Leading a great Team to continue the success of this Metal Fabrication business.

As an Advisory Team Member of TruVenture Composites and Nicolet Plastics, my role is to provide management direction to our existing business while leading the effort to acquire complimentary companies. The goal of TruVenture Composites is to acquire additional businesses that fit the North Cliff Corporation values and add manufacturing capabilities that will enhance the ability of TruVenture to solve customer applications. We are looking to expand our manufacturing capabilities in the injection molding market while also exploring additional manufacturing processes such as Thermoforming/vacuum forming, thermoset, or additive manufacturing. We want to remain a niche manufacturer leveraging our engineering and manufacturing expertise. We also want to expand revenue by selling more products to existing customer by enhancing our manufacturing capabilities.TruVenture Composites is a private investment firm that invests family capital in businesses in the plastic and composite markets. We are owned by North Cliff Corporation, a fourth-generation, family-owned, holding company with three operating entities totaling nearly 400 employees and headquartered in Berlin, Wisconsin. Badger Mining, the core business, is consistently recognized for corporate wellness and safety, and voted the best small company to work for (Society for Human Resource Management) in America for nine consecutive years.TruVenture Composites is different from a typical Private Equity firm. We are building a strong, employee oriented, diverse composites business leveraging strong customer relationships and world class engineering and manufacturing capabilities. Our goal is to grow organically and through acquisitions to build a company that is differentiated by our knowledge and our people. We will acquire companies with the intent to have them become and remain a portfolio company of TruVenture.

Bluefish LLC is a consulting business concentrating on helping companies grow through new product/new market development and sales force improvement. As an Executive Leader with a track record of success, I delivered shareholder return by leading dynamic growth initiatives resulting in 9.8% GAGR in 7 years and positioned the business’ sale to a private equity firm. I am a Board Member of The Angelus Corporation.Those partnering with me have consistently emphasized my strengths in remaining positive and accountable under pressure and consistently leading by example in order to generate high performing teams and loyal customers

Strong business development professional skilled in Negotiation, Business Planning, Operations Management, Sales, and Automation. I was hired as CEO of NET USA to lead change management for NET. NET is a company founded on solving complex customer imaging applications for Medical and Industrial markets. Through innovative electronics and software, NET has built a strong global customer base. The North American market is a key to the success of NET GmbH, where the products are designed and manufactured. I was hired to lead the change management effort to transform the business through improved process implementation and by growing the customer base and increasing revenue in North America.

As President I am responsible for Sales, Marketing, New Product Development, and M&A. Creating a team to drive the growth side of the business is a key for any successful company. After completing 4 acquisitions in 2 years, I had the opportunity to have P&L responsibility for the US acquisitions to integrate the businesses into Dynatect. After the second successful sale of the business to a new PE investor, I was promoted to Interim CEO and President and then remained as President after the hiring of an outside CEO. I led the re-tooling of the New Product Development process including adding an engineering team and outside resources to invigorate the process. We implemented a disciplined stage gate process with ROI justification and continual VOC feedback. We also created a detailed Strategic Plan to give an underpinning to the detailed 5 year objectives. Due to the custom nature of our business we implemented a Sales Force Effectiveness program driven by an internal team. We hired a consultant to support and execute the plan to improve the internal and external selling process. The team also created a Merger and Acquisition evaluation spread sheet that ranked potential acquisitions based on the key criteria we had developed based on our 5 years of extensive M&A activity.

Led team to completely re-brand Dynatect from family name (A&A) to strong Corporate identity. This re-branding included combining 5 websites into one, all collateral material, creating one catalog, trade show image, logo, internal marketing, and customer awareness campaign. Also worked with Sales VP to improve sales force effectiveness and communication along with key opportunity targeting. We accomplished these large projects while also successfully executing a sale process to sell the company to a new Private Equity investor.

A&A developed a strategic plan to focus on the two paths for revenue growth, strategic and organic. Our Sales Team remains focused on organic growth and developing new customers. As Vice President of Business Development, I lead a team focused on acquisitions and new product development. In 2012, the team led the effort to close 3 acquisitions, 2 in the US and one in Germany. The team also has developed the strategic direction of future acquisitions and the profiles of the companies we are targeting. We actively manage the acquisition target list and work with Audax and our latest acquisitions to determine the best opportunities. The New Product Development focus will help us target products to expand our market and customer diversity.

Developed Sales and Customer Service team to continue the successful growth of A&A. Reorganized the team to leverage the systems and processes that had been developed over the previous 30 years. Led the effort to automate the selling process yet keep the advantages of the previous system. Re-tooled the Representative Network and worked with Sales Management to develop training and communication tools to enhance the ability to win new business.

Created a formal evaluation process for our Manufacturer's Representatives to evaluate their capabilities to help A&A grow with new products and into new markets. Re-tooled Representative Network to upgrade sales talent and ability to win new accounts. Led the team effort develop new products which enabled A&A to win large, new accounts. Handled the commercial negotiations to secure the new business.