Annie Li Email & Phone Number

San Francisco, CA, US

Everywhere

Leading design for the onshore trading team.

Los Angeles, California, US

• I support a team of designers working across three product teams for our flagship product, ExtraCash, and our Bank business. We are building products that level the financial playing field, and making digital banking.
• Leading and managing our vertical product design teams (Banking, Credit)
• Overseeing design execution and product strategy, driving product strategy and roadmap planning in collaboration with product and eng partners
• Building products from 0-1
• Owning and leading end-to-end product design process
• Defining strategy, success metrics, roadmap, and sprint commitments with cross-functional partners

Los Angeles, California, US

San Francisco, California, US

• Design curriculum and launch educational programs for middle and high schoolers in the bay area
• Teaching and working with students on design thinking, principles and processes
• Assist in lesson planning and leading classroom activities
• Encouraging human-centered design and critical thinking to real-world applicationInneract Project (IP) is a nonprofit organization, dedicated to driving diversity in the design and tech industries by introducing youth.

San Francisco, California, US

San Francisco, California, US

San Jose, CA, US

• Develop new business strategies that leverage human centered design and emerging technologies
• Partner with product managers, researchers, design technologists, engineering, and executive leadership to build new experiences and features from conception to launch
• Speaker and Design Representative at Grace Hopper 2021

Beaverton, OR, US

• Designing for Nike's new business incubator, helping to serve historically underrepresented communities in new and unimagined ways
• Collaborate with entrepreneurs and startup teams at Nike's Startup Incubator to strategically generate new business concepts through Human Centered Design practices, test start-up concepts using a Lean Startup approach.
• Design products and services at various stages of development—from rapid paper prototypes to high fidelity, ready-to-ship digital products in order to conduct consumer testing across a range of channels
• Facilitate and moderate consumer research in 1-on-1 and group settings to gain insights to inform business and design decisions
• Provide thought leadership on product strategy, partner with key leaders and teams to develop simple design solutions to complex design problems
• Lead and execute design from concept to brand, to UX and UI to launch, involving both technical and non-technical partners

San Francisco, CA, US

• Partnered strategically with marketing and product teams to ensure consistency between the product and marketing experiences. Collaborated with engineering teams to build internal and external product tools.
• Created and conceptualized assets for a variety of different projects such as product demos, web layouts, events and conferences, high-stakes presentations, print collateral, banner advertisements, infographics, and.
• Responsible for visual design, motion graphics, environmental graphics, illustration, typography, concept development, etc.
• Developed design and brand guidelines for company-wide use
• Collaborate with senior leadership and executive team, cross-functional stakeholders, and external partners to create engaging interactive experiences across multiple mediums: web, product, campaigns, presentations.
• MIT Technology Review: One of the world’s smartest technology companies

Santa Clara, California, US

• Created a variety of presentations and design systems for Fortune 100 companies and others, including Apple, Facebook, Google, Genentech, Qualcomm, Salesforce, Citrix, and more.
• Created and developed consistent iconography systems, visual styles, brand guidelines, infographics, storyboards, and animations.
• Mentored design interns, helped develop internship program
• Provided design support for multiple large scale events, conferences, and keynote speakers such as and more:*VM World 2015 (San Francisco, CA)*Citrix Summit 2016 (Las Vegas, CA)*Qualcomm Analyst Day 2016 (San Diego.