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In my most recent role, I joined my third startup, leading content and product for a new private membership community of business leaders participating in the Discipline of Discourse to cultivate perspectives, decision-making, and meaningful relationships.- Led the design, build and launch of our website with a team of designers and developers. - Led our editorial team to produce engaging experiences for readers and members through articles, special reports, live and virtual events and our weekly newsletter.- Led our audience team to deliver new leads to our platforms and move potential members through our funnel.- Launched our expert network and work closely with our events team to produce both virtual and in-person events.- Helped produce a new enterprise product to Fortune 50 companies.- Led the production of two podcasts: Playing Business and The ON_Discourse podcast.

Led digital efforts at P&I including web content production, video, podcasts, and social media.

I joined Louise Story, who oversaw digital strategy and technology at the Journal, to work on a new Strategy team to work closely with coverage chiefs to set our news agenda in a way that both meets our journalistic and audience goals. One of our biggest projects was a pivotal strategy report we spent months researching and writing, and then executing those plans throughout the newsroom.- Help launch a new newsroom group delivering "news you can use" for career development, job seekers, and financial literacy.- Launched a new flagship newsletter for non-subscribers called "Notes on the News" to appeal to a broader, younger and more diverse audience than the traditional core Journal prospect.- Helping drive innovation across the newsroom through strategic projects, with a foundation in data-informed decision making.- Produce comprehensive strategic reports for the newsroom to identify our opportunities and areas for improvement. - Co-authored a major and wide-ranging 209-page review and roadmap of The Wall Street Journal's content and audience opportunities. - Work closely with our Data Science team to identify opportunities based on reader behaviors. - Proficient in SQL, Google Looker Studio, BigQuery to write queries and generate reports to better dive and deliver insights from our audience data pool.- Planned strategy for U.S. News, Politics, Sports, Investigations, and Enterprise bureaus.- Dow Jones, the parent company to the Wall Street Journal, Barron's, MarketWatch, Investor's Business Daily and Financial News, doubled its digital subscription base from 2.43 million during the last three months of 2019 to 4.86 million in January 2024.

I managed the digital production of the one of the longest running television programs in history. I worked alongside producers and writers to develop ideas for both on-air and online. I oversaw development of digital projects that range from live news event coverage, as well as Snapchat and Instagram story production and building interactive websites.- The Daily Show was the #1 most engaged and most talked about show in late-night on social during my time working there, leading all late-night shows in podcast downloads. We ranked #5 in total social audience among millennials, ahead of properties like VICE, NowThis News, Barstool, and Complex, and ahead of all Late Night peers.- In 2017, our digital team took home the first Emmy Award for Trevor Noah's Daily Show. We've been Emmy nominated for Outstanding Interactive Program in 2018 and 2019.- In 2018, I helped produce the Donald J. Trump Twitter Library Book, a New York Times Bestseller.- Launched in 2017, I helped produce our "Donald J. Trump Twitter Library," a pop-up interactive experience that has toured several cities across America, including New York, Chicago, and Los Angeles. Our pop-up won a 2018 Cannes Lions Grand Prix Award and two Clio awards.

I was responsible for all editorial operations and managed a team of 12. I reimagined news presentation beyond traditional models, focusing on easily digestible "atoms" of information for mobile users. My vision included personalizing news consumption, allowing users to follow ongoing stories and hide familiar information. My strategy involved enhancing Circa's social media presence for breaking news conversations, while maintaining a fact-focused approach for mobile content. I aimed to integrate video content, improve visual presentation, and balance human curation with technological efficiency. My move to Circa represented a return to the startup world, driven by my desire to reshape news consumption in the mobile era.- Google and Apple awarded Circa News as among the best apps of 2013.- Circa was cited in the New York Times Digital Innovation Report as one of the leading digital news organizations that the Times needed to emulate to catch up to the digital innovation of its peers.(Circa was sold in 2015. Please note that the acquiring company of Circa, Sinclair News, had a far different approach to news than the original Circa.)

My career prior to Reuters was mainly focused on product management and technology. Reuters was my first full-time employment in a newsroom. I was initially hired to manage the Reuters News API as a project manager. I transitioned to a pivotal editorial role, when newsroom leadership became familiar with my freelance writing and popular Tumblr blog with over 200,000 subscribers. I was first hired to become the social media editor at Reuters, where I revolutionized the company's digital presence, overseeing 30 social media accounts and guiding 3,000 reporters, one of the largest newsrooms in media. My approach emphasized responsible social media use, applying traditional journalistic ethics to digital platforms. - Led the production and reporting of live coverage of breaking news events on Reuters.com- Managed live rolling coverage of scheduled events such as the 2012 Presidential Election, 2012 Olympics, and World Economic Forum on Reuters.com- Uncovered and developed news leads and sources on social media and applied the rigors of verification that the Reuters Trust Principles demand. Integrated vetted socially sourced reports, images, and video into Reuters platforms. - Trained newsroom colleagues on how to source and verify the authenticity of leads sourced from social media. - Hosted and co-produced Reuters TV's "Tech Tonic" and contributed articles as a Reuters columnist.- Awarded “Best Innovation in Storytelling” from Reuters in 2011 for "pushing the boundaries of journalism, experimenting with new technologies to tell stories locally and internationally through social platforms. Notably, two projects – the coverage of the Arab Spring uprising and the London riots through social sources – established a new storytelling form by tracking reporting from all available sources in real-time."- Contributed writing on technology, social media, and entertainment to various outlets, including the L.A. Times, Wired, and Fast Company.

Created and managed strategic partnerships with various media companies to develop a wide range of products that aggregate, produce and distribute content across all media platforms.

Managed large-scale projects involving the implementation of Thomson Reuters products and services.- Reviewed and negotiated terms and conditions of new client agreements.- Cultivated and managed client relationships. Managed our five largest accounts and maintained their business.- Developed a new website for TaxStream, a division of Thomson Reuters, located at http://www.taxstream.net, trained a developer to manage the site full time.

Founding editor for SB Nation's Tumblr. Grew the audience to 50,000 subscribers.

Managed New York Giants digital media content for SportsNet New York. - New York Mets and New York Giants reporter.

Managed large scale global products at Bristol Myers Squibb.

Managed the technical development of Merrill Lynch's institutional investor portfolio website.

- Increased traffic by 600% over one year by improving search engine rankings and streamlining website.- Created functional specifications and redesigned both newmarkre.com main corporate site and an affiliate newmarknj.com site.- Did extensive market research reports and analysis on competing websites. - Worked with research department to tailor real estate data to web-based listings system.- Converted and optimized Photoshop and Illustrator prototypes and converted them to the web for multiple browsers on multiple platforms. - Created a leads database of visitors in ColdFusion and added a search interface to research leads and run reports to gather visitor demographics.