Anthony Moulton is the Founder & Managing Director of Brand & Co, one of Asia Pacific’s most highly regarded experience-driven branding agencies, with offices in Sydney, Singapore, Bangkok and Ho Chi Minh City.For over 25 years Anthony has been a trusted advisor to some of the world’s most established and aspirational brands. He has worked alongside category-defining global visionaries, property developers, boutique hoteliers, architects, retailers, designers, investment bankers and private equity firms, to drive impressive business outcomes.Anthony’s brand strategy process is a powerful risk management tool that takes subjective viewpoints out of the decision-making process. He has successfully implemented this process across a huge range of products and services for: Major Companies & investment houses: Northcape Capital, Investec Bank, Amp Capital, Bank of Sydney, Macquarie Bank, Fortius, Beluga Capital, Colonial Investments, MST Capital, Jencap and Eg Funds Management.Hotels & Resorts: Accor, Hilton, IHG Group, Sentosa Singapore, Hyatt Hotels & Resorts, The Stamford Group, Hamilton Island Yacht club & luxury villas, Lobster Bay Lombok Indonesia, Kashi Residences Niseko Japan / Meyhome Phu Quoc Vietnam, The Peninsula Hope Island Golf Resort.Property & Development: Mirvac, Lend Lease, CBRE Asia Pacific, AquaLand, GPT Group, Grosvenor, Investa, Top Spring International Hong Kong, Straits Real Estate Singapore, Jencap Developments Hong Kong, ARA Asset Management Singapore, OSK Property Malaysia, Poly Global, Savills & JLL.Global luxury lifestyle brands: Louis Vuitton Moët Hennessey, Vinery Stud, Crown Casino, Great Barrier Reef Yacht Club, Mercedes Benz Fashion Week, Beluga Luxury Travel, Perrier-Jouët, Veuve Clicquot Barefoot & Black Tie Ball, Dom Perignon and Moët & Chandon Spring CarnivalRetail & Hospitality: American Express Events, Coca Cola, Puma, Qantas, AFL, CIT World Travel Group, Levi’s, Red Bull and Ferrero Roche.Private equity: including family owned businesses such as David’s Holdings, The Packer, Bajle & Oatley Family.