Anthony Murphy Email & Phone Number

Ireland

Dublin, Ireland

Dublin, Leinster, Ireland

Key Responsibilities• Responsible for managing Musgrave Foodservice, Musgrave Retail, The Barry Group, Henderson Foodservice, Gala Retail and Applegreen National Accounts.• Responsible for building and executing joint business plans to agreed financial targets and accountable to manage investment to agreed targets for the above National and Key Account customers. • Accountable to deliver implementation of Aryzta sales strategy across the Retail national account base through working with the Finance, Marketing and Product Development teams.

County Dublin, Ireland

Key Achievements• Delivered sales and margin plan targets as set out in Aryzta Food Solutions Annual Business Plan for the Wholesale Food Service business worth €12.6m per annum.• Built and executed joint business plans to agreed financial targets and was accountable to manage investment to agreed targets for both National and Key Account customers • Delivered and assisted in the implementation of Aryzta sales strategy across the Foodservice channel through working with the Finance, Marketing and Product Development teams. • Achieved product portfolio management target for 2018

Ireland

Key Achievements • Responsibility for delivery of sales and margin plan targets as set out in Mondelez Annual Business Plan for MEALS business worth €9m• Responsibility for building and executing joint business plans to agreed financial targets and is accountable to manage investment to agreed targets for both National and Key Account customers • Deliver and assist in the implementation of Mondelez sales strategy across the Retail and Foodservice channel through working with the Finance, Marketing and Category Management teams.• Develop and maintain strong relationships with National Accounts in Tesco and Dunnes and with key customers and business influencers in the trade.• Responsibility to consistently review and advise on alignment of operations and support functions to enhance Mondelez overall organisational efficiencyKey Achievements • Increased the Operating Revenue in the Foodservice channel by 2% in first 6 months.• Developed a promotional tracker tool for use with Dunnes stores to simplify management of FMI sales targets. • Team leader of a European project team that identified five channels for growth which resulted in a consistent European wide foodservice marketing/sales direction. • Delivered organisational efficiency for Mondelez through successful implementation of Third Party Distributor for Kraft Mayonnaise reducing admin, sales and marketing costs. • Successful negotiation of numerous price increases.

Ireland

Key Achievements • Responsibility for delivery of sales and margin targets as set out in Mondelez Annual Business Plan for Stonehouse business worth €22m• Develop and grow the coffee, refreshment beverage and cheese business worth €3m within the Stonehouse group with a focus on Kenco and Cadbury Drinking Chocolate.• Plan, negotiate and deliver joint business plans with Stonehouse Group• Forecast account plan volume and spend • Pre and post evaluate promotional activity to inform future decisions • Analyse and evaluate available data sources to facilitate building and execution of plans • Prepare tailored customer presentations • Deliver the Mondelez Ireland category plans and NPD programme • Utilize field resource to provide the optimum return Key achievements• Received exceed expectations in yearly review for 2014• Delivered growth of 4% (€127k) across the Stonehouse business• Delivered growth on Kenco Coffee of €230k• Delivered growth on Cadbury Drinking chocolate of €57k

Ireland

Key Achievements• Responsibility for delivery of sales and margin plan targets as set out in Mondelez Annual Business Plan worth €1.2m• Deliver and assist in the implementation of Mondelez sales strategy across the Travel & Leisure sector through working with the Finance, Marketing and Category Management teams.• Develop and maintain strong relationships with key customers and business influencers in the trade.Key Achievements• Successfully won Aer Lingus hot beverage contract worth €1m over two years• Listed Cadbury Dairymilk onto Rail Gourmet menu worth €50k per annum• Listed Cadbury products into Odeon Cinema Group worth €120k per annum• Listed Cadbury products into Omniplex Cinema worth €80k per annum• Listing of Oreo Crumb into Insomnia for Oreo Summer Ice Cap

Ireland

Key Achievements • Responsibility for delivery of sales and margin plan targets as set out in Kraft Annual Business Plan worth €800k.• Deliver and assist in the implementation of Mondelez sales strategy across the Hotel & Leisure sector through working with the Finance, Marketing and Category Management teams.• Develop and maintain strong relationships with key customers and business influencers in the trade.Key Achievements• Successfully won the coffee contract with the Harbour Bar Hotel in Dun Laoghaire worth €100k per annum. • Listing of Oreo Crumb into Insomnia for Oreo Summer Ice Cap €15k per annum.• Successfully won the coffee contract with the Weighbridge Cafe in Clondalkin worth €25k per annum.

Bachelor'S Degree, Business Management, 2.1

Diploma, Computer Engineering

Itec Fitness/Gym Instruction,Professional Conduct & Business Awareness, Anatomy & Physiology, Diploma