Anthony Fradet

Anthony Fradet Email and Phone Number

Cofondateur and CEO @ WeBloom
Lyon, FR
Anthony Fradet's Location
Lyon, Auvergne-Rhône-Alpes, France, France
Anthony Fradet's Contact Details

Anthony Fradet personal email

n/a
About Anthony Fradet

💍 Cofondateur de WeBloom, les Parcours de Couple pour une belle vie à deux

Anthony Fradet's Current Company Details
WeBloom

Webloom

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Cofondateur and CEO
Lyon, FR
Website:
yeswebloom.com
Employees:
3
Anthony Fradet Work Experience Details
  • Webloom
    Cofondateur And Ceo
    Webloom
    Lyon, Fr
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  • Webloom
    Cofondateur & Ceo
    Webloom Apr 2020 - Present
    Lyon, Auvergne-Rhône-Alpes, France
    WeBloom aide les couples à vivre une relation plus simple, plus connectée et plus alignée.Nous avons créé en 2021 le premier parcours de Préparation au Mariage laïque à suivre entièrement en autonomie, puis en 2023 le Parcours La Belle Vie à Deux pour les couples qui souhaitent un nouvel élan !Depuis notre lancement nous avons accompagné plus de 300 couples.
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  • Lightbeam
    Founder
    Lightbeam Mar 2022 - Present
    Région De Lyon, France
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  • Lizeo Group
    Social Intelligence Director
    Lizeo Group Jan 2018 - Jun 2019
    Lyon Area, France
    • Steer all aspects of the Social Intelligence activity: commercial, production, product marketing• Responsible for new business generation and design of innovative customer-centric solutions • Manage social intelligence provider relationship including RFP process • Conduct projects (social media research, market research, business intelligence) • Manage an international social intelligence team of 10
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  • Linkfluence
    Uk Chief Operating Officer / Head Of Research
    Linkfluence Jan 2015 - Dec 2017
    London, United Kingdom
    Linkfluence is a global Social Media Intelligence business with offices in the UK, France, Germany, Spain, China and Singapore. Our unique approach combines an award winning social media monitoring and analytics platform, with cutting-edge social media research approaches, crafted by insight specialists. • Day-to-day management of all research related activities: design social media research methodologies, oversee research projects, ensure quality of processes and deliverables• Lead key new business opportunities, coach and support the commercial team throughout the sales cycle• Recruit, manage and train junior and senior staff • Develop, improve and implement internal processes in coherence with HQ guidelines• Be the company ambassador in the UK, convey brand message to senior level audience (clients, prospects) • Drive the company’s marketing and communications strategy and its execution• Profit & Losses co-responsibility alongside UK Commercial DirectorPublished work:I created the UK Political Web Observatory, a key marketing project for Linkfluence in 2016. My analysis of the online political landscape predicted the outcome of the EU referendum in the UK triggering European media coverage. All results available on http://politicalweb.co.uk/Conference:I presented a thought leadership talk discussing the topic of social influence at Social Media Week London 2016. https://socialmediaweek.org/blog/2016/09/define-social-media-influence/
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  • Pulsar Platform
    Social Intelligence Research Manager
    Pulsar Platform Feb 2013 - Jan 2015
    London, United Kingdom
    • Conduct social media monitoring and research projects from initial briefing to final delivery• Manage a team of research executives • Manage client relationship and increase revenue for existing accounts• Design and lead workshops and advanced training internally and externally• Participate in Pulsar development, optimisation and testing of new features • Conduct competitive intelligence analysis to identify competitors’ strengths and weaknesses
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  • Linkfluence
    Head Of Csa-Linkfluence Partnership / Research Manager
    Linkfluence Sep 2011 - Feb 2013
    Saint-Denis Area, France
    • Create and manage a unique partnership between a market research and a social media research agency• Develop, market and promote "hybrid" research approaches amongst CSA and Linkfluence client base• Conduct integrated research projects combining data streams (qual, quant and social media)• Design innovative ways to present findings (maps, film, posters, Prezi…) • Manage project teams hierarchically and non-hierarchically and conduct internal social research trainings• Be the go-to-person on digital related topics (Internet, mobile, video games) and innovative qual methods
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  • Csa (Institut D'Etudes)
    Head Of Csa-Linkfluence Partnership / Research Manager
    Csa (Institut D'Etudes) Sep 2011 - Feb 2013
    Paris Area, France
    Shared position at CSA and linkfluence
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  • Ifop
    Qual/Quant Senior Research Executive
    Ifop Apr 2008 - Aug 2011
    Paris Area, France
    • Oversee qualitative and quantitative research processes from initial briefing to client presentation• Implement and promote innovative research techniques - web listening, bulletin boards, online communities • Type of research projects conducted: usage & attitude, needs assessments, product ideation, concept and pilot testing (mobile applications, services, content), pricing, ad testing and tracking, customer segmentation, satisfaction and loyalty, brand audits, retention.• Methodologies: qualitative - focus group, interview, online community moderation - and quantitative - conjoint, gap analysis, linear regression, factor and cluster analyses
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  • Junior Communication
    President
    Junior Communication Nov 2006 - Mar 2008
    Neuilly Sur Seine
    • Daily management of the student association and its 100 members • Design proposals and oversee client projects• Determine the organisation strategy in terms of new business, marketing, communication, HR and oversee all internal projects• Prepare internal financial and organisational audit• Conduct audit in other Junior-Entreprises on behalf of CNJE (Confédération Nationale des Junior-Entreprises)
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  • Think-Out
    Research Executive / Consultant - Media & Digital
    Think-Out Mar 2007 - Jan 2008
    Paris Area, France
    • Conduct research projects (qual, online qual, semiotics) in the media and digital field
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  • Media Contacts
    Media Account Executive
    Media Contacts Mar 2006 - Aug 2006
    Paris Area, France
    • Develop and optimise media plan for digital ad campaigns (CPM/CPC)• Report on plan performance using ad KPIs• Conduct competitive intelligence reports
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  • Skyrock
    Gaming Columnist
    Skyrock Jul 1999 - Dec 2003
    Paris Area, France
    • Present a weekly gaming column in the show "Radio Libre"
    View

Anthony Fradet Skills

Social Media New Media Traditional Media Video Games Qualitative Research Quantitative Research Integrated Marketing Digital Strategy Digital Media Customer Insight Market Research Social Media Marketing E Commerce Consumer Insight Strategy Marketing Digital Marketing Marketing Communications

Anthony Fradet Education Details

Frequently Asked Questions about Anthony Fradet

What company does Anthony Fradet work for?

Anthony Fradet works for Webloom

What is Anthony Fradet's role at the current company?

Anthony Fradet's current role is Cofondateur and CEO.

What is Anthony Fradet's email address?

Anthony Fradet's email address is an****@****ahoo.fr

What is Anthony Fradet's direct phone number?

Anthony Fradet's direct phone number is +4474804*****

What schools did Anthony Fradet attend?

Anthony Fradet attended Celsa - Ecole Des Hautes Études En Sciences De L'information Et De La Communication, Paris Iii Sorbonne Nouvelle, Lycée Des Arènes.

What skills is Anthony Fradet known for?

Anthony Fradet has skills like Social Media, New Media, Traditional Media, Video Games, Qualitative Research, Quantitative Research, Integrated Marketing, Digital Strategy, Digital Media, Customer Insight, Market Research, Social Media Marketing.

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