Strategic business leader with a proven track record of transforming teams and businesses in the IT industry. I work with data and focus on commercial activities to maximize effectiveness throughout the campaign lifecycle and all stages of the journey to purchase. I focus on measurable goals to achieve tangible results. Recognized for consistently achieving growth/profitability goals through integrated problem solving and ability to drive change in the global matrix environment.I am a global digital marketing consultant with over 14 years of technical digital marketing experience. I allow startups and technology companies to develop new markets through highly specialized growth marketing knowledge in the US, Europe, the MENA and CIS regions.Expertise and competencies:- user acquisition- product marketing- influence marketing- content marketing- PR- SERM/ORM, personal brand- GTM / content / creative strategies- SMM and community building / management- Branding / naming- End-to-end analytics