Anthony Lawrence

Anthony Lawrence Email and Phone Number

Product Leader | Product Management | Product Marketing Management | Product Vision, Strategy & GTM | Medical Device, Healthcare, Diagnostics | Digital Platforms & Healthcare IT @ Abbott
Anthony Lawrence's Location
Greater Chicago Area, United States, United States
Anthony Lawrence's Contact Details

Anthony Lawrence work email

Anthony Lawrence personal email

About Anthony Lawrence

A versatile and accomplished product leader with vast expertise in product management, product marketing management, market intelligence, and product commercialization, who innovates, builds and commercializes products that enabled customer success, and delivered growth to business. Demonstrated history of successfully launching over 10 products in a matrix organization to markets with vast differences in market dynamics through strategic leadership, strong cross-functional partnership and stakeholder management. Highly effective strategic leader who combines business, technical and analytical background with strong interpersonal skills to clearly communicating goals to audiences at all levels. Adept at developing strategies, processes and partnerships that have consistently led to profitably growing businesses.Have in-depth experience in Healthcare industry (Diagnostics / IVD, Medical Devices and Pharmaceutical) building products and solutions, used in the front lines of clinical care delivering positive outcomes to patients, providers and payers.Critical Skills: Product Management | Product Marketing Management | Business Development, Business Strategy & Marketing Strategy | Market Analysis | Market Research | Voice of Customer | Customer Requirements | Product vision | Product strategy and Roadmap planning | Product Concept | Product Commercialization | Product Launch, Go-to market and Product positioning | Cross-functional Team Leadership | Product lifecycle Management & Product Development Process | Packaging and Pricing, Budgeting | Quantitative Analysis | Salesforce.com | Digital Platform (SaaS, PaaS) | Connectivity & Interoperability | Digital Health | Medical device regulatory standards | New Product Development | Project Management | trade shows | Sales Training

Anthony Lawrence's Current Company Details
Abbott

Abbott

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Product Leader | Product Management | Product Marketing Management | Product Vision, Strategy & GTM | Medical Device, Healthcare, Diagnostics | Digital Platforms & Healthcare IT
Anthony Lawrence Work Experience Details
  • Abbott
    Product Lead, Global Product Management & Strategic Product Marketing
    Abbott Jun 2021 - Present
    Abbott Park, Illinois, Us
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  • Cepheid
    Senior Manager, Global Product Management & Strategic Product Marketing
    Cepheid Apr 2020 - May 2021
    Sunnyvale, Ca, Us
    - Managed full lifecycle management, maximizing the potential of GeneXpert instruments including platform evolution, system improvements, menu expansion and connectivity offerings. - Developed short to long-term strategies for the platform to include assay enhancements, new to market solutions and next generation testing alternatives to maximize differentiation for current and future molecular platforms. - Established and implemented comprehensive marketing plans to effectively achieve business goals.- Developed competitive landscape - how we compete and can win within diverse market segments and product feature sets.- Achieved growth by leading the innovation process from insight generation to concept development to design freeze.- Partnered with internal customers, defining customer needs, gained understanding of priorities for new product development and enhancements, thereby honoring Voice of Customer goals and objectives. - Supported key opinion leader (KOL) development initiatives along with local commercial teams.- Built “brand” for the product that engaged customers and drove market adoption.
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  • Ge Healthcare
    Sr. Product Manager
    Ge Healthcare Aug 2016 - Mar 2020
    Chicago, Us
    - Defining & driving the development & execution of Product strategy, a cradle-to-grave approach for managing and optimizing the life of a product.- Drove the development of next generation “Zero footprint" image visualization Viewer for Enterprise Imaging utilizing image processing, pattern recognition and artificial intelligence (AI) techniques, offering clinicians a wide range of tools for disease detection and analysis that enhance workflow and improve overall efficiency.- Building & commercializing image visualization applications deployed in Desktop, Tablet & Mobile Apps.- Deep understanding of medical devices used in Medical imaging and and optimization of PACS radiology & Cardiology workflows.
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  • Siemens Healthcare
    Product Manager
    Siemens Healthcare Oct 2005 - Aug 2016
    Forchheim, De
    Served as a product leader in the development of AXIOM Artis (Medical Imaging products), AXIOM Sensis (Patient monitoring system, Electrophysiology & Hemodynamics recording system).
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  • Siemens Healthcare
    Software Engineering Manager
    Siemens Healthcare Dec 1999 - Sep 2005
    Forchheim, De
    Served as a Software Engineering leader in the design and development of 2D and 3D Image Visualization viewers for Enterprise Imaging utilizing image processing, pattern recognition and artificial intelligence (AI) techniques, offering clinicians a wide range of tools for disease detection and analysis that enhance workflow and improve overall efficiency.
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Anthony Lawrence Skills

Product Management Product Lifecycle Management Business Analysis Software Project Management Integration Medical Devices Software Engineering Medical Imaging System Architecture Systems Engineering Biomedical Engineering Hl7 Requirements Management Software Development Life Cycle Healthcare Management Scrum Radiology Product Development Healthcare Information Technology Healthcare Business Process Improvement Agile Project Management Go To Market Strategy Requirement Analysis Strategic Planning User Experience Product Marketing Marketing Strategy Business Strategy Pacs Software As A Service Cross Functional Team Leadership Leadership Team Building Design Thinking Management Product Development Life Cycle Dicom Requirements Engineering Customer Segmentation Strategy Requirements Analysis Agile Methodologies Clearcase Testing Microsoft Sql Server Software Development Microsoft Technologies Object Oriented Design C++ Configuration Management Uml Clearquest Software Design Unified Modeling Language

Anthony Lawrence Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Product Strategy
  • Birla Institute Of Technology And Science, Pilani
    Birla Institute Of Technology And Science, Pilani
    Software Systems

Frequently Asked Questions about Anthony Lawrence

What company does Anthony Lawrence work for?

Anthony Lawrence works for Abbott

What is Anthony Lawrence's role at the current company?

Anthony Lawrence's current role is Product Leader | Product Management | Product Marketing Management | Product Vision, Strategy & GTM | Medical Device, Healthcare, Diagnostics | Digital Platforms & Healthcare IT.

What is Anthony Lawrence's email address?

Anthony Lawrence's email address is an****@****ail.com

What schools did Anthony Lawrence attend?

Anthony Lawrence attended Northwestern University - Kellogg School Of Management, Birla Institute Of Technology And Science, Pilani.

What skills is Anthony Lawrence known for?

Anthony Lawrence has skills like Product Management, Product Lifecycle Management, Business Analysis, Software Project Management, Integration, Medical Devices, Software Engineering, Medical Imaging, System Architecture, Systems Engineering, Biomedical Engineering, Hl7.

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