• Provide eye-catching, elegant, and effective design solutions to a diverse clientele in a variety of industries• Brainstorm new ways to help clients grow from a marketing standpoint, and see projects through from beginning to end• Design compelling email newsletters that engage target audiences• Create advertisements that combine impactful marketing copy with noteworthy design

• Tripled Instagram audience in first year• Create high-quality social media assets with Adobe suite• Run promotions that successfully communicate brand identity to new potential followers and convert them into engaged consumers• Use photography and copywriting skills to tell the story of the brand and its real-life users

• Manage engagement and sales strategies for all social accounts including Instagram, Facebook, Twitter, Pinterest, and any other emerging platforms for an audience of over 800,000• Develop organic and paid social campaigns for every new product launch, tailoring each campaign to specific audiences across three brands• Created marketing plans for the release of more than 30 books• Identify influencer partnership opportunities, curate user generated content, and gather industry data to maximize content reach• Gather year-over-year data plus granular analytics to pinpoint growth opportunities

• Create multi-platform digital content that inspires a global audience of millions toward brand affinity• Manage project-specific creative teams by casting vision, establishing milestones, and communicating effectively with teammates along the way• Oversee all deadlines, with accountability to overall yearly and monthly business goals and budget

• Regularly improved user experience on website by organizing monthly meetings with customer service reps, gathering data from Google Analytics and social media tools, and measuring customer feedback against desired customer journey maps• Attended two conferences around the country per year to network with other digital marketing experts and learn about the latest marketing trends

• Launched two magazine ad campaigns, one new email subscription, and more than ten web videos that reintroduced U.S. audiences to global outreach and multi-language content • Coordinated 12 successful direct mail campaigns through extensive donor research and diligent work with print vendors and design agencies

• Went above and beyond to address customer needs with kindness and expediency• Received training ranging from financial security to crisis response• Responded to customer questions via email, phone, and mail, and gained insights to anticipate future needs

• Corresponded with publicists and venues to run giveaways • Logged hundreds of submissions into a songwriting contest and selected first round of artists for consideration• Wrote dozens of daily social media posts to promote Paste articles on Facebook, Twitter, Tumblr, Pinterest, and Reddit, tailoring content toward each platform while maintaining consistent editorial tone