Anthony Morrison Email and Phone Number
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Tony is the Chief Executive Officer of Ansh Labs. He rejoined the talented scientific and commercial teams at Ansh Labs after founding a few companies and holding numerous positions with several diagnostic innovators responding to the coronavirus pandemic. He has over 30 years of diagnostics industry experience in biochemistry and business development. For most of his career, he's developed markets for niche immunodiagnostics in endocrinology, serology, and molecular diagnostics. He has trained and led specialized high complexity diagnostic reagent teams at Diagnostic Systems Labs, Beckman Coulter, and Ansh Labs. He recently served as Chief Commercial Officer of Maxim Biomedical Inc. and General Manager of Aspirant Strategy LLC. He supported companies selected for the National Institutes of Health (NIH) Rapid Acceleration of Diagnostics (RADx®) initiative. He founded AVID Diagnostics and is a Co-Founder of AdVeritasDx.com. He led initiatives aimed at harmonizing in vitro diagnostics data collection and analysis for on-market surveillance and epidemiological monitoring for population health. AVID Diagnostics (AVID-Dx), a biotechnology and diagnostics startup, to design a digital health application and reliable diagnostics and surveillance testing program for SARS-CoV-2. The app was designed to collect data to aid local, state and national public health agencies to trending and epidemiological monitoring of infections, speed healthcare response to outbreaks, and to continuously improve our knowledge and capabilities for testing to identify and combat outbreaks in the future. He is presently Founder and CEO of Motive Biosciences Inc., a clinical diagnostic and contract research laboratory that is developing testing solutions and software as a medical device for underserved diagnostic areas in women’s health. He developed a digital health application that tracks and combines women's health and laboratory test data to generate a personalized reproductive health assessment that she can share with her physician. He previously served as the Director of Sales and Marketing for Ansh Labs from 2011 to 2018. With Beckman Coulter, he was the Group Manager for Commercial Operations of the nucleic acid and specialty immunoassay product lines from 2005-2009. He started with DSL in 1994 and held positions as Director of Technical Service, Director of Sales and Market Development, and led DSL’s Assay Automation and Service programs through 2005. Mr. Morrison received his B.Sc. in Biochemistry in 1997 and an MBA in Finance in 2011.
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Founder And CeoMotive Biosciences Inc.Webster, Tx, Us
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General ManagerAspirant Strategy Llc Jun 2020 - PresentBusiness development advisor and consultant. Full-service go-to-market strategy development, commercialization planning, and implementation support.
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Founder And CeoMotive Biosciences Inc. Sep 2017 - PresentWebster, Texas, UsMotive Biosciences Inc. (Webster, TX) is a biotechnology startup operating a contract research testing laboratory. We have deep expertise in women's health diagnostics from menarche to menopause, and we are expanding our offering to include metabolic and aging health. We have developed a digital health application to collect menstrual cycle and general health data, a device for at-home self-collection of blood specimens, and laboratory developed test procedures to provide personalized assessment of reproductive function health. Our aim is to advance personalized diagnostics to improve access to care, reduce time to diagnosis, and decrease the overall cost and inconvenience of engaging healthcare.
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Co-FounderAdveritasdx Apr 2020 - PresentAdVeritasDx is an initiative of experienced professionals serving the Clinical Diagnostics industry for a combined 100 years. We are acutely aware of the challenges impacting our industry, health care providers and regulators as they struggle to address an unprecedented demand for pathogen diagnostic and surveillance testing. One of the most significant challenges our industry is experiencing is the knowledge that many poor-quality tests are entering the market at a time when accuracy is critical. The ability to access and compare the data being reported for these tests is cumbersome and time-consuming. We are easing that burden by providing all of the key specifications and performance data in a single database with links directly to the detailed data sources (Instructions For Use, company web sites) and other helpful resources.
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Chief Executive OfficerAnsh Labs Jun 2022 - Aug 2024Webster, Tx, UsAnsh Labs is a developer and manufacturer of immunoassay reagents and test kits that contribute to the advancement of biomedical research and clinical diagnostics. We excel at developing clinical and research tools for fertility and reproductive function, pregnancy risk assessment, obesity and metabolism, and early detection of cardiovascular disease and certain cancers. We custom develop and contract manufacture immunoassays for various diagnostic platforms and novel detection technologies. We strive to improve the quality of diagnostic testing, make medical diagnostics more accessible and affordable, and elevate the standard of patient care to eliminate healthcare inequities for all people worldwide. -
Director Sales And MarketingAnsh Labs Apr 2012 - Dec 2018Webster, Tx, UsAnsh Labs is a leading developer and manufacturer of solutions used to advance pharmaceutical discovery, therapeutic development, and clinical diagnostics.
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Cfo And Co-FounderFastline Motorcycle School Sep 2010 - Dec 2015FastLine's mission is to be the premier performance motorcycle track day riding and racing instruction provider in Texas.
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Business DevelopmentJobs You'Ll Love Jun 2012 - Dec 2012Founded in June 2012 by Felipe Villasenor and Rajen Savjani, JYL launched its first mobile job search application. It is available on Android today with iOS and Windows Phone 8 versions due out in the coming months. Building on the success of this launch, JYL plans to develop new features for the mobile app and a full-featured, white-labeled web platform for employers to more effectively engage qualified candidates that apply to jobs via their website or mobile app.
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Vice President Business DevelopmentCachinko May 2010 - Dec 2012Webster, Tx, UsWe make it easy for any company to implement a fully branded social and mobile recruiting solution.We have innovated the social job board by combining elements of job board technology and social media platforms. By implementing Cachinko on Facebook, we bring millions of jobs to the most actively engaged and largest active and passive job seeker community in the world. Our search technology helps people find jobs that they will love, reconnect with friends and help them to learn more about the advantages they have access to in their own social graph. -
PresidentMorrison Marketing Consulting Nov 2009 - May 2010Strategic marketing and sales planning; tactical marketing planning and implementation; communication planning; post-marketing surveillance with success metrics; pricing models; sales and marketing alignment; sales territory alignment for productivity and profitability; detailed sales performance analyses; incentive compensation models; talent recruiting and on-boarding; talent growth and development planning
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Group Manager Commercial OperationsBeckman Coulter, Inc Oct 2005 - Nov 2009Led a North American sales organization of 21 people, including: 2 regional sales managers, 14 field sales operatives, 2 tactical marketing managers, 1 scientific liaison, 1 marketing specialist, and 1 administrative assistant Accountable for the growth of a $33.5M business mainly comprised of esoteric manual immunoassay and nucleic acid preparation reagent products sold into biotechnology research and medical diagnostics Reported into two business centers and was responsible for 1) achieving financial results by growing the reagent product business, managing a budget of $4.3M, minimizing costs to achieve the business units' operating income targets, and harvesting non-profitable reagent product business; 2) managing personally corporate accounts totaling >$7M; 3) improving customer communications to encourage retention; 4) aligning commercial operations and the business center (marketing) on common goals; and 5) assessing personnel performance and talent development
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Director, Sales And MarketingDiagnostic Systems Laboratories, Inc Sep 2000 - Oct 2005Managed sales, marketing, and services teams up to 13 people, including: 3-5 field sales operatives, 1 product manager, 1 marketing communications manager, 3-4 field service engineers, and 1-2 administrative assistants Accountable for the growth of a $26M business comprised of esoteric manual immunoassay sold into biotechnology research and medical diagnosticsAccountable for 1) achieving financial results by growing the reagent product business, managing a budget of>$1.5M, minimizing costs to achieve the business unit's operating income targets, and launching new products; 2) managing personally corporate accounts totaling >$5M; 3) improving customer communications to encourage retention; 4) expanding and servicing an installed base of OEM immunoanalyzers; and 5) assessing personnel performance and talent developmentDevised and implemented the company's Top Products Sales Strategy, Marketing Strategies, and Key Accounts and Corporate Accounts Strategies for growth of industrial accounts through cultivation of corporate-level partnerships
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Marketing Manager, Automated Assay SystemsDiagnostic Systems Laboratories, Inc. Mar 2000 - Sep 2000Managed the market launch of the company's new instrumentation platforms for its high volume diagnostic assay businessDirected the company's technical and business relationship with its OEM partner(s)Coordinated assay validation efforts to maximize success of product launch Developed specific instrument training programs for installation and service, sales, and on site customer training Oversaw software development and chemistry integration for new diagnostic technology and various instrumentation and automation platforms
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Sales And Marketing Manager, Us Contract Services And Biotechnology ProductsUnisyn Technologies, Inc. (A Medi-Cult Company) Jun 1998 - Dec 1999Identified and qualified new business and engaged in contract negotiations with 30+ early start-up biotech and biopharmaceutical companies between July and December 1998Closed 10 contracts in that time, increasing sales by approximately $500,000 Increased the total contract service sales pipeline for 1999 to approximately $6.5 MillionImplemented marketing and sales strategies to attract new customers and establish Unisyn as a preferred contract biopharmaceutical manufacturing service provider for phase I and II clinical trial productsDevised and implemented customer retention program(s) to sustain revenue stream from existing clients and expand the biotechnology products business in parallel with the contract services business
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Key Account Manager, Biotechnology ProductsMedi-Cult, Inc Sep 1997 - Jun 1998Developed a comprehensive sales program for new serum-free culture media products including direct marketing, account qualification, corporate-level sales, and negotiated domestic distribution partnerships Built sales contact database to over 900 qualified contacts in one year, and positioned 131 product evaluations in the top US biotech and biopharmaceutical businessesEstablished and maintained relationships with customers, consultants, beta-site evaluation centers and coordinated Research & Development product design and performance improvementsDesigned point-of-sales pieces for product line and services, and coordinated trade shows, sales promotions and advertising campaigns
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Product ManagerDiagnostic Systems Laboratories, Inc Jun 1995 - Aug 1997Achieved 28% growth overall, ~22% product market share for strategic growth products (IGFs and IGFBPs) Coordinated with Research & Development and Production departments on product design and performance, and implemented GMP/ISO procedures for the revision of product design and performanceDeveloped strategic marketing plans, training programs, annual catalogs, press releases, advertising campaigns, and sales promotions
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Director Of Technical ServicesDiagnostic Systems Laboratories, Inc. Jan 1994 - Jun 1995Responsible for receiving, reviewing, investigating, trouble-shooting, and responding to customer complaints and or inquiries in accordance with Good Manufacturing Practices (GMPs)Investigated trends, shifts, biases in product performance for >100 in vitro diagnostics assay products Reduction of product complaints by 77% within the first year
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Research Associate And Laboratory ManagerMaine Center For Osteoporosis Research And Education May 1991 - Dec 1993Protein hormone assays and analysis
Anthony Morrison Skills
Anthony Morrison Education Details
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Colorado Technical UniversityFinance Concentration -
University Of MaineBiochemistry
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Sachs
Frequently Asked Questions about Anthony Morrison
What company does Anthony Morrison work for?
Anthony Morrison works for Motive Biosciences Inc.
What is Anthony Morrison's role at the current company?
Anthony Morrison's current role is Founder and CEO.
What is Anthony Morrison's email address?
Anthony Morrison's email address is an****@****com.com
What is Anthony Morrison's direct phone number?
Anthony Morrison's direct phone number is +183241*****
What schools did Anthony Morrison attend?
Anthony Morrison attended Colorado Technical University, University Of Maine, Sachs.
What are some of Anthony Morrison's interests?
Anthony Morrison has interest in Craigslist Killers, Social Media, Health Care, Facebook Applications, Young Adults, Health, Children, Education, Environment, Generation Y Z.
What skills is Anthony Morrison known for?
Anthony Morrison has skills like Strategy, Start Ups, Product Management, Business Development, Management, Marketing Strategy, Sales Management, Sales, Strategic Planning, New Business Development, Marketing, Biotechnology.
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