As a Content Curator at Best Reviews SG, my role involves a dynamic and multifaceted approach to product evaluation and promotion. I am responsible for collating in-depth review data from expert product reviewers, which I then synthesize into comprehensive articles. These articles not only highlight the key features and potential drawbacks of each product, but also delve into the experiential aspects, offering readers a vivid sense of what it's like to use the products.In addition to providing balanced and detailed product insights, I also integrate user-generated content, showcasing real customer reviews and comments. This approach ensures that our audience receives a well-rounded perspective of each product.Beyond the written word, my role extends into the realm of digital marketing. I create visually appealing and engaging advertisement images, designed to capture the essence of the products in a way that resonates with our target audience. These images are used extensively in our promotional campaigns upon article publication.Furthermore, I produce video content that highlights the key features of various products. These videos are crafted to be informative and engaging, effectively demonstrating the product's functionality and appeal in a dynamic format.Overall, my role as a Content Curator at Best Reviews SG is to provide a comprehensive, authentic, and engaging portrayal of products, bridging the gap between expert reviews and the end consumer experience, thereby guiding our audience towards informed purchasing decisions.

Worked with 4 other founding team members and helped increase the company's valuation by 5 timesWhere we developed and launched the first industry-level AI-driven call center solution that revolutionized customer support in today's world, cutting manpower costs by 50% and increasing efficiency with the solution handling 70% of the task while maintaining a constant 95% satisfaction rateFine-tuned and tailored Ai solutions to meet the needs of companies that are serving over 200+ corporate clientsI helped design and develop AI-driven systems and APIs, customized AI models, and created high-fidelity mockups to bring ideas to life. Additionally, conducted onsite client visits with the team members in Kuala Lumpur, Malaysia, and collaborated with a diverse team to ensure seamless solution delivery

As a Digital Marketing Intern at Paul Hype Page, my role was centered around enhancing the company's digital presence and SEO strategy. A key part of my responsibilities involved conducting a thorough analysis of the website's existing traffic. By leveraging analytics tools, I identified trends and areas for improvement in attracting organic search traffic.In my quest to boost the website's organic search visibility, I undertook comprehensive competitive analysis. This involved researching top-performing consulting firms, particularly those ranking high on Google search results. My focus was to dissect and understand the strategic use of keywords in their articles and web content, which contributed to their high SEO rankings. This deep dive into competitive SEO strategies enabled me to make informed recommendations for enhancing Paul Hype Page's own SEO practices.Beyond the realm of digital marketing, my internship also provided me with hands-on experience in various administrative processes. A significant aspect of this was learning to manage the Customer Relationship Management (CRM) platform. This experience not only honed my technical skills but also gave me insights into the importance of maintaining strong customer relationships in the business world.This internship was instrumental in shaping my understanding of corporate work life. It offered me a valuable opportunity to apply my academic knowledge in a real-world setting, significantly enhancing my skills as a digital marketing and SEO analyst. The experience at Paul Hype Page was a pivotal step in my career, laying a strong foundation for my future endeavors in the field of digital marketing.