Fleet Content Specialist, Client Success Representative, Senior Business Development Representative
Chicago, Illinois
Fleet Content SpecialistSeptember 2018 - March 2019Created an effective lead generation strategy to attract new clients and improve relationships with existing customers using a variety of marketing techniques (whitepapers, case studies, blogging, SEO, Pardot and Fieldbloom contact forms, email campaigns and copywriting). We successfully created a new fleet micro-site, launched a variety of new products, implemented lead scoring with Pardot/Salesforce, solution videos, training videos and PowerPoint presentations to help account executives and client success representatives close more deals and build long-term trusting relationships with existing customers. Tools Used: Pardot, Salesforce, SEMRush, Olark, Canva, Fieldbloom, MailChimp, Adobe Creative Cloud, JIRA, Survey Monkey, Microsoft Office Suite and Google Doc Suite. Client Success RepresentativeMarch 2017 - August 2018Founding member of the client success department. I managed over 450 accounts in the United States and Canada. Being the first POC with the leaders of these companies, I was able to renew existing contracts, sell new products, and troubleshoot technical issues. Promoted to Fleet Content Specialist. Senior Business Development RepresentativeOctober 2016 - February 2017Top BDR from November to February. Using cold calling, cold email, and social selling I managed to book more appointments than any other representative. I trained all new employees, created sales scripts, training materials, tracking templates, and was promoted to Client Success Representative within 4 months of being with the company.