Anthony Michaels Email & Phone Number

United States

Co-host of the #1 morning show in New York. Took the show and the station to #1 in less than 2 years. Close relationships with clients including Chevrolet and Verizon. Plus winning my 3rd National Gracie Award

Charlotte, North Carolina Area

Oversee WLNK, Including the Bob & Sheri Network. 2013 Highest ratings ever for WLNK Create sales packages for Sales DepartmentAssist with sales in closing major accountsDevelop memorable campaigns for clientsWrite all content for Website, Facebook and TwitterDevelop and formulate 52 major promotions per yearOversee one of Charlotte’s Longest traditions “Santa’s Link To Kids”Assist other Greater Media stations throughout the countryCreated Hot 96.9 in BostonBreakdown weekly Media Monitor numbers for Charlotte, and share with CEOGrew Twitter Followers and Facebook likes by thousandsProduced videos for clients, including writing the videos, shooting, and editing Integrated Digital Marketing Analysis & StrategiesProposal CreationPitch — Existing and Prospective ClientsClient Facing MeetingsPaid Social Media Advertising CampaignsCampaign Builds & OptimizationAd Copywriting — Proven Track Record of Improving Click­through rates Rich­media Graphics, Ad Planning & CopywritingBudget Management for Digital Advertising CampaignsLogo Creation ­ Video Creation ­ Manage and create content for online sites ­ NTR (Non ­ Traditional Revenue) creation, idea’s and managingBuilt websites / logos and campaigns for clientsProduced / Wrote / Appeared in TV commercials for clientsSpecialties: Marketing, Social Media, Twitter, Coaching, Speaking, Branding. Viral Marketing, Managing, Research

Charlotte, North Carolina Area

Accountable for all aspects of sales, marketing, and business development, including planning, forecasting, and preparing annual budgetsAnalyzed territory to determine profitability and potential areas for growth. Identied, created, and closed deals, and ultimately building a business. Successfully propose, negotiate, and close profitable revenue opportunities at existing and new account locations by leveraging strong relationships with senior operations executives.Evaluate customer needs, understand market drivers and forces, and ensure appropriate service/product delivery and pricing.Took a start up new format radio station, hired every employee, created every package, closed every account, and sold out the radio station in 9 months Directed 10 sales agents and territory reps extending into Gastonia, Rock Hill and Concord.Collaborate with CEO to establish sales budget/plans, and meet or exceed sales budget while operating within established expense budget.Grew revenue of $2 million in 2001 to $4 million in 2002.Worked directly with business owners to create advertising packages the grew their businessMaintained yearly sales budgets, and organized campaigns nationally and regionallyRepresented Zybek at Rotary, Chamber events, trade shows and conferencesCreated partnerships with local companies to help grow their business and in return grow our bottom lineCreated and maintained accurate forecast for President

Ran Day to Day operations of Atlantic Records in North Carolina, Tennessee and Kentucky, including working closely with radio in every format, setting up shows with stations and bands, setting up and following through with all promotions set up for radio stations and by radio stations.A&R with all Atlantic Bands.Assist MTV for concert broadcasts.Experienced in strategy, gameplans, marketing and promotion with regards to breaking music and artists to mainstream America via many avenues including radio, video, internet, etc..Specialties: Strong Management, budget control, motivation of staffs, and finding ways around every hurdle in front of me (us).Always a winning attitude with a positive outlook of the tasks at hand.

Programming of an Active AORAll music, including all station imaging, 4p - 7p Air shiftOverseeing of Sales Department - Always assisting of closing clientsMaintain a personal client list, including cold calling and maintaining of big clients Overseeing of all promotions (on and off air)Non-Traditional revenue plansSupervise of collectionsBooked, setup, scheduled, station concerts.