I specialize in shaping product strategies and go-to-market plans for both new and existing digital products. I'm passionate about developing innovative products and enhancing feature sets within single-product companies or multi-product portfolios. Leveraging my extensive experience in marketing, product, and engineering, I excel at accelerating problem-solving and fostering seamless collaboration within teams to get to real business results. Let's connect and discuss how I can contribute to your organization's product success.

Advise on business strategy, product development, operations and technology.

UP.Labs is a first-of-its-kind venture lab unlocking the future of transportation and mobility. We work with global corporate partners to identify the most pressing challenges that they, and broader society, face. Inspired by these complex problems, we launch startups built by proven entrepreneurs, product leaders and technologists that use their agility and talent to develop transformative solutions. After these companies have matured and proven market fit, our corporate partners are able to acquire them, reaping strategic value while enriching their culture and core business. We believe this to be the shortest road to a faster, cleaner, safer, and more accessible future.

Developed the digital at-home product from concept through execution and launched two mass production rowing machines. Leading a diverse team, oversaw the continued development of mobile apps, ecommerce, backend services, and managed vital partnerships. Over the course of 2 years, ARR was doubled and increased MAU by 40% YoY.

Collaborated on strategic company planning and lead the development of key client products. Significantly boosted company revenue through creative sales materials and top-tier service for existing accounts. Led team expansion, defining roles and structuring of organization. Streamlined software processes for innovation and efficiency with best practices, continued learning, documentation, and automation.

Developed products in user-centric design process that used product sprints, composed of creative thought activities and brainstorming, to quickly uncover client knowledge and externally validate ideas to ensure product-market fit.

Developed product concept and company vision through market research and customer development interviews. Created user personas, product requirements and user experience for MVP and managed development.

Led strategic planning and competitive analysis to determine overall company strategy, product, and business model. Implemented content and product strategy. Implementedmarketing tools, analytics reporting, and process automation to build a robust feedback loop from customer to team.

Collaborated with Account teams to do customer development and business analysis for web and mobile applications. Created product roadmaps and collaborated with Design team to develop mobile and web UX and UI. Managed development teams to prioritize work according to product roadmap and application maintenance. Built out operational process across the development team; rolled out Podio as a ticketing platform across the company to be used for incident tracking and planning development work.

Designed and built ecommerce and logistics system for prescription marketplace with same-day delivery service.

Managed releases and rollout for a global pricing and trading application, integrating with multiple external markets. Worked with traders to gather requirements and manage the software product to execute the desk strategy. Created process for production support team to remedy issues and document bugs, streamlining daily workflow and decreasing the time from issue discovery to solution.

Supported development of SoundDock firmware and participated in the Scrum process for agile software development. Wrote application to create flash software image used to program multiple processors on the embedded platform in the SoundDock.

Completed testing on the instrumentation and control system for nuclear submarines. Created software models of the system which were used to verify the number of test runs and the results of response time testing.