Create monthly "Market Memo Report" for the Houston market.• Collect & update monthly economic market data from reliable sources.• Ensure data accuracy and relevance for both national and MSA levels.• Design and generate graphs and charts for the market memo.• Integrate written content and visual data into a cohesive report.• Review & revise the report to ensure completeness and accuracy.

• Contribute to a 2-person team producing $1 Million+ in annual sales for sales teams. • Create GIS Maps & Analysis utilizing Esri ArcGis Pro. • Custom Analysis to internal & external clients – Recurring and Ad Hoc. • Provide Custom Analysis to clients – Demographic Reports, Housing Analysis & Property Analysis. • Collaborated with Precisely to extract demographics for clients.

• Conducted custom analysis for internal & external clients – Recurring and Ad Hoc.• Compiled comprehensive Housing and Property Analysis on a macro & micro spectrum.• Utilized Metrostudy Consumer Groups report by: o Neustar – Demographic/Psychographic software & mapping tool. o Consumer Profile – New Sale vs Existing HHs. o Competitive Analysis – Buyers in what communities that pass-through subdivisions. o Traffic Profile Analysis – Traffic vs Buyers those pass-through subdivisions.• Produced MortgagePro reports for clients that entails area, lender, builder & subdivision.• Utilize Microsoft Access for Excel Pivot Cubes – Inventory, Deeds, Census, Moody’s & Permits.• Provide weekly and monthly traffic reports to internal and external clients.

• Strategically Promote Rotaboard’s billboard patented product in the U.S.• Set up appointments with billboard vendors, municipalities & property owners.• Research municipal codes and regulations regarding Off-Site Advertising.• Prospected property owners for new billboard builds.• Sell Outdoor Advertising for property owners and negotiate with property owner.• Create marketing collateral for billboards sold, product introduced to property owners & cities.

•Provide research data from primary and secondary data software tools & advance mapping to agencies, clients & Account Executives that results in positive sales growth.•Combine, interpret, build and decipher syndicated research data from various research programs. •Generate demographic and psychographic in all geography levels w/prism data and census data. •Work closely with Account Executives, agencies and clients to identify their needs and challenges and provide solution-oriented market research data. •Implement Out Of Home Metrics, research data, secondary software data and analyze features of Outdoor Advertising vs. competition to insure effectiveness.•Collaborate with sales managers to produce marketing & research sales tools for sales force.•Created specialized power point presentations for sales personnel to utilize during client/agency presentations.•Managed, trained and mentored Research Assistant for effectiveness in research requests. •Support and assist other CBS Outdoor Markets in research data, mapping and training.

•Utilized various demographic & research tools, specific data & create specialty maps for Account Executives.•Determine effective placement for Out of Home Advertising media inventory.•Combine and dissect demographic information to build, provide and create reports.•Calculate reach & frequency, impressions and CPM for cost effectiveness for sales force.•Assisted Western Region Marketing Director and markets from Denver to the West.•Create media kits, marketing collateral and assist creative department with information to create marketing materials.

Assisted the Western Region Director of Marketing in Research & Mapping from Denver to the West. Learned how to map, create demographics, read & create audience deliveries.