Anthea Mcknight Email and Phone Number

Optimising the efficiency and productivity of the business through operations. Key responsibilities include team processes, maintaining and developing business performance, optimising efficiencies and productivity through technological developments, and continuously improving client success through performance analysis and reporting.

Ensuring excellent brand experience from enquiry through to booking completionOverseeing studio management team working flexible hours KPI assessment and Strategic planning of business opportunitiesManage new business conversions and retainer contractsTurnover & profitability assessment Refining competitive advantagesProject managing business expansion and new studios Supplier and building maintenance management, contract handlingEstablishing procedures to ensure… Show more Ensuring excellent brand experience from enquiry through to booking completionOverseeing studio management team working flexible hours KPI assessment and Strategic planning of business opportunitiesManage new business conversions and retainer contractsTurnover & profitability assessment Refining competitive advantagesProject managing business expansion and new studios Supplier and building maintenance management, contract handlingEstablishing procedures to ensure consistent service levels Supporting the marketing planning and implementation Show less

Client Support:- New Business Lead - Brief establishment and relationship building with clients - current and new- Understanding key client challenges and market trends- Formulating creative briefs to enable relevant client solutions are created by the studio- Help manage client annual marketing spend - strategically allocating spend based on ROI- Pitch preparation, presentation and management- Ensuring active briefs are managed effectively by the Accounts team and… Show more Client Support:- New Business Lead - Brief establishment and relationship building with clients - current and new- Understanding key client challenges and market trends- Formulating creative briefs to enable relevant client solutions are created by the studio- Help manage client annual marketing spend - strategically allocating spend based on ROI- Pitch preparation, presentation and management- Ensuring active briefs are managed effectively by the Accounts team and regular client updates are maintainedliquid Support:- Setting financial targets, establishing key milestones, ensuring targets are met across the business - Reviewing working practices and putting procedures in place to ensure staff efficiencies - Making sure safety regulations are followed- Helping employees to be well equipped for client needs, organising appropriate training - Ensuring the business operates within the companies plan- Action learnings from post project evaluations- Regular supplier reviews and rate card establishment - WorkFlowMax management - ensuring data entry and report building - Cash Flow Management - keeping business health front of mind- Forecasting and financial analysis, regular reporting to senior staff Show less

New business management and development.Briefing creative, marketing, PR and digital teams.Project Management - of current and new clients.Collating quotes, proposals and solutions for clients.Introducing new processes to the team to ensure smooth and profitable running of campaigns.Strategy planning and implementationBrand development for liquid, including networking.Pipeline maintenance and forecasting

Managing key clients for the business whilst overseeing the Account Management team.Introducing new processes and documents to the Accounts department - improving accountability and finance visibility.Developed business forecast documents which helped in company time and resource management in order to perform effectively.Briefed the studio and managed client expectations.Managed projects from start to finish - closing down jobs after invoicing.

Managed a team of Account HandlersManaged promotions for key clients - such as First Direct and P&G.Briefed in external design agencies, internal operations staff - ensuring that fulfilment was paramount.Introduced documents which helped time manage and increase customer service.

Implementing and managing the Marketing Strategy within the Independent Chemists in UK and ROI - for the lead beauty brand Rimmel London. Managing the Rimmel UK marketing budget.Analysing and reporting on marketing data - presenting to brand directors.Organising key partnerships i.e. with media Capital Radio and talent Sugarbabes & Liberty X.

Managing print and production of all campaign UK Point of Sale for the power brand Rimmel London.Briefing in design team and point of sale display suppliers, ensuring purchasing and delivery was all on time and delivered correctly to stores across the UK.