Working on Amazon's DSP and Ad Console, my job as the account lead is to develop a high level strategy that will propel the business forward. I create strategies that will align with clients' goals and will utilize all ad units in the Amazon suite such as Amazon's DSP, Sponsored display, and Sponsored Brands.- Creating audience targeting strategies to take advantage of the new customers on the Amazon Fresh platform. Increased New-to-Brand customers by 33% for one CPG brand in 2020- For one CPG Brand, we've utilized Samba TV audiences to retarget Linear TV buys while seeing a 50% increase in New-to-Brand customers- Transform single purchasers to SnSS consumers while creating Brand Loyalty. For one CPG Brand we increased our SnSS Rate by 400% by changing the creative and targeting strategy on Amazon's DSP.- Using Amazon's DSP, I was able to re-engage shoppers from the previous busy season to launch a product for the upcoming winter season. - For one of the top hardline sellers on Amazon, I've been able to create strategies that have led to 2 straight years of 50%+ growth for the business- A/B test Creatives- Work with Amazon's product team to create a better experience for Betas across the Amazon advertising suite such as new-to-category audiences, Whole Foods Market audiences, Sponsored Display, Sponsored Brands, and the Contextual Targeting beta- Create custom audiences that are in line with the products purchase timetable- Use CRM Data to target lookalikes who have purchased from a .com. This drove an increase in ROAS for middle-funnel of 2,284%

• Manage an existing book of business worth $47,157 monthly• Hit key metrics with clients, like Monthly Recurring Revenue & Date of Last Review, every month• Use Salesforce to effectively log customer activity and to ensure customer success• Use of keywords to enhance customer SEO on the platform while leveraging Houzz SEO on Google to attract homeowners and prospects to my customers• Running customers marketing and branding campaigns, in their entirety, on the Houzz platform

• Developing customer relationships by providing strategic solutions in logistics• Manage and coordinate customers' transportation and distribution needs while maintaining freight spend• Monitor and report carrier performance• Improve overall efficiency of logistic operations• Weekly sales calls to prospects and existing customers across the United States• Close new business opportunities monthly while maintaining an open pipeline of prospective customers• Collaborate with coworkers to learn industry trends quick and effectively• Weekly meetings with my Operations Manager to strengthen our book of business and learn of new opportunities from current customers