Conducted comprehensive media data collection and analysis for various brands, presenting findings in PowerPoint and Excel formats.Completed 2 projects with 2 brands, each at a different stage of development.Wrote approximately 5 press releases for a major live-stream campaign.Acquired in-depth knowledge of Key Opinion Leaders (KOLs) and Key Opinion Consumers (KOCs) in the Chinese market.Fostered effective and in-depth collaboration with team leaders and colleagues

Delivered essential administrative assistance to the hall team and residence hall resource center.Helped approximately 50 students each day at work on various tasks.Directly reported to and supported the Residence Hall Resource Manager in operational tasks.Closely collaborated with coworkers and fostered a positive work environment.