Anthony Mark Email & Phone Number

Norristown, PA, US

• As part of Effectv's product team responsible for client retention and growth, I lead a team of 5 geographically distributed product and senior product managers creating experiences that prove advertising business.
• Lead geographically distributed product management team responsible for customer-facing reporting experiences
• Create, maintain, and cultivate multi-year product roadmap and strategy informed by company operating plan and stakeholder persona… Show more As part of Effectv's product team responsible for client retention and.
• Create, maintain, and cultivate multi-year product roadmap and strategy informed by company operating plan and stakeholder persona discovery
• Drive advertiser retention and growth through reporting insights highlighting advertising impact
• Develop product vision and strategy for proving advertiser business impact via attribution solutions

Wayne, PA

• Unify geographically distributed divisional engineers into an enterprise solutions team
• Introduce enterprise processes emphasizing collaboration, transparency, and knowledge sharing
• Define and promote business process models to tighten team, department, and organization roles, responsibilities, expectations, and interactions
• Standardize disparate content processing through implementation of an enterprise platform
• Introduce and establish test practices and methodologies… Show more
• Introduce and establish test practices and methodologies

Downingtown, PA

• Provided technical, professional, and process mentoring
• Absorbed linear/VOD targeted ad insertion, VOD back office, and QAM-IP linear video product lines in addition to previous responsibilities
• Established and built relationships across organizational boundaries to promote, develop, and refine best practices
• Managed QA department (video/platform/metadata/CPE) staffing, software, and hardware budget; primary department liaison for Finance interaction
• Drove departmental… Show more
• Drove departmental agile/devops transformation

Downingtown, PA

• Developed, enforced, and continuously refined test strategy for VOD storage/delivery, cloud DVR storage, and VOD edge QAM product lines
• Developed, recruited, budgeted, and planned project teams for sustaining and new development efforts
• Worked with internal/external development, engineering, and operations teams on system design, service specifications, and test requirements
• Defined and tracked team priorities in adherence with project expectations
• Provided technical… Show more
• Provided technical leadership and guidance to team and department members

Downingtown, PA

• Technical lead for integrating/qualifying centralized content delivery infrastructure
• Provided technical leadership to junior testers; coordinate internal and external testers
• Monitored testing results, tracked test deficiencies, developed test approach improvements
• Built test strategies, test plans, and schedules; performed manual and automated testing
• Identified, documented, and managed defects through development life cycle
• Drove troubleshooting and triage… Show more

Chalfont, PA

• Evaluated and tested in-house and third-party software/hardware components
• Debugged application/system defects and propose solutions
• Analyzed and extracted software requirements from business use cases
• Coordinated test creation, execution, and result reporting
• Created software installation practices, guidelines, manuals, and test plans
• Managed test environment media system components, servers, and networks