I am a creative and enthusiastic digital marketing professional specialising in Search Engine Optimization and Social Media Marketing. I completed MA in English literature and work as an NGO's Creative Director.Understanding the functionality of the business, creating marketing ideas and tools to grow the business and prioritizing its demands to meet deadlines are the vital traits that I have gained in my 8 years of experience. I offer expertise and experience in optimizing search results to grow businesses. Performing keyword research and analysing web data to grow the audience after a thorough understanding of the market is key to building awareness around the brand. I increased the daily traffic to the official sites of different brands and companies I worked for from 8% to 30%.As a creative human being, I also paint and illustrate which landed me the position of Creative Director for an NGO. Since starting my role two years ago, I have obtained a basic knowledge of web development and UI/UX design. Attention to detail and open communications in teamwork were the other qualities I expanded as a Stage Architect at Ikea. The close-knit team culture at Cindrebay, Thrissur and Tomson Electronics, Cochin made me enjoy working in a team. My work experience in different fields made me confident in my writing ability.I made use of every opportunity to learn and grow by managing several blogs, websites, youtube channels and social media accounts as a Content writer. I am updated on changing trends in video productions, social media etc. I would be eager to discuss my qualifications further. Please contact me on my mail anupaarakkal@gmail.com to set up a time to chat further.