Anoosha Marigoli Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Karnataka, India

● Leading the development of a comprehensive product vision, strategy, and roadmap, translating features into detailed requirements, including business documentation, process flow diagrams, epics, user stories, and prototypes● Acting as a key liaison between stakeholders and engineering teams, defining both functional and non-functional requirements while overseeing the product backlog, business validation, and end-to-end customer demos● Developing customized success plans for clients, focusing on product features that will help them achieve their key performance indicators (KPIs)● Identifying prospects for customer references, testimonials, and case studies, contributing to the overall promotion of Sprinklr's success stories● Enhancing business value through consultative support, training, business reviews, and configuration optimization of Sprinklr implementations● Identifying potential threats such as declining interactions, low adoption rates, and unresponsive communications to predict customer churn

Bengaluru, Karnataka, India

Bengaluru Area, India

Sprinklr Managed Service Consultant Since Jun’20 Expertise in overcoming business challenges, strategizing plans and delivering exceptional support for improving Sprinklr to maximize the value  Strengthening the brands by facilitating tailor-made solutions; conducting an in-depth gap analysis in the platform thereby, taking adequate measures for optimizing Managing and optimizing the configuration of on-boarded Sprinklr clients on platform configuration, reporting, crisis monitoring and campaign management needs Collaborating with the Sprinklr Support Team, Product and Design-Build Team for extending a helping hand to the clients in solving the highly complex platform issues Imparting knowledge sharing sessions to the clients for keeping them abreast of the best practices and platform usage Facilitating tailor-made and scalable business solutions for Fortune 500 companies Revolutionizing customer engagement strategies in association with the senior management Performing health checks of existing customers in need of platform upgrades and suggesting solution based on industry best practices as well as custom requirements Providing insights, solving client challenges and commitment to client delight Team-based management style: imparting training to the internal team members Senior Analyst (Advisory, Analytics)  Steered social media insights for clients & agencies by working on multiple social media tools Improved the search queries for social media listening Prepared and presented Excel/Word/PowerPoint Reports to the clients along with findings and storytelling activity Draw out insightful conclusions from social conversations and data Planned strategically for scaling up the social media analysis know-hows

Bengaluru Area, India

● Managing the execution of social media content for multiple social brandsacross social channels (Twitter, Facebook, Instagram, Pinterest) .● Working in tandem with clients on their campaign engagement. Closelyanalyzing the audience targeted, Scheduled outbound post.● Examine the reach of the post and engagement. Deriving meticulous reports.● Monitoring and moderating social channels of clients for social properties,spam posts, inappropriate content and other sensitive mess● Managing brand calendar and checking quality of content going on website.● Successfully managing brand responses by maintaining higher user engagementrates.● Conducting extensive research to build the client’s social audience profiledatabase and identify audience that matter to the brand.● Formulating responses for user engagement that adhere to the social tone andlanguage of the brand by Identifying the brand evangelists and advocates.● Analyzing trends. and generate reports of client’s social activities andengagement.● Ideation and execution of social campaigns for developing brand awareness andsupporting marketing activities on social media.● Adequate awareness/knowledge on online and social media channels● Ability to adapt to technology and work on social media management tools.● Constantly collaborating with the team on developing the work process andmaximizing the output along with training new employees.● Analyse social media campaigns, build optimization plan and report.Gained knowledge on technology for machine learning and listening modules.

Bangaon Area, India

> Designed and implemented successful offline marketing activities which included speaking with potential vendors, coming up with a marketing plan with Lookup and executing it. • Successfully organized and executed marketing events (karaoke nights, college fests, happy hours) and “Guerilla marketing” programs (festivals, street ambushes, etc). Incorporating Lookup in the above activities. • Managed a liaison role with the merchants and educated them with marketing material to promote Lookup in their setup, thereby enhancing brand presence across the market. •​ Executed mass 360 degree campaigns spanning across Outdoor & BTL across Bangalore city. •​Initiated, Maintained and Leveraged relationships with close to 30+ vendors for varied types of brand collateral requirements. • Formulated and Executed lead generation campaigns by producing excellent outcomes. • Managed Partnerships with exciting local events and organization which included Event planning. Conceptualizing, negotiating, planning and executing cool, fun and buzz­, worthy (big wow factor!) events/parties.

Bangaon Area, India

• S​ingle point of contact for the entire operations of Hidesign Exclusive Brand Outlet. • Participated in the Marketing and Brand promotion events and delivered excellent results. •Drove higher store sales, while ensuring every customer had a delightful shopping experience. • Produced excellent team results with efficient people management. •Single handedly managed inventory, stock and ensured on time stock auditing. •Improved outlet performance with superior customer service, which also resulted in exceeding set targets. • Have taken up keen interest in improvising visual merchandising techniques, thereby setting high visual standards, ultimately affecting sales.