As a creative project manager, I lead diverse teams to bring campaigns to life. I focus on clear communication, making the best use of resources, and keeping quality high throughout each project. I handle budgets, track costs, and keep projects moving on schedule and within the agreed scope.• Created and managed project plans, balancing resources, timelines, and budgets to deliver projects on time and within budget.• Coordinated event logistics, handling talent schedules, travel, and detailed planning, ensuring smooth communication every step of the way.• Managed contracts, scopes of work, and legal paperwork, establishing feedback channels to align creative work with client needs and project goals.• Tracked project milestones, provided regular updates, monitored key tasks, and kept clear documentation for transparency and accountability.On going certification: • SCRUM certification: www.scrum.org

As Project Manager and Lead Trainer, I organise and deliver workshops for diverse groups of over 40 participants, including individuals from technical fields such as IT professionals and engineers at Zalando and ReDI School. I managed content creation, tailored sessions, and led collaboration with industry experts to develop key presentation and public speaking skills.• Designed and delivered workshops for IT teams, engineers, and women in tech, focusing on slide design, storytelling, and audience engagement.• Delivered a workshop in slide design including the fundamental design principles, Google Slides techniques, colour theory, typography, design layout, most common mistakes in slides design and effective communication techniques.• Refined content based on participant feedback and audiences, ensuring relevance for technical and non-technical professionals.• Partnered with experts in public speaking, narrative development, and design to deliver a comprehensive learning experience.• Created proposals, handouts, and interactive exercises in Figma, ensuring a seamless experience for clients, participants, and collaborators.

・Organised and directed high-quality photoshoots, managed post-production for 360° marketing campaigns, resulting in a significant 20% improvement in digital content management and quality.・Managed cross-functional collaboration, achieving a 30% boost in project efficiency; led creative team initiatives, resulting in a 15% efficiency increase, tracked by KPIs.・Increased creative and production team efficiency by 25% with the digital asset management tool Pics.io and optimised metadata practices.・Automated ad processes on smartly.io, optimising Facebook app install campaigns, reducing monthly CPI costs by 33%, and achieving cost savings while ensuring steady user acquisition and retention. ・Collaborated with marketing stakeholders to define project objectives, establish schedules, and communicate deliverables. Managed project briefings, streamlined processes, and adapted strategies for successful OOH partnerships campaigns with Volvic, Veganz, and Aperol, meeting client expectations and contributing to brand growth.・Standardised online and offline visual assets, reducing time spent on recurring tasks by 30% and enhancing productivity. This approach enabled the design team to prioritise creative tasks, ensuring consistent branding and encouraging innovation across the channels, including the website, OOH advertising, PMAX materials, social media, and CRM.・Collaborated with the brand manager to revamp the Flink Rider's branding and crafted new templates for performance marketing, CRM, and social media. This led to the rider content team becoming 20% more efficient at adjusting designs on their own.Digital tools: Jira・Excel・MS Office・Pitch・Photoshop・Indesign・Illustrator・After Effects・Premiere Pro・Figma・Capture One・Smartly.io・Pics.io・Google SuiteTeamwork・Collaboration・Time management・Project planning・Brand design・Content marketing・Advertising

Founded in 2012, A-ESQUE is an Australian-owned accessory brand in the contemporary luxury market. They focus on crafting modern, high-quality leather handbags using an efficient manufacturing approach. a-esque.com・Coordinated and conducted photoshoot campaigns, resulting in a notable 20% improvement in visual content quality and overall campaign effectiveness.・Photographed still-life images showcasing our leather pieces, resulting in the creation of over 200 visual assets for digital platforms, aligned with current trends and internal data.・Identified and resolved issues in the content management process, reducing production time by 30% and ensuring seamless coordination between cross-functional teams.• Led a cross-functional team in the development and launch of a new homepage, overseeing project milestones and managing resources resulting in a 30% increase in website traffic.

CASA holds the forefront as Germany's top mobile marketplace for Home and Living products. Integrating innovative mobile design, intelligent search, inspiring discovery, exclusive flash sales, and a social community, CASA crafts an intuitive user experience for mobile furniture shopping. Featuring a diverse portfolio of over 1 million products from 100+ partner shops, it stands as a reliable choice for contemporary furniture enthusiasts.・Supervised in-app content management, creating tailored content for diverse user groups aligned with their interests and behaviour, resulting in a 15% increase in user engagement.・Established and monitored content-specific KPIs, utilising personalised dashboards to analyse user behaviours. This led to a 25% improvement in in-app content performance through continuous optimisation strategies.・Conducted training sessions for five colleagues within the product tagging team, focusing on design principles, interior design styles, and artistic movements. This initiative yielded a notable 20% enhancement in tagging accuracy, consequently refining product search precision and elevating the overall user experience.・Identified design trends and curated high-quality content from CASA’s partner shops, including IKEA, Muuto, Normann Copenhagen, Westwing...

The SUPER concept space combines culinary and shopping experiences, featuring over forty brands in Decoration, Home & Living, and Fashion Design.• Facilitated discussions and agreements with wholesalers, introducing over 20 new brands such as Joseph, Muuto, Normann Copenhagen, Norr11, llot llov, iittala, Hoptimist, Goldjunge, Happy Socks, ASA-Selection, Kikkerland, and others.• Developed and optimised in-store visual merchandising, achieving a 95% brand consistency across all displays, reinforcing the brand identity. Increased product exposure by 18% through strategic fixture placement.• Increased sales by 20% during promotional events via visually appealing and strategic displays, collaborating with brands to organise holiday decorations, sales, and promotions, thereby enhancing the overall shopping environment.• Improved in-store foot traffic by 15% through a redesigned layout. Displayed products on versatile industrial tables with wheels, allowing for dynamic store layout adjustments based on needs and creativity.• Reduced stockouts by 30% through efficient inventory management practices.• Regularly analysed sales reports, collaborating with the owner to adjust product displays or returns.• Hosted events during Interior and Fashion Design week in Berlin, collaborating with the event manager and coordinating with suppliers for displays, resulting in increased store presence awareness.