Director Of Retail Services
CurrentAs Director of Retail Services for one of Orlando’s top news stations, I manage key customer relationships to help drive overall success for each client’s marketing needs. As the main liaison between the sales department and clients, I manage all creative projects, develop and launch new client advertising campaigns, recommend broadcast strategies and establish long-term partnerships with key accounts. My efforts play a key role in exceeding marketing efforts for clients year after year.- Develop, direct, produce all creative campaigns for hundreds of local clients. Conceptualize ideas and execute final creative vision.- Scale production revenue year over year for the TV station.- Oversee creation of all graphics, illustrations, animations and video content. Support teams across different departments, including promotions and sales. Manage a team of top producers, writers, cinematographers, and artists.
