Anthony Marshall Email & Phone Number

The BACKPACKERS CLUB is an exclusive membership-based community for collectors, Hip Hop enthusiasts, and cultural aficionados, developed through the purchase of BACKPACKERS toy figurines. Each collectible figure is embedded with Near Field Communication (NFC) technology, unlocking unique digital and real-world experiences for its owner. By owning a Backpackers figure, members gain access to a vibrant, interactive community that celebrates the legacy of 90s Hip Hop, while also participating in future-forward cultural initiatives.

Co-founded Proof of Vibes (PoV), Web3's only vibe-to-earn protocol. A highly curated tastemaker platform that allows community members to monetize social capital. Through vibe ratings and verifications of events, music, fashion, culture, and more, members earn Vibe Checks (points) that can be used to redeem (unlock) cool prizes and experiences.

The $BARS token serves as the backbone for Hip Hop-based DAOs, empowering artists, fans, and stakeholders to take control of the creative process, funding, and profit distribution. By decentralizing governance and liquidity, $BARS creates a sustainable ecosystem where value is continuously generated and shared among the community. This model reshapes traditional structures in the music industry, offering an innovative way to finance, promote, and monetize Hip Hop culture.

Lyricist Lounge DAO (LLDAO) is an organic community formed out of the necessity to speed up the collective learning curve of a group of creative professionals and entrepreneurs in search of a deeper understanding of this ever-growing world of WEB3. The community started as a small group of five (5) and weekly grew over 12 months into a bubbling video chat of 30-50 people sharing resources, perspectives and learnings about all things NFT, CRYPTO and BLOCKCHAIN in hopes of creating a knowledge pool and eventually creating intellectual property together.Lyricist Lounge DAO is building a talented community of like-minded individuals focused on the preservation of hip-hop culture. By focusing on the artist’s true value, LLDAO will take stewardship to a new level by educating and elevating the next generation of emcees and beat makers through the power of Web3. Decentralized technological capabilities offer more artist-friendly ways to build and monetize audiences, while preserving the integrity and influence of hip-hop culture.

Co-founded Lyricist Lounge in 1991 and groomed the concept into one of Hip Hop’s most respected brands. Produced several successful Lyricist Lounge branded Albums, DVDs, Tours, The Lyricist Lounge Show on MTV, and countless showcases featuring artists such as Mos Def, Eminem, 50 Cent, Talib Kweli, Slick Rick, The Notorious B.I.G., Q-Tip, Common, The Roots, The Black Eyed Peas to name a few.

The NEAR Digital Collective (NDC) is a pioneering initiative that unites users, projects, stakeholders, and partners within the NEAR ecosystem. Its ambitious vision is to redefine governance by establishing a novel framework that empowers every network member to influence NEAR's direction. NDC's core objectives encompass transparency, collaborative decision-making, progressive governance models, and fostering individual agency. A focal point of NDC's mission is the creation of the NEAR Constitution, a foundational document embodying self-governance and decentralization principles at the heart of the NEAR ecosystem.• Spearheaded marketing efforts for the NDC Elections, achieving improved cross-team collaboration and communication.• Helped manage a 50k budget for grassroots / community marketing initiatives.• Established effective workflows and ensured the completion of outstanding tasks.• Developed and executed marketing strategies, resulting in increased outreach and engagement.• Forged and strengthened relationships with key members and partners within the ecosystem to expand campaign reach and impact.

SneakerCred Inc. is an NFT marketplace for sneaker collectors and fans. Account holders have the ability to sell both digital and authenticated physical sneakers.

Atlanta, Georgia, Us

• Spearheaded Content Development department• Developed Global Youth Brand and Lead Content initiative for multi million dollar NGO program• Developed OTT content platform called Snake Nation TV

Salzburg, Austria, At

• Lead Producer of all film production originating from the East Coast Business Unit based in NYC. • Ensured timely execution of commissioned productions within allocated budget per project and in accordance with Red Bull guidelines.• Worked closely with the RBMH team to establish, manage and liaise with a network of contacts• Managed all communication with production partner

Atlanta, Ga, Us

• Developed and Executive Produced MASTER OF THE MIX, a Branded Content, competition based reality TV show about DJs funded by Smirnoff • Helped manage $10 million dollar/season budgets, script writing, cast selection, set design, location scouting, creative notes, etc.• Managed communication between client and in-house creative team for production of the television show’s advertising i.e. Billboards, Advertorials, Magazine and Bus Ads• Produced and Directed web content series for Smirnoff’s “Be There” Initiative• Role required coverage of several large scale events and management of a 10 person film production crew

San Francisco, Ca, Us

Created and taught two semesters of a course called “The Art and Business of Hip Hop” at San Francisco State University. Also worked with the “Institute for the Next Generation Internet” department to develop and teach a Digital Pathways program that helped young adults in the Bay Area create pathways to their future in Media and Technology.

San Francisco, California, Us

• Developed “Greater Than Aids”, an HIV awareness brands specifically targeted at African American community• Worked with creative and production teams to execute all creative services, including: talent recruitment, website development, PSA, and online/bus/train/magazine advertisements for the Kaiser Family Foundation

San Francisco, Ca, Us

• Integral to the launch of former vice president Al Gore's Current TV network • Lead Manager for the company's Viewer Created Content dept. This short-form content, new media platform strategy would eventually act as the precursor to social media.• Recruited and managed a portfolio of 100+ content creators for the network• Worked with film editors to polish content and ensure legal clearance• Appeared on-air as a recurring Host.

Atlanta, Ga, Us

• Produced three large-scaled events entitled Take Back TV to promote Al Gore’s Current TV launch• Performances included: Lauryn Hill, Mos Def, Talib Kweli, De La Soul and more in New York, Philadelphia, and San Francisco• 30k+ total attendance

• Managed the Urban Music sales department and brought quality vendors to the market. • Coordinated all sales efforts and communication with hundreds of independent record labels, publishing companies, and artists during the conference.