Providing Unbranded Leading Quality Teamwear to Resellers and Suppliers of School and Team Sportswear

Delivering sales presentations and quotations to professional and amateur clubs, schools, colleges and key retailers.Opened 20+ accounts, including The Rugby Store, Lymm High School, MC Sports and Leek RUFC, whilst working for BLK Sports.

Responsible for all incoming sales enquiries, providing quotations and accompanying information, ready to effectively close sales.Conduct surveys on properties to guide and assist customers in decision making processes and liaise with the factory and installation team to arrange delivery.I oversee the website, working with a 3rd party marketing company to make any necessary changes to maintain its currency.Attend Consumer Shows, including Ideal Home and Build It Live.Achieved sales of £850,000 in a 12 month period.

I managed a range of key accounts, including: Sports Direct, DW Sports, The Rugby Store, Intersport and STAG Buying Groups, liaising with representatives, ensuring all sales needs were met. Responsible for organising the Annual Sales Conference and directing International Partners, as well as recruiting 18 new worldwide International Partners, identifying key partnerships and presenting the Kooga brand and products to them, negotiating appropriate contracts. Directed UK Field Sales Team and UK Sales Office, resolving all staffing issues when necessary, managing recruitment activities, and organising restructure of the team.Delivered training and coached staff on various sales processes, such as journey planning and managing Top 10 accounts, and managed the Customer Service function, instigating a clear system for the office when handling in-coming calls, and promoting a weekly sales target for a telephone sales campaign. Further to this, I led multi-teams, including: Design, Operations, Purchasing and Finance.Managed all aspects of the P&L, establishing the annual sales budget and producing monthly reports.Oversaw marketing campaigns, dealing directly with external marketing organisation, including the Kooga website and various media campaigns, leading to a 28% increase in sales.Managed export partners, travelling to meet and recruit in major rugby playing countries, increasing export sales from £150,000 pa to £330,000 pa over a 4-year period.Secured many achievements, including turning a £1.8m loss into a breakeven position, within a 2-year period, reducing staff from 35 to 15, and closing down costly kit contracts. I also reduced the account base from 500+ to 150, focusing on key retailers and specialist accounts. Decreased the range of products by 50%, ensuring all top 10 selling products were in stock all year round, and negotiated and signed profitable contracts with Leicester Tigers, The Barbarians, Scarlets Rugby and the Uruguay National Team.

Operated in both a Sales and Consultancy capacity with various sports brands including: Goldwin Ski Wear, Fila UK, Trion:Z, Orthosole Orthotics, Nicklaus Golf and Rehband Body Supports, and introduced Trion:Z into American Golf, Direct Golf, Intersport and STAG buying groups, targeting key retailers and delivering sales / product presentations, negotiating initial in-store trials. Implemented product endorsements with various high-profile sports celebrities and TV personality Bear Grylls, liaising with Managers/Agents to negotiate contracts ranging from product only to full 3-year sponsorship agreements.Recruited and managed a team of sales agents, covering the whole of the UK and Ireland. I was responsible for growing sales of Trion:Z by 23% during 2011 and 30% in 2012, through a direct sales approach to top retailers, and also launched Goldwin Japanese ski brand to Ellis Brigham, negotiating a 2-year exclusivity agreement with annual sales of £100,000.Further to this I initiated the introduction of Rehband to the UK market, resulting in 32 STAG members stocking the product, and developed an exclusive product range for Strength Shop, the top retailer for body builders, generating sales of over £150,000 in the first year.Instrumental in listing Orthosole Orthotics on Boots webshop then in a 50-store trial, also introducing brand to Bliss Pharmacy and John Bell Croydon, resulting in sales of £100,000 over a 2-year period.

Responsible for increasing revenue, profitability and distribution, whilst managing a UK Field Sales Team, instigating and managing staffing changes to better represent business and sales needs. I also recruited and coached new Sales Representatives in key sales techniques, leading to 55 new accounts over a 2-year period.I supervised an office-based Customer Service Team, introducing a weekly telephone sales campaign for the CSR's plus a 'forward ordering system' for the key accounts, resulting in an increase of 25% in pre-booked orders.Introduced reporting procedures, to monitor progress of sales, including weekly journey plans/ week and monthly reports.Increased sales units of 49% during 2008 and 25% revenue growth in 2009, and introduced the brand to 20 members of Intersport UK, resulting in winning ‘Best New Brand 2008’. I oversaw the 'Shop in Shop' franchise within Harrods, dealing with Harrods directly and the shop fitters, instrumental in store sales exceeding £500,00 in year 1, and I also managed the John Lewis account, attending monthly meetings with the sports buyer and annual product presentations and launches.Established a staff training program in cooperation with JLP staff training department, with sales exceeding £1m in Year 2 of managing the account.

National Account Manager & UK Field Sales Manager (1994-Mar 2001) Territory Sales Manager Northern Region (1987 to 1994)

Slazenger UKArea Sales RepresentativeOct 1986-Oct 1987