Salesforce Administrator And Business Analyst
CurrentUser Management & Security: Configured user roles, security settings, and custom objects, ensuring Salesforce aligns with business processes across multiple departments.• Lightning Experience Optimisation: Enhanced user productivity by designing intuitive Lightning Experience interfaces, optimising page layouts, and creating reusable components.• Process Automation: Led the automation of workflows using Flows and Process Builder, reducing manual data entry and cutting operational delays.• API Integration: Integrated Salesforce with external systems like Oracle Cloud using REST APIs, enabling seamless data sharing and increasing overall system functionality.• Data Migration: Headed data migration initiatives, ensuring smooth transitions during acquisitions and system updates with complete data accuracy.• Custom Reports & Dashboards: Developed complex custom reports and dashboards to provide real-time insights, enabling leadership to monitor key metrics, including sales performance and project ROI.• Data Quality Management: Executed comprehensive data cleansing and deduplication strategies, improving data quality and reducing record inaccuracies.• AppExchange Implementations: Integrated AppExchange apps for improved functionality, including sales productivity tools and customer service apps.• Custom Automation: Designed advanced Flows and Approval processes for key business workflows, leading to improvement in process efficiency.• Case Management Automation: Streamlined case handling processes, allowing the support team to manage a higher case volume.