Anthony Lim Email & Phone Number

New York, New York, United States

Greater New York City Area

Developed IT strategies / product development road-maps, created business operating models, and executed them by leading cross-functional teams to project plan, develop products, and implement custom solutions

Greater New York City Area

Greater New York City Area

Greater New York City Area

Ithaca, NY

• Managed engagement for a top-10 business school by developing a framework to conduct competitive research, distribute a national marketing survey, analyze client applicant information, and utilize the data to find key.
• Developed marketing and variable outreach strategy based on identified customer segments, resulting in a 23% increase in Ivy-League applicants for the business school; Positive impact allowed the team to win future.
• Led analyst teams to conduct consumer research, design and execute a behavioral study with over 500 participants, create customer preference models, and formulate a branding and pricing strategy for a new local.
• Presented niche marketing strategy that enabled the client to target 2 major consumer segments; Insights resulted in an increased online presence of over 1000 individuals and the creation of marketing contacts in key.

Ithaca, NY

• Managed operating budget of $61,000 and responsible for funding sub-teams
• Led group to solicit financial support from team sponsors; Group raised over $13,000 in additional sponsorship
• Coordinated transport of the race car to various competitions in Michigan, Toronto, and Hockenheim
• Organized all public relations events for the team with sponsors, university administrators, and company recruiters
• Led recruitment process and raised interest in the project team which resulted in 50+% increase in applications

Atlanta, Georgia

• Streamlined current resources to identify and resolve purchasing record discrepancies in Enterprise Resource Planning system by analyzing failure modes and designing an error-handling process; Efforts resulted in a.
• Led cross-functional team to conduct security gap analysis, design Product Life Management system security model, and formulate a release testing strategy; Implementation of solution improved security on GE's.
• Collaborated with global team to re-engineer and automate database access registration for external suppliers; Enhancements streamlined registration workflows, reduced authorization errors, and decreased technology.
• Received GE's Above & Beyond Award in Clear Thinking for IT project management

Lawrenceville, GA

• Collaborated with team to develop “Screen and Clean” diagnostic software for new wireless set top devices
• Created component reliability reports and helped design a database to improve accuracy of Mean Time Between Failure reports
• Managed Feature Verification Testing for European net-box devices; Coordinated with internal stakeholders to resolve failures

Lawrenceville, GA

• Tested Out of Box failure rates for Digital set top devices and created reports of the results
• Researched and created reliability performance reports allowing predictions of individual product life-spans
• Troubleshot and recalibrated modems, set-top boxes, and switches; Diagnosed key hardware failures
• Followed up with recommended corrective action to appropriate internal stakeholders

Bachelor Of Science, Operations Research Informational Engineering

Education record

• 2006 – 2009 High Honor and Highest Honor for academic achievement • Awards: AP Scholar with Distinction, National Merit Commended.