Assist businesses in creating and maintaining their image. Work with market research, and positioning recommendations for products or services in different markets to enhance branding efforts. Develop marketing plans through trend analysis of current data on consumers' needs. Develop initial strategies and oversee implementation from start to finish.

The Agency Plugin (Pty) Ltd aka Tap#CreativeDesignAgencyCore offering- Graphic Design- Website Design and Development- Social Media Content Design- Outsourced Marketing / Brand StrategistFocus- Quality output (we place emphasise on quality)- Quick turn around time (meet agreed project deadline)- Solutions driven (we don't just follow the brief)- Dedicated team (rarely outsource unless experts are needed)Tap has been acquired as part… Show more The Agency Plugin (Pty) Ltd aka Tap#CreativeDesignAgencyCore offering- Graphic Design- Website Design and Development- Social Media Content Design- Outsourced Marketing / Brand StrategistFocus- Quality output (we place emphasise on quality)- Quick turn around time (meet agreed project deadline)- Solutions driven (we don't just follow the brief)- Dedicated team (rarely outsource unless experts are needed)Tap has been acquired as part of Nucleus Vision Digital's expansion plans. Show less

Girl Invested is a social media platform and monthly networking event for women who are looking to connect and network in order to grow their businesses and balance that with their business and personal lives. The monthly Girl Invested events host a subject matter expert who shares inspiring insights, mindsets or disciplines that are geared to impart something women attendees can take away and apply on a practical level.Started by Lidia van Wyk and Anschke de Beer, serial… Show more Girl Invested is a social media platform and monthly networking event for women who are looking to connect and network in order to grow their businesses and balance that with their business and personal lives. The monthly Girl Invested events host a subject matter expert who shares inspiring insights, mindsets or disciplines that are geared to impart something women attendees can take away and apply on a practical level.Started by Lidia van Wyk and Anschke de Beer, serial entrepreneurs and business owners, believe that you can’t pour from an empty cup and need to invest in yourself before you can invest in others. Investing in yourself is a multifaceted area that increases our self-awareness which makes us respond to situations with more love, empathy and intuition.Workshops and talks hosted by industry experts in areas related to personal and career growth as well as forming meaningful connections with others is what Girl Invested is all about. Show less

iDesignCI was a freelance design, branding & marketing communication consultancy firm. The focus was on the look, feel and clarity of a brand. Services ranged from strategy to creative production.Graphic Design Solutions• Logo• Illustrations• Billboards / Signage• Vehicle branding (Visuals)• Pamphlets and Specials• Banners and Promotional Elements• Brochures and Flyers• Web Design• Business Cards• Email Signatures• LetterheadsBusiness… Show more iDesignCI was a freelance design, branding & marketing communication consultancy firm. The focus was on the look, feel and clarity of a brand. Services ranged from strategy to creative production.Graphic Design Solutions• Logo• Illustrations• Billboards / Signage• Vehicle branding (Visuals)• Pamphlets and Specials• Banners and Promotional Elements• Brochures and Flyers• Web Design• Business Cards• Email Signatures• LetterheadsBusiness Growth Services• Social Media Consulting• Engagement Pages Design• Blog Development• Facebook, Twitter and Google+ Marketing• Content Creation• Social Media AnalysisWe also offer Corporate Brand Identity services• Brand Development• Brand Manual• Corporate Identity• Branding Elements• Brand Strategy• Promotional Elements• Point of Sale Elements Show less

I monitored and analyzed market trends, identified new customers, and implemented plans to increase market share. I spearheaded brand management to ensure consistency and communicate the true value of products and services.Leveraging emerging media tools (email, social media, app, site, customer service), I drove key business initiatives including lead generation and brand awareness to increase sales opportunities. I also introduced proven SEO, PPC, Social Media, Email, and Copywriting… Show more I monitored and analyzed market trends, identified new customers, and implemented plans to increase market share. I spearheaded brand management to ensure consistency and communicate the true value of products and services.Leveraging emerging media tools (email, social media, app, site, customer service), I drove key business initiatives including lead generation and brand awareness to increase sales opportunities. I also introduced proven SEO, PPC, Social Media, Email, and Copywriting strategies to deliver clients’ sales objectives – exceeding clients’ expectations.With rigorous knowledge and exceptional understanding of brand strategy development, creative marketing communication, and public relations, I implemented promotions to improve brand awareness, product visibility and revenue results. In addition to my marketing duties, I managed, prepared and kept budgets updated and generated reports that contain projected, and payment figures to improve the quality of business decisions made by senior management. Show less

A versatile role – from flyers and advertisements to online banners and website updates; this led to a significant increase in qualified leads.In an effort to drive brand awareness and user engagement, I managed Audi Claremont & Claremont VW Facebook pages – enhancing public’s perception of the brands. I drew up accurate reports to indicate summary and ROI – to influence our next marketing efforts.Working with these two brands involved ensuring all artworks followed the… Show more A versatile role – from flyers and advertisements to online banners and website updates; this led to a significant increase in qualified leads.In an effort to drive brand awareness and user engagement, I managed Audi Claremont & Claremont VW Facebook pages – enhancing public’s perception of the brands. I drew up accurate reports to indicate summary and ROI – to influence our next marketing efforts.Working with these two brands involved ensuring all artworks followed the corporate identity guidelines. The annual campaign was GK Teen on the KFM breakfast show.In my capacity, I planned, executed and analyzed campaigns and events to help inform retention and acquisition strategies. I enhanced content agility and marketing intelligence which improved cross-channel ROI and demand predictability.Within this role, I updated the website’s content and made feature improvements on the website through back-end access, e.g. post specials and articles of latest news. I leveraged creative thinking, administrative skills, time management, writing skills, delegation skills and constructive thought pattern to excel in this role. Show less

In Feb 2010, I joined the team at Creative Performance. Within this role, I specialized in designing logo, letterhead, brochure, poster, advertisement, online banner, neck tag, fact sheet and more to promote business objectives and brand recognition. My design strategy focuses on ensuring business objectives meets visual aesthetics. During this period, I demonstrated exceptional ability to create infographics, illustrate conceptual models, design web interfaces, and create high quality,… Show more In Feb 2010, I joined the team at Creative Performance. Within this role, I specialized in designing logo, letterhead, brochure, poster, advertisement, online banner, neck tag, fact sheet and more to promote business objectives and brand recognition. My design strategy focuses on ensuring business objectives meets visual aesthetics. During this period, I demonstrated exceptional ability to create infographics, illustrate conceptual models, design web interfaces, and create high quality, scalable graphics solutions.Always hands-on, I designed artwork from initial client concepts to final production in preparation for various screen-printed materials. I was also responsible for researching suitable and cost-effective solutions to meet clients’ specific requirements. In addition, I supported Account Directors to enhance the experience of bluechip clients: sourced promotional items for campaigns and events.• Designed and updated artwork for brands such as Allesverloren Wine, Gordon’s Gin, Black Bottle, Mainstay, Scottish Leader and more. • Work includes artwork in the James Sedgewick Distillery, Gordons Gin point of sale elements at the Mini Cooper giveaway, neck tag on Yellow Lorry wines for Facebook competition. Show less

Sourcing of new business for well established magazines

Generating new business by selling advertising space in the newspaper, Die Burger. Bringing new publications on their feet: Cape Gate Chronicle, Cavendish Square, City Views, N1 City. Provide clients with exceptional service, relevant information and creative solutions. Monitor and expand existing business through up- & cross-selling. Presenting business proposals, negotiating and closing deals. Manage the process from booking of adverts; approving designed artwork between DTP team & client and… Show more Generating new business by selling advertising space in the newspaper, Die Burger. Bringing new publications on their feet: Cape Gate Chronicle, Cavendish Square, City Views, N1 City. Provide clients with exceptional service, relevant information and creative solutions. Monitor and expand existing business through up- & cross-selling. Presenting business proposals, negotiating and closing deals. Manage the process from booking of adverts; approving designed artwork between DTP team & client and page planning. Show less