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As an adept Digital Marketing Associate, I've executed strategies for technology companies like Mobileware Inc and Alteryx SparkED, showcasing my proficiency in campaign management, multichannel marketing, and data-centric strategies. Leveraging a Bachelor of Science in Business Management specialized in Marketing from Stony Brook University, I combine my analytical prowess with a sharp eye for detail, honed through my passion for Photography.Some achievements to note:- I pioneered marketing efforts at Swift Living using tactics like guerilla marketing and social media campaigns, achieving 6,000 unique users, 50,000+ social media impressions and $13,000 in monthly top-line revenue.- At Alteryx SparkED I work directly with the Sr. Director of Marketing and the Sr. Content Manager to manage multi-channel campaigns, and spearhead Social Media Management. Using tools like Hootsuite, Canva, Excel, and Google Analytics to create copy and graphics for hundreds of social posts, while maintaining a data-centric approach - delivering weekly metrics ultimately resulting in outperforming the tech industry by 52% in reach (even with a 53% smaller audience size), 503% in audience growth rate and by 369% in engagement rate.- In building and hosting The Ego Lab Podcast, I created a website with 700+ active users, got organic inbound traffic for over 650 clicks, achieved over 600 podcast downloads, and over 500,000 Twitter impressions.Data drives my initiatives. Through analysis, I've honed strategies ensuring optimal audience engagement. Furthermore, my expertise in social media management amplifies campaign reach and effectiveness. My record in digital marketing extends over 3 years, where I've consistently elevated brand visibility and engagement, leading to tangible results.I’m a proud Seawolf Alum and enjoy watching a New York Islanders game or capturing some photography on the weekends. My passions and hobbies revolve around my drive to create content that's both compelling and authentic.
Ego Lab
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Podcast HostEgo Lab Oct 2021 - PresentCreated a podcast with the goal of channeling my supplemental learning into a medium that could be useful to others. Since its conception, the podcast has yielded over 850 website users, over 700 downloads, 13 5-star reviews, and over 200,000 Twitter Impressions. -
Digital Marketing Associate | Campaign Management, Content Creation, And Project ManagementAlteryx Jul 2023 - Jun 2024Irvine, California, UsAs a Digital Marketing Associate at Alteryx, the focus was on executing impactful digital marketing campaigns that truly resonate with target audiences. One of the highlights was implementing a content strategy that boosted audience engagement, surpassing industry benchmarks by 369%. This involved utilizing performance metrics to better and refine our approach continuously. Collaborating closely with various teams allowed for launching innovative initiatives that significantly increased brand visibility among key partners and stakeholders—by over 200%! The experience was both challenging and rewarding and reinforced the importance of data-driven decision-making in marketing. -
Principles Of Sales Teaching AssistantStony Brook University Jan 2023 - May 2023Stony Brook, Ny, UsAs a Principles of Sales Teaching Assistant with a background in sales and marketing, I am dedicated to helping students develop the skills they need to succeed in the fast-paced world of sales. With hands-on experience in developing effective marketing strategies and closing sales, I bring real-world expertise to the classroom.My experience in sales and marketing has taught me the importance of building strong relationships, crafting persuasive messaging, and staying up-to-date with the latest trends. As a Teaching Assistant, I am committed to sharing these skills and insights with students and helping them achieve their full potential. -
Business Communications Teaching AssistantStony Brook University Aug 2022 - Feb 2023Stony Brook, Ny, UsLead students to reach their potential by supporting their Business Communications coursework. Entails using advanced writing and communication skills to deliver feedback and coach students to success. Support faculty by reviewing student work and serving as an assistant to professor’s lesson plans. -
Digital Marketing InternAlteryx May 2022 - Aug 2022Irvine, California, UsKey accomplishments include:* Developed over 50 pieces of engaging content for a repository that enhanced brand awareness and drove user engagement across digital platforms.* Co-led a comprehensive website redesign project that improved the user experience by implementing intuitive UX/UI principles.* Collaborated with cross-functional teams to write targeted scripts tailored for student personas, which increased understanding of the brand’s value proposition among younger audiences.* Provided critical feedback during strategic planning sessions that contributed to the successful launch of multiple marketing initiatives while ensuring alignment with overall business objectives. -
PresidentAmerican Marketing Association May 2021 - May 2022Chicago, Il, UsAnthony directs the executive board in order to operate the Stony Brook University chapter of the American Marketing Association. He hosts weekly events including workshops, guest speakers, and panels. Anthony is in charge of big-picture planning and delegating responsibilities to the executive board members. -
Shadow PresidentAmerican Marketing Association Dec 2020 - May 2021Chicago, Il, UsAnthony worked closely with the American Marketing Association president in order to learn how to run an organization. This included training in project management, communication, and leadership. -
MemberAmerican Marketing Association Feb 2020 - Dec 2020Chicago, Il, UsAnthony attended weekly meetings with workshops, guest speakers, and panels in order to develop marketing skills, network, and bridge the gap between the student and professional world. -
Marketing InternMobileware Inc. Jul 2021 - Feb 2022Anthony was a marketing intern for Mobileware's company onTime Carpool. He played a diverse role including partnership marketing, quality assurance, website and app design using Figma and Testflight, graphic design, video marketing, animation, project management, outreach, copywriting, primary research, secondary research, and marketing strategy. -
Co-Founder | Head Of Marketing & GrowthSwift Living Nov 2020 - May 2021Anthony worked with a team of five to build a startup. Swift Living was designed to connect Stony Brook students to off-campus housing. Anthony developed marketing strategies and used several marketing campaigns to build the company to thousands of users. -
Social Media Marketing InternStony Brook University Aug 2020 - Jan 2021Stony Brook, Ny, UsAnthony worked with several librarians to create a social media content strategy and calendar using Excel and Hootsuite. He created multiple social media campaigns targeted towards improving engagement with library resources. -
Undergraduate FellowStony Brook University Jan 2020 - Dec 2020Stony Brook, Ny, Us• Taught over 25 students using communication tools like PowerPoint presentations and by collaborating with the professor • Achieved expert teamwork and leadership skills through over 15 workshops in communication• Participated in a selective program and developed leadership and teaching qualities -
Vice President Of Hall CouncilStony Brook University Feb 2020 - May 2020Stony Brook, Ny, UsConstructed big-picture ideas and led meetings with 7 associates, then coordinated with the administrator Regulated and organized meetings while communicating and presenting the weekly agenda to the council Addressed critical issues and mediated obstacles to execute through parliamentary procedure -
Webinar SeriesGartner Jun 2020 - Aug 2020Stamford, Ct, UsGartner is an information, research, services company. They had a webinar series this summer which had various experts sharing advice and knowledge regarding technical skills, professionalism, and career growth. -
Financial RepresentativeNorthwestern Mutual Apr 2020 - Aug 2020Milwaukee, Wi, UsNorth Western Mutual is a Fortune 100 company with a top 10 internship program. Interns develop skills in the world of finance, through hands on, in-the-field work. This internship is so successful because interns have the same opportunities as full-time representatives; including building a clientele, forming a network, developing language and communication, and mastering industry skills. -
At&T ExternshipAt&T Jun 2020 - Jul 2020Dallas, Tx, UsAT&T's externship is a learning program designed to prepare students for an employment role. The summer learning academy has a wide variety of topics, world-renowned keynote speakers and employee experts eager to share their wealth of knowledge with the next generation. Externs learn first hand from professionals diving deeper into technology, finance, leadership, sales and more. -
Retail ConsultantSprint Jun 2019 - Aug 2019Overland Park, Kansas, UsBecame an expert in wireless plans and products. Learned how to answer any and all questions regarding products. Then utilized that knowledge to find and deliver solutions to customers. Whether describing product information, assisting with phone issues or selling the latest device to an eager customer; I learned how to understand the customer and connect those people to the products and services that fit their lifestyle.
Anthony Carl Skills
Anthony Carl Education Details
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Stony Brook UniversitySpecialization In Marketing. Minors In Media Arts And Journalism. -
Columbia Business SchoolAnd Related Support Services -
LuhiLong Island Lutheran Highschool -
Linkedin LearningMarketing
Frequently Asked Questions about Anthony Carl
What company does Anthony Carl work for?
Anthony Carl works for Ego Lab
What is Anthony Carl's role at the current company?
Anthony Carl's current role is Marketing specialist with a focus on technology brands | Skills in content creation, analytics, & multichannel strategy | Campaign management expert.
What is Anthony Carl's email address?
Anthony Carl's email address is an****@****ook.edu
What is Anthony Carl's direct phone number?
Anthony Carl's direct phone number is (212) 318*****
What schools did Anthony Carl attend?
Anthony Carl attended Stony Brook University, Columbia Business School, Luhi, Linkedin Learning.
What skills is Anthony Carl known for?
Anthony Carl has skills like Writing, App Design, Online Marketing, Digital Technology, Google Suite, Microsoft Powerpoint, Animation, Web Design, Communication, International Marketing, Digital Marketing, Adobe Photoshop.
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