- Deployed new social media and email marketing strategy from ideation to execution to help company stand out among competitors. - Refurbished social content to establish company founders as industry leaders within the media space.- Tracked and analyzed the performance of email marketing growth, producing an open and click-thru-rate of 30%-80%.

- Built relationships with influencers through outreach, negotiations, contracts, and content submissions.- Kept lookout for influencer trends and tested new marketing campaigns for maximizing ROI.- Worked with marketing team to strategically identify specific talent criteria for different campaigns.- Scouted influencers and negotiated payments to ensure an optimal outcome to achieve campaign KPIs.- Managed multiple influencer marketing campaigns and kept database updated based on content category.

- Wrote copy for company’s marketing communications which included lead magnets, social media campaigns, email sequences, newsletters, and blogs.- Strategized with graphic design team to ensure that all copy and designs accurately represented company’s mission.- Reframed clients' customer acquisition email sequence by crafting a creative voice, fit product related content where necessary, and reorganized email automations.- Drove brainstorming sessions with team to create lead magnets and social media content that attracted ideal clients.

- Managed all marketing content for company from samples, photoshoots, model selection, product listings, and line sheet creations.- Generated revenue of over $30k during first three months as a sales representative through marketing campaigns, cold calls, trade shows, and showroom.- Delivered weekly promotions through social media and e-mail newsletters.- Assessed daily sales and future projections to create marketing strategies around brand development and growth.- Oversaw delivery for each order from warehouse packaging to shipping and client support.