Tony Chvala Email and Phone Number
United States
Tony Chvala's Location
United States, United States
Tony Chvala's Contact Details
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About Tony Chvala
Tony's career progression spans Fortune 500 companies, driving billions in revenue and profit internationally. He has spent the last eight years utilizing his large-company experience to help evolve small companies for either a successful exit or hyper growth.Fortune 500 Career Progression:New Product Development, ecommerce, Business Development, Private Label , and P&L Management:• GE Healthcare• Liteon Technology• Amazon• Groupon• SearsStart-Ups, Exits, Growth:Positions that had the sole purpose to provide an exit:• SHOP.CA—DTC 3rd Party Marketplace• Pricefalls—DTC 3rd Party Marketplace & SaaS• Avandel LTD—Global Spirits BrandStart-Up to Hyper Growth:• 4Ocean—Lifestyle / Cause Brand DTC and Retail• Avandel LTDBoard Positions:• SHOP.CA• Pricefalls• Tervis Tumblers• Avandel LTD• Swanson Reserve CapitalLeadership in ecommerce, New Product Development, Retail, Private Label, Global Sourcing, Marketing, and Brand-Building, B2B and DTC marketplaces, and international market expansion. In addition, serving on boards in multiple sectors offering guidance and oversight
Tony Chvala's Current Company Details
Nexus Advisory Group
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President | Business and Growth Advisor
United States
- Website:
- nexusadvisory.io
- Employees:
- 1
Tony Chvala Work Experience Details
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President | Business And Growth AdvisorNexus Advisory GroupUnited States
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Board AdvisorSwanson Reserve Capital Jun 2024 - PresentBoca Raton , Fl , UsMulti-Strategy investment fund with an emphasis on capital preservation, fixed income, and long term growth -
Chief Executive Officer & PresidentAxia Spirit Jan 2021 - Jul 2024Built a multimillion-dollar international startup from the ground up, developing a private label spirit brand that was a business designed specifically to sell (business in a box): • Carved out a new white spirits category in the F&B marketplace.• Exceeded revenue targets from day 1, accelerating YoY growth and ranking #1 in the industry.• Garnered visibility and acclaim worldwide, capturing 17 awards.• Closed a fund raise to fuel operations.Operationalized the launch of a distinctive alcoholic beverage—the world’s first extra-dry mastiha spirit to compete with longstanding white spirits (Vodka, Gin, and Tequila):Company Start-Up & Operations Leadership• Established the US corporate entity and operating infrastructure (banking, HR, systems, insurance, etc.) and direct all aspects of company operations.• Recruited and managed key leadership, sales, and marketing talent in the US, UK, and Greece.• Led supply chain operations, partnering with our distillery in Greece to deliver product into all markets.Business Development• Cultivated a 1,400+ network of On/Off premise accounts through distributors to introduce and supply the product to bars, restaurants, and retail alcohol stores across the US, UK, and Greece.• Partnered with a US-based DTC company to deliver product directly to the customers’ homes.Brand Development & Marketing• Crafted the brand vision and tone, global marketing strategy, packaging, and collateral.• Developed the DTC e-commerce website, social media presence, and influencer partnerships.• Planned and facilitated premier physical/digital marketing events, including the Taste of London, London Cocktail Week, the Athens Bar Show, the Miami Boat Show, Miami F1, Miami Swim Week, and Art Basel. -
Board MemberTervis 2019 - 2023North Venice, Fl, UsProvided guidance in strategy, ecommerce, global sourcing, and marketing as a member of the board for a 75 year old US brand of tumblers. -
Marketing And Operations ConsultantMsc Cruises 2019 - 2020Geneva, Geneva, ChPlayed a key role in developing their Super Bowl campaign (SuperCoralPlay) that reached 28M+ users and generated 13M+ engagements across the biggest social media platforms (Meta & Twitter)• Helped architect the concept and strategy partnering MSC’s nonprofit foundation with the Miami Super Bowl Host Committee and 54 NFL players/influencers to create a music video and follow-on social media messaging raising awareness of coral reef preservation.• Developed a dual-purpose campaign highlighting the environmental crisis while promoting launch of MSC’s newly developed private island destination (Ocean Cay MSC Marine Reserve).• Directed all aspects of product development (private label products), production, and planning/preparation of the launch event, a consumer interactive experience at the weeklong Super Bowl Live festivities. -
Chief Operating Officer4Ocean Jan 2018 - Jul 2019Boca Raton, Florida, UsBuilt the world’s largest ocean cleanup company through developing a lifestyle brand, growing the business 600% YoY to achieve an annual revenue run-rate of $100M+ in less than 2 years through DTC and retail stores.• Drove the business with unprecedented growth through DTC, retail, and new business streams (Royalties, Wholesale-retail locations & Global Brand Partnerships)• Acquisition marketing—Google, Meta, YouTube, Pinterest, Radio, and Media buys (TV)• Retention marketing—Launched their CRM and Loyalty platforms• Creative & Branding—Grew the team, internally, to provide creative for our new brand/product launches, marketing, website creative, in-store signage and layout• Social Media & Customer Experience—Drove 3M followers , 99% CSAT rating, integrated media content• Instated a micro & macro influencer program that produces 15% revenue to date (also providing UGC)• DTC Technology—led the team with a focus on UI/UX and optimization of the site all of which contributed to a +40% in conversion• Integrations include: Shopify, Yotpo, Swell, Bold (subscriptions), Kit bundling, Site search algorithms, A/B testing platform • Product Development—Launched multiple brands across a variety of categories including jewelry, apparel, and accessories• Hired and developed the team in fulfillment, global sourcing, marketing, customer service, international operations, and HR• Notable PR accomplishments were interviews on the Today Show, Fox News, CBS, and The Associated Press• Built out the fulfillment center, reduced cost on average 30% (scale)• Secured IP and trademarks; defined operating processes and procedures; negotiated real estate leases and retrofitted facilities for each of its cleanup hubs in the US, Indonesia, and Haiti -
Board MemberPricefalls.Com Jan 2018 - May 2019Las Vegas, Nevada, Us -
Chief Operating Officer / Chief Marketing OfficerPricefalls.Com Dec 2016 - Jan 2018Las Vegas, Nevada, UsBased on the successful sale of Shop.ca I was recruited solely to sell Pricefalls. I transformed the company’s business model (3rd party marketplace) into a licensed SaaS business, raising the valuation and positioning it for sale to a $40B Canadian retailer (Loblaws).• Monetized Pricefalls’ biggest asset—its robust technology stack—to pivot the business model from pure-play 3rd-party online marketplace to licensed SaaS provider for large enterprise clients.• Served on the board of directors from 2018-2019 to help close the due diligence process preceding acquisition by Loblaws.
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Chief Executive Officer / Board MemberShop.Ca 2015 - 2016Toronto, Ontario, CaOriginally a board member and was asked to guide the company through the sales of its assets, wind down operations, staff rationalization, and prepare the 3rd party marketplace for sale in the Canadian market.• Enlisted by private-equity ownership to conduct a deep-dive analysis of the business, financials, and long-term viability and determine the best path forward—turnaround and growth vs. outright sale.• Concluded that, without significant further investment, the business could not compete against dominant competitor Amazon and recommended immediate exit.• Improved cash flow (and valuation) as much as possible by minimizing cash burn; eliminated operational redundancies and halted marketing activities that had proven ineffective.• Entertained bids from Walmart.ca, Canadian Tire, and others ultimately selling the company to a private equity company. -
Vice President E-Commerce And Site AdvertisingSears Holdings Corporation 2013 - 2015Chicago, Il, UsPlaced at Sears by my former Amazon manager to lead a $200M P&L. Transformed ecommerce channel performance, boosting its competitive ranking to #6 globally. Drove 580% YoY growth in sales revenue, expanded the product assortment by 1,100%, and fueled 300% growth in site advertising.• Maximized the revenue potential of Sears Marketplace by creating an “endless aisle” with addition of 120M+ SKUs from 3rd-party sellers.• Created a more dynamic and engaging user experience with development/execution of numerous web enhancements, including the “Deal Heist” flash-based platform, buy-box algorithms, enhanced search, UI/UX, item authority, and improved load times.• Built out new fulfillment methods, including integrated retail enabling online purchases to be picked up by customers at local B&M stores. • Boosted web traffic 32%+ with rollout of SEO and omni-channel marketing initiatives.• Ignited performance in display advertising (Sears.com/Kmart.com) through agency acquisition, creation of a dedicated business development team, and rollout of targeted brand sales.• Introduced the idea of Sears’ first-ever venture into selling 3rd-party products in its brick-and mortar (B&M) stores.• Managed a $200M P&L and directed the activities of marketing, operations, merchandising, analytics, and product development teams. -
Global General Manager, Retail & E-CommerceGroupon 2012 - 2013Chicago, Il, UsRecruited by my former Amazon manager we launched and grew a global ecommerce marketplace (Groupon Goods), building the US business to $500M+ in less than 1 year• Scaled the NA organization into a buying/merchandising model with direct fulfillment operations to focus on curated branded products. • Restructured EMEA/LATAM organizations to mirror the NA growth model, merchandising strategies/plans, and website performance.• Replicated the Goods business model and consolidated operations in the UK, Spain, and Germany following the City Deals acquisition (facilitating expansion into 48 countries).• Named to the board of the European subsidiary, contributing expertise in strategic leadership, growth, product development, and other key areas. -
General Manager, Private Label ProductsAmazon.Com 2010 - 2012Seattle, Wa, Us𝐁𝐮𝐢𝐥𝐭, 𝐬𝐜𝐚𝐥𝐞𝐝, 𝐚𝐧𝐝 𝐠𝐫𝐞𝐰 𝐭𝐡𝐞 𝐩𝐫𝐢𝐯𝐚𝐭𝐞 𝐥𝐚𝐛𝐞𝐥 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐢𝐧𝐭𝐨 𝐚 𝐦𝐮𝐥𝐭𝐢𝐛𝐢𝐥𝐥𝐢𝐨𝐧-𝐝𝐨𝐥𝐥𝐚𝐫 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐨𝐫 𝐬𝐩𝐚𝐧𝐧𝐢𝐧𝐠 𝐍𝐀, 𝐭𝐡𝐞 𝐔𝐊, 𝐚𝐧𝐝 𝐀𝐏𝐀𝐂. 𝐆𝐫𝐞𝐰 𝐫𝐞𝐯𝐞𝐧𝐮𝐞 𝟒𝟐𝟓%+ 𝐘𝐨𝐘 𝐰𝐡𝐢𝐥𝐞 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐧𝐠 𝐭𝐡𝐞 𝐡𝐢𝐠𝐡𝐞𝐬𝐭 𝐄𝐁𝐈𝐓𝐃𝐀 𝐨𝐮𝐭 𝐨𝐟 𝐚𝐥𝐥 𝐨𝐟 𝐀𝐦𝐚𝐳𝐨𝐧’𝐬 𝐫𝐞𝐭𝐚𝐢𝐥 𝐜𝐚𝐭𝐞𝐠𝐨𝐫𝐢𝐞𝐬.• Launched multiple brands including Amazon Basics, Strathwood (furniture), Ruby & Ro (apparel) and Pinzon (bed & bath).• Established brand guidelines, mobilized the product development team, and directed budgeting/P&L. • Developed and executed go-to-market strategies for each unique geography; oversaw product selection, marketing, and merchandising; and led all aspects of e-commerce activities globally.• Devised unique merchandising promotions and co-op programs with large global brands, driving creation of new marketing channels.• Staffed sourcing teams worldwide to support category expansion across electronics, apparel, automotive, sports, and home/garden. -
Vice President Of Product & Business DevelopmentLite-On Group Aug 2006 - Dec 2010Taipei, Taiwan, TwRecruited by the President that I worked with at Lexmark to manage a full P&L for the US. Directing US/Asian activities around business development, new product development, and resource planning for this consumer private / white label manufacturer.• Managed a $450M P&L in new product development and manufacturing for a variety of products for US companies from camera modules, optical sensors, home security devices, electro-mechanical products, and touchpad products (like Ring) etc. Brands such as ADT, Chamberlain, Kwikset, Kohler, and Schlage as well as products for Microsoft, Apple, Dell, and HP white label products.• Produced significant revenue growth YoY, leveraging the company’s branded products and ODM offering to penetrate new retail accounts. • Launched PLDS’s (Phillips-Lite-On-Digital-Solutions) e-commerce platform and products into US markets. -
Global Sourcing & Supply Base ManagerLexmark International 2004 - 2006Lexington, Kentucky, UsRecruited to manage $1.1B in inkjet/laser printer outsourcing spend. An increased leadership position with 14 direct reports in procurement, supply chain optimization, and quality control for ODMs and contract manufacturers, including Foxconn, Flextronics, Lite-On, Funai, Foxlink, Primax, and Benq. -
Global Sourcing ManagerGe Healthcare 2001 - 2004Chicago, UsPromoted to manage $425M in global spend with a 7-member team in the Americas, Europe, and Asia. Responsibility for cost management and new products for the DI business. Negotiated global multi-year contracts in EU and APAC. Cross-functional management responsibility for sourcing and product managers for the accessory’s portfolio.• Negotiated $110M in contracts with healthcare printer OEMs (Kodak, Fuji, et) to offer bundled solutions with MRI & CT equipment (razor-razor blades model)• Developed and hosted the annual GE global sourcing summit earning a management and innovation award• Recognized as a top performer and attended GE Crotonville’s top management training
Tony Chvala Skills
Cross Functional Team Leadership
Strategy
E Commerce
Product Marketing
Management
Product Development
Start Ups
Leadership
Supply Chain Management
Sourcing
Global Sourcing
Program Management
P&l Management
Change Management
Business Strategy
Process Improvement
Strategic Partnerships
Negotiation
Retail
Sales
International Business
Entrepreneurship
Consumer Products
Merchandising
Online Marketing
Strategic Sourcing
Online Advertising
Outsourcing
Pricing
Supplier Management
Executive Management
Online Marketplace
International Trade
Supply Chain
Competitive Analysis
Forecasting
Vendor Management
E Commerce Seo
Retail Category Management
International Retail
Online Retail
Multi Channel Retail
Display Advertising
Team Restructuring
Corporate Turn Around
Sales Operations
Manufacturing
Operations Management
Tony Chvala Education Details
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University Of Wisconsin-MilwaukeeAnd Related Support Services
Frequently Asked Questions about Tony Chvala
What company does Tony Chvala work for?
Tony Chvala works for Nexus Advisory Group
What is Tony Chvala's role at the current company?
Tony Chvala's current role is President | Business and Growth Advisor.
What is Tony Chvala's email address?
Tony Chvala's email address is tc****@****lls.com
What is Tony Chvala's direct phone number?
Tony Chvala's direct phone number is +170275*****
What schools did Tony Chvala attend?
Tony Chvala attended University Of Wisconsin-Milwaukee.
What are some of Tony Chvala's interests?
Tony Chvala has interest in Networking, Boating, Technology, Cars, Golfing, International Engagements.
What skills is Tony Chvala known for?
Tony Chvala has skills like Cross Functional Team Leadership, Strategy, E Commerce, Product Marketing, Management, Product Development, Start Ups, Leadership, Supply Chain Management, Sourcing, Global Sourcing, Program Management.
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