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Strategy AdvisorSomething NewAmsterdam, Nh, Nl
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Strategy And Implementation DirectorIndomo, A Wpp CompanyAmsterdam, Nh, Nl -
Strategy & Implementation DirectorIndomo, A Wpp Company Jan 2021 - PresentAmsterdam, North Holland, NetherlandsInDomo designs together with clients bespoke in-house marketing & media performance solutions that drive business and brand performance.We progressively increase ROI by optimising audiences, channels, media and content focusing on digital performance channels.www.in-domo.nl -
FounderDröm Sep 2017 - PresentAmsterdam Area, Netherlandsdröm is an impact-oriented home goods brand with a mission to provide ideal, simple solutions for everyday living, starting with the ultimate staple: white, cotton sheets.I've searched for years for the perfect white sheets. I've overpaid, underpaid, even ebayed from India, but perfect proved elusive. So I set out to create them myself and provide them to others at a great price and easy to find. And thus, dröm was born. Give the perfect white sheets a try today - www.dromhome.com -
Customer ChampionScaleupnation Jun 2017 - Jan 2021Amsterdam Area, NetherlandsLarge social challenges are as much large entrepreneurial opportunities, and solutions need to be innovative to break through. Only those enterprises that are able to scale these solutions can move the needle in terms of impact. ScaleUpNation enables impact enterprises to master the art of scaling.As customer champion, I'm responsible for helping ScaleUpNation and the ventures in our programs to create meaningful market pull and delighted customers. In this role, I'm extremely lucky to be able to work with founders and CEOs of triple-bottom-line (people, planet, profit) companies, corporate accelerator CEOs and teams, and the brilliant ScaleUpNation team members in the Lab, Practice, and Fund.Interested in joining the nation? Please do not hesitate to reach out: annie.chen(at)scaleupnation.com -
Senior Consumer Marketing ManagerPhilips Aug 2011 - Jan 2016AmsterdamProduct and launch management of an innovative new shaving tool: the Philips "OneBlade"- Upstream value proposition creation and management of engineering and design requirements- Pioneered and led OneBlade digital accelerator, a new to Philips concept of leveraging lean start up experiments to build propositions, to outstanding success- Created and executed disruptive marketing and launch plan leveraging word of mouth and consumer advocacy.- Drove strategy for building consumable replacement blade business and exploring new service and subscription business modelsLean-start up and digital accelerator coach- Shared learnings and strategy on value proposition creation and digital innovation tools in conferences and trainings- Coached colleagues on insights, propositions, and lean-start up techniques -
Marketing And Strategic InsightsLitl Jun 2009 - Jul 2011Boston, MaOwner of marketing requirements for new product development towards engineering- Project lead for special products developing technology for niche markets including senior citizens and school programs. Managed cross-departmental group to develop and deliver custom computing solutions to clients.- Developed partner management capabilities and business development skills.- Led consumer and marketing insights track, including focus groups, beta tests, ethnography studies.- Built and managed customer support department and systems. Created “ask litl” customer support page, including writing, producing, and even acting(!) in all content for site. I don't do the acting anymore ;) -
ChairDunster House Committee At Harvard University Jan 2008 - Jan 2009The responsibilities of the House Committee chair included coordination of different organizations and events for the community of 450, including resource efficiency programs, voter registration and publicity, house social events, discussion groups and panels, as well as being a representative for the house at university-wide events and projects.Within a semester of my leadership, membership of the House Committee quadrupled, and we were able to take on more challenging and exciting projects. This increase size has led me to develop different organizational methods for meetings and planning processes, as well as think deeper about team dynamics and morale. With the treasurer, I also manage a substantial budget and worked on grant writing and fundraising for house projects.
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InternTeachstreet Jun 2008 - Sep 2008My summer as an intern at TeachStreet was one of the most fulfilling experiences I have ever had.Working directly with all of the leadership at the company I got a chance at being a jill of all trades. It was my first taste of working at a start up, and the fast pace and quick results were thrilling. I got a chance to work on everything, but most fulfilling to me was helping to develop a strong and sustainable community outreach program.
Annie Chen Andersson Skills
Annie Chen Andersson Education Details
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Bachelor'S Degree -
The Bishop'S SchoolHigh School
Frequently Asked Questions about Annie Chen Andersson
What company does Annie Chen Andersson work for?
Annie Chen Andersson works for Something New
What is Annie Chen Andersson's role at the current company?
Annie Chen Andersson's current role is Strategy Advisor.
What is Annie Chen Andersson's email address?
Annie Chen Andersson's email address is an****@****ail.com
What schools did Annie Chen Andersson attend?
Annie Chen Andersson attended Harvard University, The Bishop's School.
What are some of Annie Chen Andersson's interests?
Annie Chen Andersson has interest in Green Interior Design, The Netherlands, Bicycles, Skiing, Fine Art, Fresh Air On Spring Days, Bicycling, Mobile Technologies.
What skills is Annie Chen Andersson known for?
Annie Chen Andersson has skills like Marketing Strategy, Business Strategy, Management, Strategy, Marketing, Project Management, Start Ups, Social Media, Fundraising, Business Development.
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