With a cumulative 5+ years of experience of being anorganized and dependable candidate successful at managing multiple priorities with a positive attitude.Currently leading a monthly confectionery brand health track, focusing on growth triggers, barriers,campaign effectiveness and brand positioning, helping our client to maintain a competitive edge.Expertise on comprehensive projects, spanning across but not limited to- 1. Dipstick Studies for Juices and Breakfast Category, and a majorplayer in the external pain relief category to help them identify emerging trends within their categoriesstaying on new developments2. Product tests for a leading salty snacks brand to assess brand traction and perceptionfollowing ingredient modifications3. Early Brand Evaluation Studies (EBES)Current Clients- Perfetti Van Melle India, Reckitt Benckiser, and PepsiCo