Anthony Orso, Msds Email and Phone Number
Anthony Orso, Msds work email
- Valid
- Valid
- Valid
- Valid
Anthony Orso, Msds personal email
Anthony Orso, Msds phone numbers
Hi, everyone! I'm a data scientist with 5+ YOE that spans many roles and disciplines, which allows me to access a wide knowledge base and set of specialized skills to solve business problems. My career begin in account management, brand strategy, and qualitative research in the advertising agency world. Over time, I pivoted to technology companies as a market research analyst and, ultimately, found my calling in data science and machine learning.I have significant subject matter expertise in media, advertising, and PR given my undergraduate degree in journalism and work experience in advertising/PR agencies and Kroger's media arm. Most importantly, I consider myself a lifelong student, as there is so much to know and master. I am eager to take on new challenges that develop and expand my skillset. Finally, I enrich company cultures with a commitment toward building equitable workplaces because of my lived experience as a gay and autistic person. I have launched two disability ERGs and worked on DEI committees across my career. I believe diversity of thought, expression, and experience benefits society and the workforce.
Edelman Dxi
View-
Data Science ManagerEdelman Dxi Sep 2024 - PresentNew York, Ny, Us
-
Data Scientist84.51Λ Jul 2023 - Sep 2024Cincinnati, Ohio, UsConsulting data scientist for Kroger and its CPG clients. In this role, I analyze marketing campaigns for multimillion-dollar accounts to identify trends in campaign performance and buyer behavior. Daily responsibilities include the following:β’ Data science consultant for Kroger Precision Marketing campaigns β’ SQL and Python programming to query Krogerβs massive data sets in Spark and Databricks β’ Using metrics from survival analyses to project customer lifetime value and boosted decision trees to identify ideal customers for targeting β’ Data wrangling with PySpark and pandas to quantify marketing KPIs, analyze basket composition, engineer new features, and identify patterns in customer spending β’ Regular sales and client interaction through business reviews, custom analysis requests, and contract renewals, with one renewal totaling $12 million β’ Using A/B testing results and historical campaign KPIs to develop the marketing mix, define audiences, and establish targeting objectives β’ Developing and documenting product analytics solutions for team-wide use β’ Unsupervised learning with PCA and clustering methods to provide clients with insights into patterns of channel, uplift, and flighting performance in their business category β’ Building logistic regression models to predict the likelihood of vendors achieving campaign benchmarks β’ Non-parametric hypothesis testing to determine significant correlates to campaign performance β’ Using linear models to assess the impact of campaign spend on household reachIn addition to my responsibilities as a Data Scientist, I am part of an advocacy group that is launching a Disability ERG to increase accessibility, improve ways of working, and educate coworkers on the systemic barriers disabled folks face and how they can be overcome. -
Market Research Analyst, Data ScientistG2 Jul 2021 - Jul 2023Chicago, Il, Usβ’ Subject matter expert on data science and automation in supply chain and e-commerce software β’ Data manipulation, visualization, and feature engineering in Python and complex SQL querying(CTE, subquerying, aggregation, window functions) in Metabase and Snowflakeβ’ Designing a study to predict correlates to monthly product profile traffic to provide guidance tovendors on how to optimize their presence on G2βs websiteβ’ Time-series analysis with autoregressive GEEs, linear mixed effects, and multiple linear regressionto provide a model that can predict how much a vendorβs profile traffic will change based onchanges they make to their product pagesβ’ Synthesizing information from Looker dashboards, company reports, and secondary research toproduce blogs and LinkedIn Lives about how software mitigates issues in the supply chainβ’ Collaborating with salespeople on market assessments for clients with data from dashboards, NLPanalyses on customer review data, algorithms in the data science department, and secondaryresearch, with one leading to a $170k saleβ’ Launched the Divergent Abilities & Allies ERG to create community and work with HR on improvingsupport for employees who have disabilities -
Account PlannerAbelsontaylor Mar 2018 - Mar 2019Chicago, Illinois, UsConsulted across 13 pharmaceutical brands for DTC and HCP campaigns, including Allergan, Takeda, and Chiesi; one of the project leads for a research proposal to develop a CBD productβs entire marketing strategy, including a PowerPoint report from Mintel market research; collaborated on client-facing, executive-level PowerPoint presentations; debriefed internal teams on physician data; assisted in launching caregiver disease-state awareness campaigns; created patient and Center of Excellence hospital journeys; provided a point-of-view on genetic testing; analyzed market data; assisted in discussion guide development for qualitative research; recruited qualitative research participants; analyzed data from in-depth interviews; and assisted in survey writing.Participated in six advertising pitches, including a multimillion-dollar, winning pitch. -
Assistant Account ExecutiveFcb Chicago Mar 2017 - Mar 2018Chicago, Il, UsAssistant Account Executive for the Allergan and Avanir accountsAttended conference calls with medical, legal, and regulatory reviewers to communicate feedback to ensure healthcare marketing materials were compliant; specialized in submitting and annotating extensive creative work in Veeva for medical, legal, and regulatory review; facilitated the execution of all creative work from start to finish, including the circulation of change forms with feedback from clients and MLR; led conference calls and took notes during meetings with agency and client executives; worked with project management through maintaining status reports; presented market research trends to the internal account team; and worked closely with clients through daily communicationOne of the chairs for FCBβs Culture & Inclusion board, focusing on leading agency-wide conversations on social justice issues and how to foster a more inclusive corporate climate -
Account Executive And Account PlannerAdzou Aug 2016 - Dec 2016Account Executive and Account Planner for the Foundation for Essential Needs, a nonprofit that offers monetary grants and professional services for food banks and food shelves across the state of Minnesota. The campaign aimed to raise $35,000 through crowdfunding and targeting Millennials. Ensured internal deadlines were met, managed a six-person team, acted as a liaison between the client and agency, wrote biweekly reports, tracked billable hours, conducted secondary research, created and executed a primary research plan, discovered consumer insights, wrote the creative brief, facilitated development of creative and campaign execution and pitched the project to our client
-
Vice President, Marketing And Public Relations, Recruiter And Peer EducatorActive Minds, Inc. Sep 2014 - Dec 2016Washington, District Of Columbia, UsEducating Mizzou's campus about mental health and the stigma surrounding mental illness. Involvement ranges from participation in campus-wide events (such as alcohol responsibility) to making presentations to various groups on campus about the realities of mental illness, the negative impact of mental-illness stigmatization and steps to providing a safer community for those diagnosed with a mental illness. Directing social media and marketing campaigns to promote the organization and our cause and coordinate public relations efforts. Media relations and speaking with reporters, including the Associated Press. One of three students chosen nationally to speak about marketing and PR at the 2015 Active Minds National Conference. Recruiting applicants. -
Public Relations InternNew Heights Communications Jun 2016 - Aug 2016Washington, D.C., UsAgency work specializing in progressive strategy for advocacy, political, legal and corporate clients. Campaign work for a Democratic candidate in the 2016 election, press release writing, media relations, message strategy, memo writing, business development, collaborating with progressive law firms, press lists, pitching to journalists, website development, writing journalist biographies. -
TreasurerAmerican Advertising Federation - Mizzou Chapter Aug 2015 - Dec 2015Columbia, Mo, UsDrafting budgets, collecting dues, event planning. -
Social Media InternNational Coalition To Abolish The Death Penalty Jun 2015 - Aug 2015Social media management, research, survey writing, press release writing, feature stories, blogging, reporting
-
Service LearnerColumbia Housing Authority Sep 2014 - Dec 2014UsTutoring and playing with kindergarten through third-grade students for an after-school, at-risk youth program called Moving Ahead. -
InternSauce Magazine Mar 2013 - May 2013St Louis, Missouri, UsResearch, fact checking, writing, editing and interviewing for St. Louis' leading culinary magazine. -
First ViolinistSt. Louis Symphony Youth Orchestra Aug 2010 - May 2012Weekly rehearsals for one of the Midwest and nation's most competitive youth orchestras.
Anthony Orso, Msds Skills
Anthony Orso, Msds Education Details
-
University Of Missouri-ColumbiaJournalism -
Loyola University ChicagoData Science
Frequently Asked Questions about Anthony Orso, Msds
What company does Anthony Orso, Msds work for?
Anthony Orso, Msds works for Edelman Dxi
What is Anthony Orso, Msds's role at the current company?
Anthony Orso, Msds's current role is Data Science @ Edelman π€ | Sherlock Holmes of Data π | Calculus Geek π | Neurodivergent Techie π§ .
What is Anthony Orso, Msds's email address?
Anthony Orso, Msds's email address is aorso@g2.com
What is Anthony Orso, Msds's direct phone number?
Anthony Orso, Msds's direct phone number is +163648*****
What schools did Anthony Orso, Msds attend?
Anthony Orso, Msds attended University Of Missouri-Columbia, Loyola University Chicago.
What are some of Anthony Orso, Msds's interests?
Anthony Orso, Msds has interest in Classical Music, Education Reform, Social Services, Socioeconomic Reform, Social Marketing, Public Relations, Progressive Politics, Social Justice, Civil Rights And Social Action, Economic Empowerment.
What skills is Anthony Orso, Msds known for?
Anthony Orso, Msds has skills like Writing, Editing, Research, Public Relations, Journalism, Social Media, Grammar, Classical Music, Teaching, Mental Health, Social Justice, Nonprofits.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records Γ $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial