Annie W. Email & Phone Number

Joshua Tree, California, United States

San Francisco Bay Area

San Francisco Bay Area

San Francisco Bay Area

Intro to Graphic Design ToolsFall 2016, Fall 2017, Spring 2018 Graphic Design 3Fall 2021Intro to Graphic Design Tools is a technical course that explores a small subset of software programs available as tools for creative output. While technical in nature this course is meant to provide the necessary skills for students to use in their creative process throughout their academic career, and hopefully in their professional career. Concept: CuriosityCuratorFall 2017 Fall 2017's CONCEPT was about Curiosity—in process, practice, and principle. How has Curiosity driven a personal project? How can we find ways to be more curious in our day-to-day lives? When have there been situations in which the fruits of your curiosity have led you down a path you regret? This event examined how curiosity drives designers to ask questions, imagine new ways of being, or even invite others along.

San Francisco Bay Area

As the sole Brand/Marketing designer I co-lead the research, development and implementation of CircleCI's brand evolution as it faced the challenges of up-leveling brand awareness while still resonating with early adopters. I championed the CircleCI brand internally and externally while providing cross-functional creative leadership to craft a cohesive and consistent visual identity across product, marketing, and sales areas. I worked closely with marketing partners (content, demand generation, and engineering) to establish processes for developing effective designs for product marketing launches, display ad campaigns, event and printed collateral.

San Francisco Bay Area

I worked closely with UX designers and researchers to design solutions that empathized with the end-user while satisfying business needs and objectives. My involvement began with research and content strategy then translating wireframes to visual comps to building a style guide for engineers to ensure a polished finished product.

San Francisco, Ca

Worked with product managers and onsite and off-site engineers in an agile environment to develop and implement features and improvements across web and tv platforms for Samsung Milk.

Greater Minneapolis-St. Paul Area

Clients and capabilities include: launching Regency Beauty Institute's "We're For Beauty" campaign, USA Today's SwimToday.Org, Winfield's 2014 Answer Plot Research and Insights print annual, concept and design for Land O Lakes social platforms, The BrandLab's 2013-2014 annual report.

Greater Minneapolis-St. Paul Area

Overall objective was to insure quality of the Target brand across multiple touch-points including out-of-home, social, and brick-and-mortar. Projects include developing the look and feel of national in-store marketing campaigns and extending brand appreciation and awareness through auxiliary programs (sports marketing and art/culture). Also, worked on the beloved seasonal and evergreen gift cards–a tangible object I can show my parents!

▪ Worked hand in hand with Music Programming department to ensure that featured content reaches consumers in a timely manner and error-free maximizing a positive consumer experience ▪ Maintained relationships with independent and major labels insuring content was released on time and complied with labels’ specifications ▪ Supported Quality Assurance department with customer and artistfeedback and defective content—reading feedback reports, pinpointingthe issue in our system, and resolving the issue in a timely manner ▪ Making sure subscribers receive Mariah Carey's new album on time and spelled correctly.

Bfa, Graphic Design

Education record

Ba, Sociology

Activities and Societies: Campus Events