Manager
    Handsome Brook Farms
    New York, Ny, Us
  • Pediatric Retinal Research Foundation
    Marketing Coordinator
    Pediatric Retinal Research Foundation Nov 2024 - Present
    • Manage organic social, email, and web marketing.
  • Food Tank
    Communications Consultant
    Food Tank Jul 2024 - Present
    • Developed and executed content strategy for Food Tank during Climate Week across Instagram, Facebook, LinkedIn, TikTok, and YouTube shorts, resulting in 100% increase in average engaged users and three influencer partnerships in one weeks.• Executed media outreach to assemble climate journalists for a reporter roundtable at COP29.
  • The Rockefeller Foundation
    Digital Media Manager
    The Rockefeller Foundation Oct 2022 - Oct 2024
    New York, New York, United States
    • Led digital media campaigns that resulted in growth of 300K+ new followers across X, Meta, LinkedIn, TikTok, Threads, and Google.• Managed an in-house team of one full-time associate and 10 vendors, along with $500K annual ad budget to deliver results at an average of 3x the non-profit benchmark on LinkedIn, Meta, and X.• Developed written, video, and graphic design content that doubled engagement rate and grew our subscriber base to over 1 million, while driving web traffic from targeted regions.• Launched TikTok and grew account to 40K+ followers in 2 years.• Advanced senior leaders’ thought leadership through a strong LinkedIn strategy, analytics reporting, and video content production.• Represented the Foundation at COP26, COP27, & COP28, spearheading a digital campaign that achieved 2 billion+ impressions by distributing toolkits to 70+ partners in support of climate action.• Organized LGBTQ Pride event focusing on equity in the US South.
  • The Rockefeller Foundation
    Digital & Social Media Senior Associate
    The Rockefeller Foundation Jul 2020 - Oct 2022
    New York, New York, United States
    • Part of the team that launched the #LetsChangeEnergy campaign, a Shorty Award Finalist.• Created and managed the social media calendar for both the Foundation and senior leader accounts that adhered to brand voice and messaging.• Wrote monthly newsletter content as well as website material based on meetings with program teams from across the Foundation.• Used GA and Tableau to develop in-depth analytics reports. Build monthly analytics reports using SocialBakers and Netbase to distill learnings and drive optimization.• Managed community engagement and moderated online conversations with RF's digital community.• Drafted monthly external newsletter.
  • International Peace Institute (Ipi)
    Assistant Web Editor
    International Peace Institute (Ipi) Feb 2018 - Jul 2020
    New York, New York
    • Increased IPI’s social following by 61% on all platforms and 304% on LinkedIn in 2020. • Produced second most popular political analysis piece in 2019 on women’s rights. • Hosted Twitter panel that accumulated 6.8 million+ impressions and 1,700 engagements. • Wrote and edited pieces on peace, security, gender, humanitarian affairs, and sustainable development. Created original graphics and videos.• Attended and live-tweeted 100+ events/year and produce summaries for the IPI website. • Developed social strategy for 50th anniversary campaign. Re-wrote web style guide. • Supervised communications interns.• Wrote Global Observatory analysis on sexual exploitation and abuse in UN peacekeeping. • Produced graphics, GIFs, and videos (Adobe Photoshop, InDesign, Illustrator, and Premiere Pro). • Met with external partners to develop event promotion strategies.• Created original content to communicate IPI’s work in a web/social media friendly format, including the production of web write-ups, graphics, GIFs, text, and videos.• Produced posts for the Twitter, Instagram & Facebook accounts of IPI, including the Global Observatory.• Wrote, edited, and supported the work of the Global Observatory.• Wrote summaries and other text for the IPI website.• Coordinated videos and photos.• Research related to social media outreach.
  • United Nations
    Intern, Office Of The Special Coordinator On Improving Un Response To Sexual Exploitation & Abuse
    United Nations Oct 2017 - Feb 2018
    New York, New York
    • In the Department of Peacekeeping Operations, worked under the Special Coordinator, Jane Holl Lute in the Office of the Special Coordinator on Improving UN Response to Sexual Exploitation and Abuse (OSC/SEA).• Assisted in drafting proposals in development of a smartphone application to be made available globally.• Edited and proof-read a Manual for system-wide distribution on prevention and response to SEA.• Assisted in preliminary drafting of 2018 Special Measures Report of the Secretary-General.• Drafted an FAQ to resolve common misconceptions relating to sexual exploitation and abuse.• Responded to newly published resolutions and became familiar with international humanitarian law regarding SEA.• Created comprehension charts of newly passed reports to facilitate drafting future office publications.
  • Mcgill University - Faculty Of Arts
    Editor In Chief Of Voces Journal
    Mcgill University - Faculty Of Arts Sep 2016 - Apr 2017
    Montreal, Canada Area
    • Solicited submissions, delegated editorial board, collected and edited articles in English and Spanish for the journal.• Laid out the 100+ page journal using Adobe InDesign.• Coordinated printing with local press.• Instituted a new copyright policy.• Spearheaded process of transition to Open Access Journal platform.
  • Mcgill University
    Workshop Facilitator, Mcgill Residence Anti-Oppression Project
    Mcgill University Jan 2017 - Feb 2017
    Montreal, Canada Area
    • Led discussion on race and colonialism in first year residences to encourage development of safer spaces on campus.• Connected with students through multimedia learning tools, and engaging discussion on racism in university setting.• Attended six hour training on harm reduction and anti-oppressive discourse.• Co-led three three-hour-long workshops which included answering questions, and facilitating dialogue.
  • Aprender Inglés Jugando Con...
    English Second Language Tutor
    Aprender Inglés Jugando Con... Jan 2016 - May 2016
    Madrid Area, Spain
    • Introduced interactive study methods and games.• Practiced listening comprehension, speaking, reading and writing with students ages 9 and 11.
  • Artistri Sud
    Project Coordinator, Event'S Committee
    Artistri Sud Sep 2014 - Apr 2015
    Montreal, Canada Area
    • In charge of coordinating the yearly gala, Tales of Triumph.• Led meetings, took minutes, delegated action items to the events committee.• Communicated with local award nominees for "woman entrepreneur of the year." • Raised money to implement future development projects through ticket sales for the event as well as organizing silent auction and arranging raffle donations.• This position required impeccable communication skills - online and in person, as well as competency in organization and multitasking.
  • Artistri Sud
    Artisan Support Coach
    Artistri Sud Jan 2014 - Jun 2014
    • Acted as a bridge between Montreal-based organization and Bolivian artisans in the implementation of entrepreneurship training to empower women artisans.• Communicated with Bolivian artisans via Skype to encourage meeting monthly production goals and to develop systems of sales.
  • Mcgill University
    Yoga Instructor At More Houses, Mcgill Freshman Residence
    Mcgill University Nov 2013 - Jan 2014
    Montreal, Quebec
    • Led weekly classes in vinyasa yoga for university students to promote effective stress management.

Annie R. Education Details

Frequently Asked Questions about Annie R.

What company does Annie R. work for?

Annie R. works for Handsome Brook Farms

What is Annie R.'s role at the current company?

Annie R.'s current role is Social Media Manager.

What schools did Annie R. attend?

Annie R. attended Mcgill University, Universidad Autónoma De Madrid.

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