Anny Cheng Email & Phone Number

London, Gb

London, England, United Kingdom

Led the conceptualisation of 4 innovative product features, aligning with marketing strategies to maximise customer impact and brand visibility.• Successfully launched a new product, achieving a 100% revenue increase within the first 4 months, significantly exceeding initial projections.• Managed 2 Proof of Concepts (POCs) from initiation to launch, driving the entire productisation process, coordinating with marketing teams, and effectively communicating product value to stakeholders, achieving increase in average video downloads per user.• Coordinated 10+ stakeholders over a year to successfully launch an e-commerce platform, driving development and implementation while generating new revenue streams.• Enhanced customer experiences through design thinking workshops, driving user engagement.• Conducted competitor and market analysis to identify strategic product enhancements, boosting revenues.• Updated and trained a global sales team of 20, enabling improved product knowledge and sales efficiency across diverse markets.

London, United Kingdom

• Analysed 10+ global markets annually to identify opportunities in AI, automation, social media, and next-generation audience behaviours. Delivered actionable insights that guided product innovation and strategic investments.• Identified and cultivated key business opportunities on social media platforms, driving strategy and investments validation through Proof of Concepts (POCs). • Delivered strategic insights across traditional and social media, empowering stakeholders with data-driven recommendations.• Developed multi-format products for global markets, ensuring cultural alignment and user relevance.

Singapore

• Cultivated and strengthened corporate and media partnerships for AFP, driving a 300% profit increase in one year. • Designed and implemented customer acquisition and pricing strategies, optimising revenue streams. • Directed projects from inception to completion, ensuring high-quality deliverables within strict timelines and budget constraints.• Streamlined communication and collaboration between the APAC team and headquarters in Paris, improving logistical support and marketing initiatives.

London, United Kingdom

London, United Kingdom

London, Uk

• Managed the delivery of a new management system tool and coordinatedflowcharts for database upload, enhancing operational efficiency.• Created a dynamic website by transforming the intranet into a Web portal,improving communication strategy and user engagement.• Produced bilingual articles, safety notes, and monthly reviews, fosteringeffective communication within the organization.• Led meetings with staff and Board of Directors, ensuring alignment andcollaboration on key initiatives.

Paris Area, France

• Organized and managed delivery of exhibitions, training, and contests, ensuring seamless execution• Developed partnerships with third parties to meet strategic objectives, enhancing company's reach• Conducted internal audits and monitored non-conformance actions, ensuring compliance and quality standards• Coordinated training sessions and managed data effectively to support business operations

Paris Area, France

• Produced capital-market publications and economic forecasts for Natixis in Paris, France.• Contributed to the creation of an economic database with 28000 series for EU 27 countries, US, Japan, China, and emerging countries.• Assisted in building cyclical and financial indicators through stochastic processes.• Developed skills in financial analysis, data management, and economic forecasting.

Lome, Togo

• Assisted in producing the Human Development Report and contributed to strategic development plans for UNDP.• Conducted research and analysis to support the Chief Economist in making informed decisions.• Collaborated with team members to ensure accurate data collection and reporting.

Master'S Degree

Bachelor'S Degree

Licence

High School