Anthony Del Real Email & Phone Number

California, United States

Boise, Idaho, Us

San Francisco, California, Us

• Managed day-to-day web production and content updates to the Splunk corporate website and regional sites using AEM CMS• Responsible for project coordination for various web marketing initiatives that drive leads, generate awareness and provide a fantastic web experience for Splunk visitors• Successfully launched the Splunk .conf site that generated over 25,000 registrants for our annual premier education and thought leadership event• Maintained a high level of attention to detail while completing projects on time, meeting deadlines established with teams• Troubleshoot accessibility issues on the site and actively conducts QA to ascertain smooth user experience and report bugs to the web development team• Supported translation & localization of website content in 5 different languages• Modified and optimizes images using Adobe Photoshop for use on the site• Assembled reports on company KPIs using Adobe Analytics & Google Analytics

Foster City, California, Us

• Supported Visa Web Team in making sure content is published, maintained, localized andtranslated according to exacting specifications using Adobe Experience Manager (AEM)• Worked with cross-functional groups to implement new features and updates on Visa.com• Acted as the first line of defense in supporting and training internal users on how to usethe CMS• Liaise with QA in filing, fixing and tracking bugs• Leveraged Adobe Analytics to determine appropriate content and ideal site experience• Managed requests through our internal workflow quickly and at highest quality• Responsible for consistency with site vision and Visa style guide, while developingunderstanding of strategies to help keep content fresh and dynamic• Ensured that the content of a website is optimized for SEO/SEM programs• Maintained and updated authoring guide to provide detailed information on enhancedand newly created components

Palo Alto, California, Us

• Responsible for day-to-day site management for Rubrik.com and regional sites using ourcontent management system AEM• Created over 50+ customer success pages which generated over 40k views with a 22%bounce rate• Increased organic web traffic by 45% by performing SEO audits and refreshing propertieson over 300+ pages including blogs, product info pages, and landing pages• Responsible for creating and localizing user-friendly B2B technical content for Rubrikincluding blogs, case studies, press releases, promotions, social media, landing pages, & SEOpower pages• Supported the creation of content outlines, web page templates, web QA, and editorial calendarmaintenance• Handled web service tickets submitted through JIRA• Collaborated with internal teams including product marketing, field marketing, andcreative to optimize design, brand voice, & messaging through Workfront, Slack, andMonday.com• Reported on key web metrics using Adobe Analytics

Santa Cruz, Ca, Us

• Supported the creation and management of Modarri.com• Created and ran Google Ad campaigns totaling 11K+ clicks and 285K+ impressions in four months• Managed content development and advertising across social networks including Facebook,Instagram, and Pinterest using Sprout Social• Increased organic web traffic by 32% by writing copy for “on page” optimization, including metadata and blogs• Lead channel strategy for SEO and SEM keyword targeting with Facebook Ads and Google Ads• Tracked and analyzed website performance using Google Analytics to gain insight intotraffic, demographics, and effectiveness• Worked with stakeholders to successfully execute product launches and content• Grew social media followers from 3,000 to 30,000+ on Instagram• Assisted in the development of the customizable build-a-car page (My Garage)

Campbell, Ca, Us

• Discovered new sales opportunities and identified market share with Salesforce• Edited proposals to ensure that all deliverables and terms are clearly and accurately described• Analyzed import statistics trends to evaluate B2B market penetration strategies using Tradesparq• Owned day-to-day execution of email sends via Salesforce Marketing Cloud • Assisted with marketing efforts for various industries across North America and Latin America

• Responsible for the management, maintenance, and content development of the company’s webpage using WordPress• Increased email marketing referral traffic by over 40% YoY• Drove over 3.6k conversions to our site in a week by executing social and email campaigns• Utilized SEO best practices and performed keyword research to improve content discoverability across website and tracked performance using Google Analytics• Created and scheduled content for A Designing Woman’s social media channelsincluding Facebook and LinkedIn• Deployed email and paid social campaigns using Hubspot to develop promotional andinformational content• Managed and optimized Google Ads campaigns

Bachelor Of Science - Bs, Marketing

Associate'S Degree, Communication And Media Studies