Annie Kessler Email & Phone Number

United States

New York, New York, United States

• Partner with Account Executive to grow client relationships, renew, and upsell business• Manage multi-million dollar deals across Paramount ecosystem for advertisers such as PepsiCo, Diageo, Spin Master, and more• Work across multiple internal teams to streamline daily work processes (i.e., Research, Marketing, Pricing, Inventory, & Legal)• Negotiate scatter and upfront deals as well as seek out new business• Manage Sales Associates to monitor and optimize campaign execution… Show more • Partner with Account Executive to grow client relationships, renew, and upsell business• Manage multi-million dollar deals across Paramount ecosystem for advertisers such as PepsiCo, Diageo, Spin Master, and more• Work across multiple internal teams to streamline daily work processes (i.e., Research, Marketing, Pricing, Inventory, & Legal)• Negotiate scatter and upfront deals as well as seek out new business• Manage Sales Associates to monitor and optimize campaign execution and delivery Show less

New York, New York, United States

• Support three Partnership Managers in developing and executing over $7.7M to date in partnerships including strategic custom events, custom content, digital media, and conference activations• Co-manage dozens of partner-direct and agency relationships, from new outreach, RFP's, or renewals to managing partnership executions, namely digital campaign set-up and production, optimizations, and reporting• Collaborate amongst a team of thirty to create compelling and innovative partnership… Show more • Support three Partnership Managers in developing and executing over $7.7M to date in partnerships including strategic custom events, custom content, digital media, and conference activations• Co-manage dozens of partner-direct and agency relationships, from new outreach, RFP's, or renewals to managing partnership executions, namely digital campaign set-up and production, optimizations, and reporting• Collaborate amongst a team of thirty to create compelling and innovative partnership concepts that meet client KPI's while prioritizing TED/Partner brand-alignment• Manage the creation of media plans and the execution of digital campaigns in collaboration with the internal media team and external client/agencies Show less

New York, New York

•Collaborated with digital sales planner and account executive to make campaign optimizations•Gathered and maintained campaign delivery data on a weekly and monthly basis•Developed post-campaign performance reports to provide insight and delivery to clients•Captured screenshots to confirm the campaign was executed correctly and in a timely fashion•Liaison between operations team and sales team to discuss optimizations made•Collected data through 3rd party ad servers: DFA… Show more •Collaborated with digital sales planner and account executive to make campaign optimizations•Gathered and maintained campaign delivery data on a weekly and monthly basis•Developed post-campaign performance reports to provide insight and delivery to clients•Captured screenshots to confirm the campaign was executed correctly and in a timely fashion•Liaison between operations team and sales team to discuss optimizations made•Collected data through 3rd party ad servers: DFA, Innovid, and Sizmek •Responsible for any and all ad hoc requests that may surface Show less

New York, New York

• Manage upwards of $50 million per quarter of scheduled inventory for multiple networks working on accounts such as Procter & Gamble, AT&T, Boston Beer, JCPenney, Warner Brothers, and Turner Broadcasting.• Build and maintain relationships with advertising agency personnel by consistently fulfilling requests such as weekly allocations, programming change reports, and campaign performance• Monitor delivery of units by working closely with trafficking team to ensure spots are placed… Show more • Manage upwards of $50 million per quarter of scheduled inventory for multiple networks working on accounts such as Procter & Gamble, AT&T, Boston Beer, JCPenney, Warner Brothers, and Turner Broadcasting.• Build and maintain relationships with advertising agency personnel by consistently fulfilling requests such as weekly allocations, programming change reports, and campaign performance• Monitor delivery of units by working closely with trafficking team to ensure spots are placed correctly• Build and manage client’s plans with Precision/Programmatic team while leveraging WideOrbit software• Work closely with Senior Sales Executives to oversee promotional assets, sponsorships, and integrations Show less

New York, New York

-Prepared content about brand partnerships and helped to support sales team -Researched potential talents that could be influential -Compiled information to add to Keynote presentations -Participated in daily creative brainstorming and analyzing AwesomenessTV’s content

Stamford, Ct

-Worked at The People’s Court television show with Judge Marilyn Millian-Provided direction to litigants-Assisted producers backstage -Contacted audience members-Researched potential cases