Anshu Gupta Email & Phone Number

Pune, Mh, In

Pune, Maharashtra, India

- Spearheaded SEO strategy development, achieving 42% YoY traffic growth through technical/non-technical SEO, content optimization, SERP enhancement, and keyword rankings.- Conducted in-depth analyses of evolving SERPs, incorporating search intent and Gen-AI insights leading to a 27% increase in click-through rates (CTR).- Streamlined SEO processes via team management, training, content strategy, reporting key stakeholders, driving website and revenue growth.- Built performance… Show more - Spearheaded SEO strategy development, achieving 42% YoY traffic growth through technical/non-technical SEO, content optimization, SERP enhancement, and keyword rankings.- Conducted in-depth analyses of evolving SERPs, incorporating search intent and Gen-AI insights leading to a 27% increase in click-through rates (CTR).- Streamlined SEO processes via team management, training, content strategy, reporting key stakeholders, driving website and revenue growth.- Built performance monitoring dashboards with tools like Looker studio, Heap Analytics, GA4, and GSC for continuous improvement and data analysis.- Cross collaboration with SEM/PPC teams to analyze and manage KPIs, UI/UX and design teams to provide visual directions for brand and campaigns.- Awarded the BAT award for excellence in work, innovation, and performance.- Member of Brand Promise Committee for Modernize.com. Show less

Pune Area, India

- Created user persona, their journeys and brand assets by conducting interviews, researching marketing trends and competitions.- Understood customer behaviours towards businesses and created quality content to accomplish goals- Generated in-depth, custom search engine marketing proposals to meet client goals and objectives- Used different marketing channels and platforms to create engagement and outreach- Executed and managed company-wide SEM and SEO campaigns, increasing… Show more - Created user persona, their journeys and brand assets by conducting interviews, researching marketing trends and competitions.- Understood customer behaviours towards businesses and created quality content to accomplish goals- Generated in-depth, custom search engine marketing proposals to meet client goals and objectives- Used different marketing channels and platforms to create engagement and outreach- Executed and managed company-wide SEM and SEO campaigns, increasing conversion rates by crafting custom ads with Google Adwords and Facebook and developing landing pages.- Analysed digital campaigns and translated qualitative data into recommendations and plans for revising digital media approach- Developed strategy for both internal company growth, and campaign development for varied businesses that range from art management platforms, e-commerce stores to hyper-local marketing for brick and mortar stores like salons and florists. - Managed and consulted marketing for startups and small businesses as Project Manager Show less

Pune Area, India

Pune Area, India

Roles and Responsibilities:• Generating and converting leads through web research & online portals.• Managing and coordination projects with client and web development collaborations.• Requirement gathering and analysis.• Client communication and relationship management.• Designing web application flows and submitting proposal.• Attending Onsite & Offsite business meetings.

Indore Area, India

Roles and Responsibilities:• Generating and converting leads through web research & online portals.• Arranging meetings with Hiring Managers and Project Managers of leading IT companies.• Requirement gathering and analysis.• Client communication and relationship management.• Functional feature list creation for different websites.• Attending Onsite & Offsite business meetings.• Creating bridge between Client & Project Managers.

New Delhi Area, India

Roles and Responsibilities: • Audio/Video editing of news clips• Giving voice-overs for news piece and audio news• Writing and editing scripts for news piece• Writing and editing captions for news clips

Engineer'S Degree, Information Technology

Education record