Ansa Leighton-Buys Email and Phone Number
Ansa Leighton-Buys work email
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Ansa Leighton-Buys personal email
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I provide leadership and consulting on Marketing Strategy, encompassing Media, MarTech & Data, and support on Change Management for Digital Transformation programs. My experience spans working with multinational brands – enabling clients to take ownership of their digital maturity as part of their growth strategy to increase market share. Quick Overview:• 20 Years of experience working in agencies, consulting, and corporate (UK & EMEA & USA & UAE)• Masters in Business Management (Westminster University, UK)• Professional Diploma in Digital Marketing (IE VEGA)* BTech Fashion Design and Retail ManagementI am recognized for my leadership abilities, building strong cross-functional teams, & relationships with partners to maximise the potential of opportunities. I am a strategic thinker who strives to achieve organisational excellence by anticipating change and what is needed to successfully adapt through the alignment of systems, processes, and people. Customer excellence is my priority, with the perspective that business growth is inevitable with a client-centric approach.
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Group H And O AdvertisingTakealot Group AdvertisingCape Town, Wc, Za
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Group H/O Advertising (Retail Media Networks)Takealot Group Advertising Oct 2024 - PresentCape TownExcited to take on the mission of expanding the Group's Retail Media offering, aiming to make it the largest and most impactful for clients across Africa.
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Growth Strategy DirectorIncubeta Jul 2023 - Sep 2024Dubai, United Arab EmiratesI am experienced in establishing and nurturing strategic consulting and solutions partnerships to enhance product/service offering and gain market share. I adapt to diverse cultural and business environments within any region working with clients on implementing innovative marketing solutions that address business needs and ultimately contribute to revenue growth. -
Head Of Integrated Marketing Solutions (Usa)Incubeta Aug 2021 - Jul 2023United StatesI supported Incubeta US to establish an AdTech & Data Consultancy Unit. I am responsible for managing and scaling a book of business, leading Digital Strategy, and overseeing a team of Solution Consultants who deliver MarTech & Data transformation programs to our clients. Being a start-up environment within a larger organization, I am responsible for productizing & packaging a menu of services, pitching for new business, scaling existing accounts, and commercialising capabilities.Responsible for strengthening partnerships with Google where Incubeta is one of 4 Reseller Partners Globally, and extending partnership programs that enhance data-driven activation via GMP, like LiveRamp, Salesforce etc.
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Head Of Consulting (Sa Global Operations)Incubeta Apr 2018 - Jul 2021South AfricaBuilt and managed a team of senior consultants with a particular focus on scaling a client's investment yield and Digital Maturity through data consolidation & activation.I was responsible for productizing & packaging the Consultancy service offering and developing processes around the onboarding of new clients, delivery of projects, and design of strategy workshops & enablement programs.I was responsible for building client relationships, developing & strengthening partnerships including Google, Meta (FB), RTB House, Smartly, and LiveRamp, and serving as a Thought Leader.I contributed to business development activities, including the design of client presentations, drafting the scope of work proposals, and actively leading meetings with prospective and existing clients at the C-Suite level.I managed performance reviews, career development, mentorship, and personal growth plans for team members.
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Lead Platform & Media Consultant - AustraliaIncubeta May 2016 - Nov 2017South AfricaHeaded Ad Operations for Australia (Social & Programmatic Display). Responsible for X-channel investment media strategy proposals, contribution toward RFP responses, and internal consultancy on Google Marketing Platform best practices. Managed a team of Campaign Managers.
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Digital Marketing ConsultantIncubeta Dq&A Nov 2014 - May 2016Cape Town, Western Cape, South AfricaJoined DQNA (NL based digital marketing consultancy) prior to acquisition by Incubeta Media Group as a Programmatic Performance Consultant, using various DSPs to achieve revenue performance.
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Digital Marketing ManagerSavvy Marketing Nov 2013 - Nov 2014Cape Town Area, South AfricaI pivoted my career towards Digital after moving to South Africa and joined an agency working as a Digital Marketing Analyst. Was responsible for developing strategies for Paid Media campaigns (SEM, Social, Display), and supported technical SEO and web-content teams. The role was client-facing where I worked with clients on campaign results and investment performance insights.
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Ecommerce Marketing ManagerBrands In Ltd Aug 2011 - May 2012London, UkAfter a buy-out of the Private Label business at SFI, I was offered a position to help launch a clothing range for the Electronic Arts (EA) eCom store. I was responsible for planning & merchandising, and digital marketing of product via web-store. -
Head Of Product & MarketingSports Finance International ( Aka Joystick Junkies) May 2007 - Aug 2011London, UkI joined the start-up Sports & Streetwear brand (Joystick Junkies), in 2007 as a Product Development Manager and was promoted in 2010 to a role central to Product, Sales & Marketing Management, with the responsibility of coordinating all brand activities. Managed retail accounts: Footlocker, Debenhams, TopMan, and helped launch eComm store in 2010.
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Key Account ManagerChelsea Trading Company Limited Mar 2005 - Aug 2007London, United KingdomResponsible for a portfolio of key accounts, managing the product development process, sales, negotiations, and client satisfaction. Managed UK High Street accounts: Monsoon, Miss Sixty, Phase Eight, Jigsaw, John Lewis -
Technical Product DeveloperPeter Golding Ltd. Feb 2003 - Feb 2005London, United Kingdom
Ansa Leighton-Buys Skills
Ansa Leighton-Buys Education Details
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With Merit -
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Fashion Design & Technology -
Clothing Management
Frequently Asked Questions about Ansa Leighton-Buys
What company does Ansa Leighton-Buys work for?
Ansa Leighton-Buys works for Takealot Group Advertising
What is Ansa Leighton-Buys's role at the current company?
Ansa Leighton-Buys's current role is Group H and O Advertising.
What is Ansa Leighton-Buys's email address?
Ansa Leighton-Buys's email address is an****@****qna.com
What schools did Ansa Leighton-Buys attend?
Ansa Leighton-Buys attended University Of Westminster, Vega School, Tshwane University Of Technology, University Of Pretoria/universiteit Van Pretoria.
What skills is Ansa Leighton-Buys known for?
Ansa Leighton-Buys has skills like E Commerce, Product Development, Strategy, Digital Marketing, Fashion Design, Management, Marketing Strategy, Apparel, Sourcing, Retail, Fashion, Product Management.
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