Annie Koo Email & Phone Number

New York, Ny, Us

San Diego, California, Us

Led UX initiatives for our ecommerce platform and microsite, prioritizing mobile-friendly designs to boost user engagement and conversion rates:• Conceptualized and executed comprehensive wireframes and prototypes using Figma, reiterating designs from low to high fidelity to deliver polished designs.• Conducted heuristic evaluations and spearheaded feature improvements, enhancing user satisfaction.• Collaborated with cross-functional teams, delivering impactful design solutions and fostering continuous improvement.• Developed and maintained comprehensive design systems to ensure consistency and scalability. • Designed a user-centered checkout process and microsite, resulting in increased conversion rates.

San Diego, California, Us

La Jolla , California, Us

User-centered design for an online event management software, involving the full design process: user research, competitive analysis, wireframes, user flows, information architecture, interactive prototypes (Axure RP), story writing & epic management (JIRA) all in close collaboration with the product design, development, QA, and customer success teams• Enhancements: Translated user feedback into actionable design enhancements, significantly improving engagement metrics and user satisfaction.• New Features: Led design projects, aligning with user needs and business goals from start to end. • Usability: Conducted in-person and remote usability test, using insights to optimize existing feature and create new ones to enhance the UX to make it self-service friendly.• Mentorship: Nurtured the growth of interns by offering mentorship in Axure and fostering their development within the realm of UX design

La Jolla , California, Us

San Diego, Ca, Us

Designed software and app solutions for a data-driven, behavior changing safety program for safety coaches in charge of commercial fleets:• Analyzed and redesigned elements of a new soVware and prototyped an onboarding solution.• Collaborated with an engineer team to create a high-fidelity prototype with Sketch & Invision of a DVR stand-alone application, giving Lytx’s target audience the ability to use Windows.

La Jolla, Ca, Us

Designed and implemented Sugihara Lab’s website, effectively showcasing their research to the public • Created the information architecture and content strategy based on user research from card sorting and user interviews• Completed the website using WordPress CMS and HTML

La Jolla, Ca, Us

Redesigned and implemented the website, improving the usability and satisfaction of users:• Identified redesign opportunities to previous website through research by conducting user tests with UCSD faculty and students in person and online• Created a new information architecture based on data from card sorting and user interviews and improved content to be easily understandable

La Jolla, Ca, Us

• Administrative and clerical duties • Interpersonal communication with UCSD students and staff • Manage and organize confidential data under time pressure

La Jolla, Ca, Us

• Coordinate with English Language Institution instructors and facilitate discussions among the students about various topics on demand • Evaluate and record students’ speaking skills