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Annika Björck Email & Phone Number
Successfully implement CX | Coach, consultant, lecturer for Customer Experience Management
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CX-Heroes
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✓ Verified August 2026
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Role
Successfully implement CX | Coach, consultant, lecturer for Customer Experience Management
Location
Zurich, Switzerland
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Who is Annika Björck? Overview
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Annika Björck is listed as Successfully implement CX | Coach, consultant, lecturer for Customer Experience Management at CX-Heroes, a with 1 employees, based in Zurich, Switzerland. AeroLeads shows a matched LinkedIn profile for Annika Björck.
Annika Björck previously worked as Coachings, courses and consulting for CX and Customer Centricity at Cx-Heroes and Lecturer at University Of Applied Sciences And Arts Northwestern Switzerland Fhnw. Annika Björck holds Diploma In Business Admnistration, Majoring In Bancassurance And Marketing from University Of Applied Sciences Of Basel.
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About Annika Björck
If you want to bring customer centricity and CX into your company, it's not about doing the same thing others are doing, but about using a strategy and measures that fit your company perfectly.Hello 👋🏻I'm Annika Björck, mentor and lecturer in Customer Experience Management and Customer Centricity, and mommy to a little whirlwind who puts the Duracel bunny to shame.I help managers bring customer centricity into their company so that the company makes more profits through more loyal customers. Managers also achieve their career goals in the process: several of my mentees have been promoted to C-level positions all the way to CEO.In the last 15 years, I have built or developed CX in over 50 companies. Even if the companies were almost identical (industry, size, line, strategy, up to same logo colors), I could NEVER implement the exact same CX strategy or identical measures. This is because every company has its own culture and subcultures.But there are pillars you can align yourself with. Pillars that have proven themselves in practice and that I myself have used at Baloise, AXA (as well as with almost all of their top competitors), the swiss railway, banks, health insurance companies, technical companies, telecom providers, the swiss post and many others.A key success factor for sustainable change is: it has to be driven from within the organization. From a manager like you. This also leads to the result being YOUR success and not that of an external consultant. That's why I stay in the background as a coach and support you on your way to the top.Like a mountain guide, I provide you with knowledge, experience and tools to proactively drive the next stage in the transformation. The focus is on practical implementation and not just pretty concepts.Since 2011 I have been a lecturer at several universities of applied sciences to train executives at MBA level on Customer Experience Management. In addition to being a lecturer, I have been involved since 2012 as a CX expert both nationally and internationally at the Impact Hub Basel and the Swiss Sustainability Challenge, as well as a judge at the Customer Centricity World Series and the CX World Games.If you also feel like you are not creating enough impact with CX, not achieving enough understanding and visibility for Customer Centricity or your CX career is stagnating, let's talk. You an contact me directly here on LinkedIn.
Listed skills include Customer Experience, Quality Management, Six Sigma, Consulting, and 25 others.
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Cx-Heroes
12 roles · 18 years
Annika Björck work experience
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Coachings, Courses And Consulting For Cx And Customer Centricity
CurrentDriving customer centricity in a company is hard work. With over 15 years of experience and 11 years of lecturing CX at universities, I help managers implement customer centricity in their organizations.From CX strategy to internal processes. From change programs to individual employee mindset. Everything that is important we will shed light on.YOU will drive the transformation and always have a knowledge advance with my inputs. We make sure that the success is YOUR success. I am always there for you in the background.If you also feel like you are not creating enough impact with CX, not achieving enough understanding and visibility for Customer Centricity or your CX career is stagnating, let's talk. Send a message directly in LinkedIn or write to annika@cx-heroes.com
Jun 2019 - Present
Lecturer
CurrentLecturer for Customer Experience Management in the BA Marketing Major as well as several MBAs.
Mar 2011 - Present
Coach Swiss Student Sustainability Challenge
Current
Jun 2017 - Present
Expert Customer Experience Management And Business Development
Current
Jan 2020 - Present
Senior Customer Experience Expert
May 2018 - May 2019
Senior Consultant
Nov 2012 - Apr 2018
Customer Experience Manager
- brand recognition and differentiation in the customer experiences - customer-centric transformation of the company- manage Customer Journeys/Touchpoints in a systematic and consistent way. - achieve customer loyalty, advocacy and augment customer value
Jan 2011 - Oct 2012
Lecturer
Pass on practical experience regarding the implementation of Corporate Wording in an enterprise, the importance of Corporate Wording in the Customer Experience Management, Quality Management, Marketing and especially the quality of documents.
2009 - 2011
~2 yrs
Head Of Quality Management
Developing and running Quality Management for the SBU Switzerland.Project manager in different cross-functional projects aiming a better quality of Baloise.Leading Customer Experience Management initiative.Development and implementation of a new document quality (standardization of structures and content, new layout).Development, empowerment and implementation of a Baloise Corporate Wording. Achievement of the Swiss Best Practice Award 2010.
May 2007 - Dec 2010
Project Manager In Sales Development
Implementation of a pilot project for a call-center customer-support specific group of clients.Development and implementation of a new consulting plattform with news,documentation, technical and consulting information..Development and implementation of a new competence and product training due to new legal requirements and as a result thereof a new holistic cosulting strategy.Development of a new training concept for the new positioning towards small and middle-sized enterprises.Assessor for insurance specialists.
Jan 2004 - May 2007
Project Manager In Project- And Knowledge-Management
Development and implementation of a document-management-system for HR.Development and implementation of a tool that allows employees to calculate their fringe-benefits.Development and implementation of an extranet for job candidates.
May 2002 - Dec 2003
5 education records
Annika Björck education
Diploma In Business Admnistration, Majoring In Bancassurance And Marketing
University Of Applied Sciences Of Basel
Head Internal Communications (Cas)
University Of Applied Sciences Of Zurich / Swiss Public Relations Institute
Certificate Of Proficiency In English
Diploma, Type D - Modern Languages
High School Locarno
Diploma
Fredericksburg High School
FAQ
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What company does Annika Björck work for?
Annika Björck works for CX-Heroes.
What is Annika Björck's role at CX-Heroes?
Annika Björck is listed as Successfully implement CX | Coach, consultant, lecturer for Customer Experience Management at CX-Heroes.
Where is Annika Björck based?
Annika Björck is based in Zurich, Switzerland while working with CX-Heroes.
What companies has Annika Björck worked for?
Annika Björck has worked for Cx-Heroes, University Of Applied Sciences And Arts Northwestern Switzerland Fhnw, Swiss Sustainability Challenge, Impact Hub Basel, and Axa.
How can I contact Annika Björck?
You can use AeroLeads to view verified contact signals for Annika Björck at CX-Heroes, including work email, phone, and LinkedIn data when available.
What schools did Annika Björck attend?
Annika Björck holds Diploma In Business Admnistration, Majoring In Bancassurance And Marketing from University Of Applied Sciences Of Basel.
What skills is Annika Björck known for?
Annika Björck is listed with skills including Customer Experience, Quality Management, Six Sigma, Consulting, Strategisches Management, Unternehmensanalyse, Projektmanagement, and Unternehmensberatung.
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